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All Journal Jurnal Komunikasi Interaksi : Jurnal Ilmu Komunikasi Panrita Abdi - Jurnal Pengabdian pada Masyarakat WIDYAKALA JOURNAL Jurnal Komunikasi Jurnal ASPIKOM JURNAL PENGABDIAN KEPADA MASYARAKAT Wahana : Tridarma Perguruan Tinggi Journal of Social Studies (JSS) Jurnal PIKMA : Publikasi Ilmu komunikasi Media dan Cinema Prosiding Konferensi Nasional PKM-CSR Prospect: Jurnal Pemberdayaan Masyarakat Alhiwar: Jurnal Ilmu dan Teknik Dakwah Jurnal Komunikasi Global Jurnal Komunikasi Massa
Anshori, Mahfud
Communication Department, Faculty Of Social And Political Science, Universitas Sebelas Maret
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Control & Systems Engineering Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Nursing Public Health Social Sciences Other

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Strategi Komunikasi Pemasaran Sosial Pendidikan Tertib Berlalu Lintas pada Kalangan Anak Usia Dini Wijaya, Sri Herwindya Baskara; Alkhajar , Eka Nada Shofa; Anshori, Mahfud; Tiyanto, Dwi; Sulihyantoro, Aryanto Budhy; Candra Wijaya, Deniawan Tommy; Primasari, Ina; Setyawan Prabowo, Henricus Hans
WAHANA Vol 73 No 2 (2021): Wahana
Publisher : LPPM Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/wahana.v73i2.4507

Abstract

The problem of underage driving has now become a serious social problem in Indonesia. As a result, there are many accidents that should not have happened. Therefore, traffic education is very important to be done from an early age. This study aims to examine the offline social marketing communication strategies for traffic education carried out by the Klaten Resort Police Traffic Unit. The results of the study found that there were two main strategies in communicating traffic education, i.e.: direct communication and group communication. These two strategies are implemented both for children as educational targets and for the manager of the BERSINAR Traffic Education Park as facilitators. This research also confirmed the importance of traffic education for children at a very early age.
Jurnalistik Online Indonesia: Analisis Framing Tiga Portal Berita Online di Indonesia Mahfud Anshori
Jurnal Komunikasi Vol. 5 No. 2 (2011): Volume 5, Nomor 2, April 2011
Publisher : Program Studi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Journalism has its own problems: declining of revenue from circulations and advertisement; lacking of reading-less audience and authority. Most media institutions seek a new strategy to keep up their business, including convergence their products, institutions, and use the communication technology to serve their audience. Unfortunately, convergence in online news is not enough to solve the problems. Media routines, multimedia skill, and other technical barriers in news productions are more problematic rather than to bring up the news on the net. This research focuses on the media frames on online news, or in other word, how online news being constructed and influenced by culture of production from the media itself. Three online media were analyzed using Teun Van Dijk's framing model and confronted with contextualized journalism as primary element of online journalism.
Workshop Citizen Journalism sebagai Penguatan Potensi Ekonomi di Kalangan Karang Taruna Desa Hadiluwih, Sragen Monika Sri Yuliarti; Andre N. Rahmanto; Albert Muhammad Isrun Naini; Anjang Priliantini; Mahfud Anshori; Christina Tri Hendriyani
JURNAL PENGABDIAN KEPADA MASYARAKAT Vol 10, No 2 (2020): Desember 2020
Publisher : LPPM UNINUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30999/jpkm.v10i2.958

