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All Journal Interaksi : Jurnal Ilmu Komunikasi Prospect: Jurnal Pemberdayaan Masyarakat Jurnal Komunikasi Massa
Hendriyani, Christina Tri
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Arts Humanities Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Implementation of CSR Communication in the Textile Industry in Solo Raya Rahmanto, Andre Noevi; Faridl Widhagdha, Miftah; Priliantini, Anjang; Anshori, Mahfud; Hendriyani, Christina Tri
Prospect: Jurnal Pemberdayaan Masyarakat Vol. 2 No. 4 (2023): Special Issue
Publisher : Prospect Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55381/jpm.v2i4.186

Abstract

Community service with the topic Implementation of CSR Communication in the Textile Industry for members of the Indonesian Textile Association (API) throughout Central Java aims to enable textile industry players to understand the importance of implementing Corporate Social Responsibility or CSR in maintaining environmental sustainability and empowering communities around factories. In addition, this activity also explained about the company's PROPER assessment, the laws that regulate and influence companies engaged in the textile industry, to the procedures and methods of CSR communication to stakeholders and the involved community. The scope of this community service activity is CSR training, especially in the textile industry. The method is carried out through 4 stages, namely, tests, presentation of material, and discussions and questions and answers. The fact found by the field is that the textile industry business actors do not understand and carry out CSR and their communication methods are right on target. The final result of the activity obtained is that the participants get an overview of good CSR programs and CSR programs that have succeeded in getting the Blue PROPER. This can be seen through the increase in the post test scores compared to the pre test scores at the beginning of the training activities.
KRISIS DAN KOMUNIKASI KEPEMIMPINAN PUBLIK: ANALISIS FRAMING MEDIA SOSIAL KEPALA DAERAH DI INDONESIA PADA MASA PANDEMI COVID-19 Rahmanto, Andre Noevi; Naini, Albert Muhammad Isrun; Priliantini, Anjang; Hendriyani, Christina Tri; Anshori, Mahfud
Interaksi: Jurnal Ilmu Komunikasi Vol 11, No 2 (2022): December 2022
Publisher : Master of Communication Science Program, Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/interaksi.11.2.175-186

Abstract

Public leaders have a significant role in overcoming the crisis caused by the COVID-19 pandemic. The communication process delivered by public leaders is the spearhead of handling global and local pandemics. Public leaders have different communication patterns in conveying their messages. This study seeks to determine the communication efforts made by community leaders in overcoming the COVID-19 pandemic. The method used in this research is Framing Analysis by Robert N. Entman. Researchers analyzed all news based on problem definitions, diagnosed causes, and made moral judgments and treatment recommendations on the social media of Ganjar Pranowo, head of the Central Java region. The research period during the pandemic is from March to May 2020. The results obtained by researchers are that regional heads are community leaders who have the authority to make all decisions. The leadership communication style used by Ganjar Pranowo when facing a crisis is a transformational leadership style. Ganjar Pranowo uses five things in carrying out the COVID-19 pandemic, namely 1) establishing chain-breaking policy steps, 2) avoiding top-down leadership styles, 3) promoting transparency and openness to the community, 4) using empathy in overcoming problems 5) the recovery process puts public safety first.
Analisis Interaksi Penggemar Serial Animasi dalam Kolom Komentar YouTube Ivanaomi, Ruth; Hendriyani, Christina Tri
Jurnal Komunikasi Massa Vol 18, No 2 (2025): Jurnal Komunikasi Massa Volume 8 Nomor 2 Desember 2025
Publisher : Universitas Sebelas Maret (UNS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jkm.v18i2.115349

Abstract

comment section of the YouTube channel CHIBI MARUKO-CHAN - Bahasa Indonesia. The aim of this research is to describe the forms of interaction among fans, understand how they convey identity, values, and culture through comments, and identify the factors that drive these interactions. This study employs a mixed methods approach with a case study method within the pragmatism paradigm. Data were collected through documentation techniques using purposive sampling on three episodes with the highest interaction levels : episodes 598, 605, and 633, resulting in a total of 2.440 comments analyzed using thematic content analysis. Data validity was ensured through theory triangulation, specifically fan culture theory and symbolic interaction theory. The findings show that fan interactions include emotional expressions, social interactions, and cultural participation. Fans’ collective identity is reflected through statements positioning themselves as part of a group sharing similar childhood experiences. The fans values are seen in comments expressing moral views and attitudes toward the content. Culture is conveyed through interpretations and associations of cultural symbols in the series with other cultures beyond the show. The factors driving interaction include the role of media features and YouTube accessibility, emotional attachment to the series, childhood memories and nostalgia, a sense of togetherness, collective identity claims, engagement in discussion and opinion-sharing, and the influence of moral values portrayed in the series. Overall, this study affirms that the comment section is not merely a space for responding to content, but also a social arena where fans express emotions, construct identity, and co-produce shared knowledge and culture.
Pengaruh Kredibilitas dan Gaya Komunikasi Rania Yamin terhadap Minat Berkain Followers Instagram @raniaayamin Mahdiyyah, Salsabiila; Hendriyani, Christina Tri
Jurnal Komunikasi Massa Vol 18, No 1 (2025): Jurnal Komunikasi Massa Volume 8 Nomor 1 Juni 2025
Publisher : Universitas Sebelas Maret (UNS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jkm.v18i1.106996

