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All Journal ELLITE: Journal of English Language, Literature, and Teaching LINGUISTIK : Jurnal Bahasa dan Sastra International Journal of Linguistics and Discourse Analytics (ijolida) TRAVERSE - Journal of Language and Applied Linguistics Journal of Language and Literature Studies Elysian Journal : English Literature, Linguistics, and Translation Studies LOKATARA SARASWATI Journal of Business on Hospitality and Tourism Jurnal Abdi Citra Litera : Jurnal Bahasa dan Sastra
Skolastika, I Made Perdana
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Arts Humanities Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Other

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AN ANALYSIS OF VERBAL AND NON-VERBAL SIGNS ADVERTISEMENT IN BALI Jaya, Ketut Putra; Skolastika, I Made Perdana
Linguistik : Jurnal Bahasa dan Sastra Vol 9, No 3 (2024): LINGUISTIK: Jurnal Bahasa dan Sastra
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/linguistik.v9i3.515-524

Abstract

An advertisement is an announcement or news about a product, event or job to convince people to be interested. Verbal and nonverbal are communication tools that humans use to interact, whether through messages, images, and gestures. This study aimed to analyze the verbal and non-verbal signs used in tourism advertisements and explore the meanings of these signs. Travel advertisements are intended to promote tourist attractions or destinations to travelers who are about to take a trip to Bali. The data comes from the Instagram account of Bali 2 Tour. The data was obtained by a qualitative method. The analytical process begins with the analysis of verbal and non-verbal signs based on semiotic theory of (Chandler, 2022). The analysis of the meaning of the linguistic and non-verbal signs was carried out using the meaning theory proposed by Barthes (1977) and the color analysis was performed using the color term theory proposed by Wierzbicka (1996) proposed. The results show that travel advertisements provide information to readers or tourists who are about to travel to Bali about interesting places to visit.
An Analysis Of Language Style Used By Main Character In “Keeping Mum” Movie Aryndra, Toby; Skolastika, I Made Perdana
Journal of Language and Applied Linguistics Vol. 6 No. 2 (2025): Journal of Language and Applied Linguistics July 2025
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/traverse.v6i2.185

Abstract

In this study, language style was examined as it is used in the film "Keeping Mum," which illustrates how language style is employed in society. The varieties of language styles employed in the film "Keeping Mum" and the factors influencing the choice of language style in the "Keeping Mum" movie are the two issues that need to be resolved in the study. The theoretical foundation of this study is based on Joos (1967), who identified five different language styles: the frozen style, the formal style, the consultative style, the casual style, the intimate style, and according to Holmes (1992) The participant, setting, topic, and function are the four criteria used to select linguistic variety. The study's finding that there are 20 data points on the different language styles and elaborate factors influencing the choice of language style that been used in “Keeping Mum” movie and intimate style is the mostly language style used by the characters with percentage is about 40%.
Co-Authors Aryndra, Toby Desak Ayu Sriary Bhegawati Gede Irwandika . I Dewa Ayu Devi Maharani Santika I Komang Sulatra Ida Ayu Mela Tustiawati Jaya, Ketut Putra Komang Dian Puspita Candra, Komang Dian Puspita Ni Made Satya Utami Putra, I Made Pande Yoga Saidi, Alvien Adham Rizkyanto Sri Rwa Jayantini, I Gusti Agung Suryadewi, Ni Kadek Wedari, Ni Putu Dhita Vasya Winarta, Ida Bagus Nova Yanti, Ni Putu Jelita Krishna