Abstract

Perubahan industri media mengalami perubahan seiring dengan perkembangan teknologi informasi dan komunikasi. Media baru kini menjadi salah satu alternatif saluran penyebaran pesan yang tidak hanya bisa dilakukan oleh perusahaan media saja, tetapi juga oleh individu. Lebih lanjut, secara global maupun nasional, terjadi pertumbuhan cukup pesat dalam hal pengguna internet serta media sosial. Ini merupakan sebuah peluang yang bisa dimanfaatkan dalam berbagai bidang, salah satunya untuk meningkatkan potensi ekonomi daerah. Di beberapa wilayah di Indonesia, masih cukup banyak beberapa wilayah, secara spesifik desa, yang belum mengoptimalkan media baru untuk mendukung peningkatan potensi ekonomi, salah satunya adalah Desa Hadiluwih di kecamatan Sumberlawang, kabupaten Sragen. Berdasarkan kondisi tersebut, maka tim pengabdian kepada masyarakat dari Research Group Komunikasi Strategik dari Program studi Ilmu Komunikasi Fakultas Ilmu Sosial dan Politik (FISIP) Universitas Sebelas Maret (UNS) Surakarta memillih desa Hadiluwih sebagai lokasi kegiatan pengabdian kepada masyarakat dengan target sasaran anggota karang taruna desa tersebut. Bentuk kegiatan yang dilakukan adalah workshop tentang citizen journalism yang dikaitkan dengan peningkatan potensi ekonomi desa. Metode yang digunakan dalam kegiatan pengabdian kepada masyarakat ini adalah pemberian materi berupa informasi dan pengetahuan terkait media sosial, potensi ekonomi daerah dan teknik citizen journalism. Pemberian materi dilakukan dengan memberikan ceramah dan tanya jawab. Selain itu, metode lain yang digunakan adalah diskusi dan pendampingan, utamanya yang berkaitan dengan teknis kegiatan memetakan potensi ekonomi daerah dan penulisan konten. Secara umum, kegiatan workshop berjalan dengan lancar, di mana para peserta workshop sudah mampu memetakan potensi ekonomi daerah mereka dan memproduksi konten yang dipublikasikan melalui media sosial Instagram.
Strategi Komunikasi Pemasaran Sosial Pendidikan Tertib Berlalu Lintas pada Kalangan Anak Usia Dini Sri Herwindya Baskara Wijaya; Eka Nada Shofa Alkhajar; Mahfud Anshori; Dwi Tiyanto; Aryanto Budhy Sulihyantoro; Deniawan Tommy Candra Wijaya; Ina Primasari; Henricus Hans Setyawan Prabowo
WAHANA Vol 73 No 2 (2021): Wahana
Publisher : LPPM Universitas PGRI Adi Buana Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/wahana.v73i2.4507

Abstract

The problem of underage driving has now become a serious social problem in Indonesia. As a result, there are many accidents that should not have happened. Therefore, traffic education is very important to be done from an early age. This study aims to examine the offline social marketing communication strategies for traffic education carried out by the Klaten Resort Police Traffic Unit. The results of the study found that there were two main strategies in communicating traffic education, i.e.: direct communication and group communication. These two strategies are implemented both for children as educational targets and for the manager of the BERSINAR Traffic Education Park as facilitators. This research also confirmed the importance of traffic education for children at a very early age.
The impact of editorial policies and journal models on the number of articles on social humanities and communication studies related to Covid-19; Evidence from international and Indonesian scholarly work Mahfud Anshori; Henricus Hans Setyawan Prabowo
Journal of Social Studies (JSS) Vol 17, No 2 (2021): Journal of Social Studies (JSS)
Publisher : Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/jss.v17i2.39552

Abstract

This study examines scientific publications during a pandemic through bibliometric network analysis. We explored three different journal databases to map COVID-19 research in humanities and social sciences, then zoom in to communication studies. Government policy, e-learning, anxiety, economic impact are popular keywords in international and Indonesian articles on Social and Humanities, while disinformation, health communication, behavior change, and literacy are more prominent in communication articles. The researcher chose the keyword occurrence analysis as the basis for mapping the research theme. The bibliographic network was deployed in three strategies to obtain keyword data co-occurrence from research abstracts, keywords from researchers, and coder's approval keywords. Lastly, Vos viewer is used to creating macro and detailed perspective networks for interpretation. The results show that journal policies and models affect the number of COVID-19 publications in the journal. Finally, this study provides an overview that normative theory and behaviorism play a role in social and communication research.
Penyuluhan Tertib Berlalu Lintas Pada Kalangan Remaja Oleh Satlantas Polres Klaten Sri Herwindya Baskara Wijaya; Mahfud Anshori; Dwi Tiyanto; Aryanto Budhi Sulihyantoro; Deniawan Tommy Candra; Ina Primasari; Henricus Hans Setyawan Prabowo; Eka Nada Shofa Alkhajar
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 3 (2020): Peran Perguruan Tinggi dan Dunia Usaha Dalam Pemberdayaan Masyarakat Untuk Menyongsong
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (640.18 KB) | DOI: 10.37695/pkmcsr.v3i0.799