Abstract

The purpose of the study was to determine the effect of Rania Yamin's credibility and communication style on the interest in berkain of Instagram followers @raniaayamin. Berkain is a movement that encourages people, to wear Indonesia’s traditional patterned fabrics in their daily activities by combining them with modern clothing and sharing them through social media posts. The phenomenon of the berkain trend that is back in full swing on social media, especially among young people, is inseparable from the role of influencers who have enlivened this trend. Rania Yamin is one of the influencers who consistently wears berkain on her social media accounts. This research uses explanatory quantitative research methods with survey techniques through questionnaires distributed to 100 respondents aged 16-34 who are active followers of the @raniaayamin Instagram account. The data analysis techniques used include validity test, reliability test, multiple linear regression analysis, partial test, simultaneous test, and coefficient of determination test which are processed with the help of the SPSS 26. The results showed that both source credibility and communication style had a partial and simultaneous effect on interest in berkain. This research refers to the Elaboration likelihood model theory to explain if there are two paths in the process of receiving persuasive messages, namely the central and peripheral routes. Communication style variables have a greater influence than source credibility with t count > t table of 9,760 > 1,984. The source credibility variable also has a positive effect with t count 2,178 > 1,984. Both have a significant effect simultaneously with t count > t table of 131,170 > 3,09. Based on the results of the coefficient of determination, it can be concluded that the ability of the independent variables of credibility (X1) and communication style (X2) in this study affects the dependent variable of interest in berkain (Y) by 72.4% while 27.6% is influenced by other variables outside the study. Based on the analysis of per-variable data and indicators, it can be concluded that the audience processes messages through both peripheral and central routes.
Strategi Humas Kemendikbudristek dalam Menyosialisasikan Kebijakan Merdeka Belajar kepada Sidina Community Danayomi, Syifa Albalqis; Hendriyani, Christina Tri
Jurnal Komunikasi Massa Vol 17, No 2 (2024): Jurnal Komunikasi Massa Volume 17 Nomor 2 Desember 2024
Publisher : Universitas Sebelas Maret (UNS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/jkm.v17i2.95628

Abstract

The Ministry of Education, Culture, Research, and Technology (Kemendikbudristek) is the ministry responsible for the education sector in Indonesia. During Nadiem Makarim's tenure, Kemendikbudristek introduced a new policy in the field of education called the "Merdeka Belajar" policy. This policy is regarded as a transformative initiative in Indonesia's education system. To disseminate the Merdeka Belajar policy, Kemendikbudristek sought the assistance of change agents, including Sidina Community. Kemendikbudristek considers Sidina Community to be a vital player in the Merdeka Belajar initiative as its members are parents of students directly affected by the policy. This research aims to understand the communication strategy employed by the Public Relations Division of the Ministry of Education, Culture, Research, and Technology in socializing the Merdeka Belajar policy to Sidina Community as one of the change agents. The study is a qualitative case study, utilizing data collection techniques such as interviews, literature review, and observation. The findings indicate that the communication strategy used by Kemendikbudristek’s Public Relations Division comprises four stages: planning, which incorporates the communication elements from Lasswell's model, including Who says What in Which channel to Whom with what Effect; organizing, which involves team and communicator coordination; actuating, carried out through seminars, webinars, and training; and controlling, which includes evaluation, report preparation, and stakeholder satisfaction surveys. Keywords:
Co-Authors Andre Noevi Rahmanto Anjang Priliantini, Anjang Anshori, Mahfud Danayomi, Syifa Albalqis Faridl Widhagdha, Miftah Ivanaomi, Ruth Mahdiyyah, Salsabiila Naini, Albert Muhammad Isrun