Abstract

Tertib berlalu lintas adalah hal utama bagi semua pengendara atau pengguna jalan terutama di jalan raya. Namun, belum semua pengguna jalan raya mau untuk tertib berlalu lintas. Bukan hanya melanggar aturan yang berlaku seperti tidak membawa surat-surat berkendara dan melanggar rambu-rambu lalu lintas, namun juga mengakibatkan kecelakaan dengan korban luka hingga meninggal dunia. Terkait dengan permasalahan itulah maka digelar kegiatan pengabdian kepada masyarakat berupa penyuluhan tertib berlalu lintas dalam rangka meningkatkan kesadaran berkendara di masyarakat. Penyuluhan ini diselenggarakan pada Rabu, 26 Agustus 2020 bertempat di Balai Desa Taji, Juwiring, Klaten. Peserta berjumlah sekitar 50-an orang terutama dari kalangan remaja dengan materi utama mengenai tertib berlalu lintas. Pemateri berasal dari Satlantas Polres Klaten dan tim dosen Universitas Sebelas Maret (UNS) Surakarta. Kegiatan ini dilaksanakan dengan empat metode utama penyampaian materi, yakni presentasi video, ceramah, diskusi dan praktik di lapangan. Dampak dari kegiatan ini adalah meningkatnya wawasan peserta tentang tertib berlalu lintas sehingga meningkat pula kesadaran untuk berkendara dengan baik dan benar di jalan raya
Literasi Pengelolaan Desa Wisata melalui Media Digital sebagai Komunikasi Pemasaran Era Pandemi Covid-19 di Desa Wisata Tanjung, Kecamatan Juwiring, Kabupaten Klaten sri herwindya baskara wijaya; Ina Primasari; Dwi Tiyanto; Aryanto Budhy Sulihyantoro; Mahfud Anshori; Chatarina Heny Dwi Surwati; Henricus Hans Setyawan Prabowo; Joko Suranto; Firdastin Ruthnia Yudiningrum; Deniawan Tommy Candra
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 4 (2021): Peran Perguruan Tinggi dan Dunia Usaha dalam Mewujudkan Pemulihan dan Resiliensi Masya
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (584.035 KB) | DOI: 10.37695/pkmcsr.v4i0.1260

Abstract

Upaya pemulihan perekonomian di sektor pariwisata dan ekonomi kreatif terlebih pada pelaku usaha Desa Wisata akibat dari pandemi covid-19, menjadi salah satu perhatian dari Menteri Desa Pembangunan Daerah Tertinggal dan Transmigrasi (PDTT) untuk meningkatkan revitalisasi Badan Usaha Milik Desa (Bumdes). Salah satu upaya yang dilakukan yaitu dengan adanya kegiatan pengabdian kepada masyarakat yang diharap dapat menghasilkan luaran yang akan bermanfaat bagi mitra berupa Teknologi Tepat Guna. Kegiatan pengabdian ini dilakukan dengan dua metode yaitu pendampingan dan pelatihan untuk menganalisis dan memberikan solusi dalam komunikasi pemasaran digital sebagai strategi untuk membantu mengatasi dampak pandemi yang terjadi di Desa Wisata Tanjung sebagai rintisan destinasi wisata payung muto di kecamatan Juwiring, Kabupaten Klaten.
KONSTRUKSI STORYTELLING PADA OBJEK WISATA DI KAWASAN SOLO RAYA Anjang Priliantini; Andre N. Rahmanto; Monika Sri Yuliarti; Albert Muhammad Isrun Naini; Christina Tri Hendriyani; Mahfud Anshori
Panrita Abdi - Jurnal Pengabdian pada Masyarakat Vol. 7 No. 2 (2023): Jurnal Panrita Abdi - April 2023
Publisher : LP2M Universitas Hasanuddin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/pa.v7i2.21225

Abstract

The impact of the Coronavirus has devastated many sectors of life, including tourism as the sector most affected. To restore the country’s economy, the tourism sector is slowly starting to be allowed to operate with strict supervision over the implementation of health protocols and CHSE (Clean, Health, Safety, Environment Sustainability). However, this does not necessarily restore the level of tourist visits. Therefore, efforts and tourism promotion strategies are needed to showcase the attractiveness of tourist destinations while ensuring the safety and security of tourists at tourist sites. One of the tourism promotion strategies is storytelling. Storytelling is an application of art in preparing narratives or stories about a tourist attraction. This paper aims to review the application of narrative preparation techniques for tourist attractions in Solo Raya which is carried out by tour guides. The activities carried out are training for tour guides who are members of the Himpunan Pramuwisata Indonesia Cabang Solo Raya. As a result, the tour guide has been able to compose storytelling by involving all elements, namely setting, character, conflict, plot, and theme. However, the tour guide cannot optimize the story's appeal due to too much to be conveyed in one object.  ---  Hantaman virus Corona telah meluluhlantahkan banyak sektor kehidupan, termasuk pariwisata sebagai sektor yang paling terdampak. Untuk memulihkan perekonomian negara, sektor pariwisata perlahan mulai diizinkan beroperasi dengan pengawasan ketat atas penerap-an protokol kesehatan dan CHSE (Clean, Health, Safety, Environment Sustainability). Namun hal tersebut tidak serta-merta mengembalikan tingkat kunjungan wisata. Karenanya, dibutuhkan upaya dan strategi promosi wisata untuk menampilkan daya tarik destinasi wisata sembari menjamin keamanan dan keselamatan wisatawan di lokasi wisata. Salah satu strategi promosi pariwisata adalah storytelling. Storytelling adalah sebuah penerapan seni dalam penyusunan narasi atau cerita tentang suatu objek wisata. Tulisan ini merupakan makalah yang bertujuan untuk mengulas penerapan teknik penyusunan narasi atas objek wisata di Solo Raya yang dilakukan oleh pramuwisata. Kegiatan yang dilakukan berupa pelatihan bagi pramuwisata yang tergabung pada Himpunan Pramuwisata Indonesia Cabang Solo Raya. Hasilnya, pramuwisata telah mampu menyusun storytelling dengan melibatkan seluruh elemen, yaitu setting, tokoh, konflik, alur, dan tema. Namun demikian, pramuwisata dinilai belum dapat mengoptimalkan daya tarik cerita akibat terlalu banyak yang ingin disampaikan dalam satu objek.
Konstruksi Storytelling pada Video Virtual Travelling Anjang Priliantini; Mahfud Anshori; Andre Noevi Rahmanto; Monika Sri Yuliarti; Albert Muhammad Isrun Naini; Christina Tri Hendriyani
Jurnal Komunikasi Global Vol 12, No 2 (2023)
Publisher : Program Studi Ilmu Komunikasi FISIP Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jkg.v12i2.31591

Abstract

Pariwisata menjadi sektor paling terdampak akibat wabah COVID-19. Pembatasan sosial yang terus diberlakukan mendorong Kementerian Pariwisata dan Ekonomi Kreatif (Kemenparekraf) untuk melakukan inovasi dengan menciptakan video virtual travelling yang dibagikan melalui Youtube. Penelitian ini bertujuan untuk menganalisis penerapan konsep storytelling dalam video virtual travelling yang diproduksi oleh Kemenparekraf sehingga daya tarik destinasi wisata dapat ditampilkan sebagai strategi promosi pariwisata yang baik. Penelitian kualitatif ini menggunakan Teori Digital Storytelling. Data dikumpulkan menggunakan metode dokumentasi, dengan data primer berupa scene dari tiga video yang akan dikaji berdasarkan unsur-unsur storytelling, yaitu setting, karakter, konflik, plot, dan pesannya. Data dianalisis untuk melihat pemenuhan aspek rasionalitas naratif yang meliputi koherensi dan kredibilitas cerita. Hasil penelitian menunjukkan bahwa ketiga video virtual travelling yang diteliti tidak menerapkan konsep storytelling dengan baik karena tidak memenuhi kelima unsur storytelling, terutama pada unsur karakter dan konflik. Tourism is the sector most affected by the COVID-19 outbreak. Social restrictions that continue to be enforced encourage the Ministry of Tourism and Creative Economy to innovate by creating virtual travelling videos shared on YouTube. This study aims to analyze the application of the concept of storytelling in virtual travelling videos produced by the Ministry of Tourism and Creative Economy so that the attractiveness of tourist destinations can be displayed as a good tourism promotion strategy. This qualitative research uses Digital Storytelling Theory. Data were collected using the documentation method, with primary data in the form of scenes from three videos, which will be studied based on storytelling elements, namely setting, characters, conflict, plot, and message. The data is analyzed to see the fulfillment of the aspect of narrative rationality, which includes the coherence and credibility of the story. Research results showed that the three virtual tour videos studied did not apply the concept of storytelling well because they did not meet the five elements of storytelling, especially the elements of character and conflict
Implementation of CSR Communication in the Textile Industry in Solo Raya Rahmanto, Andre Noevi; Faridl Widhagdha, Miftah; Priliantini, Anjang; Anshori, Mahfud; Hendriyani, Christina Tri
Prospect: Jurnal Pemberdayaan Masyarakat Vol. 2 No. 4 (2023): Special Issue
Publisher : Prospect Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55381/jpm.v2i4.186

Abstract

Community service with the topic Implementation of CSR Communication in the Textile Industry for members of the Indonesian Textile Association (API) throughout Central Java aims to enable textile industry players to understand the importance of implementing Corporate Social Responsibility or CSR in maintaining environmental sustainability and empowering communities around factories. In addition, this activity also explained about the company's PROPER assessment, the laws that regulate and influence companies engaged in the textile industry, to the procedures and methods of CSR communication to stakeholders and the involved community. The scope of this community service activity is CSR training, especially in the textile industry. The method is carried out through 4 stages, namely, tests, presentation of material, and discussions and questions and answers. The fact found by the field is that the textile industry business actors do not understand and carry out CSR and their communication methods are right on target. The final result of the activity obtained is that the participants get an overview of good CSR programs and CSR programs that have succeeded in getting the Blue PROPER. This can be seen through the increase in the post test scores compared to the pre test scores at the beginning of the training activities.
Co-Authors Albert Muhammad Isrun Naini Albert Muhammad Isrun Naini Albert Muhammad Isrun Naini Alkhajar , Eka Nada Shofa Andre N. Rahmanto Andre N. Rahmanto Andre N. Rahmanto Andre Noevi Rahmanto Andre Noevi Rahmanto Andre Rahmanto, Andre Anjang Priliantini Anjang Priliantini Anjang Priliantini Anjang Priliantini, Anjang Aryanto Budhi Sulihyantoro Aryanto Budhy Sulihyantoro Aryanto Budhy Sulihyantoro Candra Wijaya, Deniawan Tommy Chatarina Heny Dwi Surwati Christina Tri Hendriyani Christina Tri Hendriyani Christina Tri Hendriyani Deniawan Tommy Candra Deniawan Tommy Candra Deniawan Tommy Candra Wijaya Dwi Tiyanto Dwi Tiyanto Dwi Tiyanto Dwi Tiyanto, Dwi Eka Nada Shofa Alkhajar Eka Nada Shofa Alkhajar Faridl Widhagdha, Miftah Firdastin Ruthnia Yudiningrum Hastjarjo, Sri Hendriyani, Christina Tri Henricus Hans Setyawan Prabowo Henricus Hans Setyawan Prabowo Henricus Hans Setyawan Prabowo Henricus Hans Setyawan Prabowo Ina Primasari Ina Primasari Ina Primasari Joko Suranto Monika Sri Yuliarti Monika Sri Yuliarti Nadine Shafa Nabila Naini, Albert Muhammad Isrun Nasyifa Mawar Septiyani Primasari, Ina Putranto, Wahyu Gilang Setyawan Prabowo, Henricus Hans Sri Herwindya Baskara Wijaya Sri Herwindya Baskara Wijaya sri herwindya baskara wijaya Sri Herwindya Baskara Wijaya, Sri Herwindya Baskara Sulihyantoro, Aryanto Budhy Surya Ageng Priambudi Utari, Prahastiwi Werdhaningtyas, Tamalia Dara