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Sustainable Ecotourism Development Strategy for Mina-Minanga Beach in North Buton Regency La Hatani; La Ode Anto; Riski Amalia Madi; Nurul Ittaqullah
Apollo: Journal of Tourism and Business Vol. 2 No. 3 (2024): September 2024
Publisher : CV. Media Digital Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58905/apollo.v2i3.327

Abstract

This study explores the sustainable ecotourism development strategies for Mina-Minanga Beach in North Buton Regency, Southeast Sulawesi. Utilizing SWOT (Strengths, Weaknesses, Opportunities, Threats) and ANP (Analytic Network Process) analyses, the research identifies key factors influencing ecotourism management and prioritizes strategic actions to enhance sustainability. The findings highlight the beach's stunning natural landscapes, including coral reefs and mangrove forests, and the strong community support for ecotourism as significant strengths. However, challenges such as poor waste management, limited infrastructure, and insufficient local tourism management knowledge must be addressed. Opportunities lie in the beach's strategic location and the growing global interest in ecotourism, which can be leveraged to develop unique cultural, educational, and adventure tourism products. Key strategies recommended include activating beach cleanliness programs, implementing sustainable conservation practices, and building disaster-resilient infrastructure. Additionally, ongoing training and education for local communities are crucial to ensure their active participation and capacity to manage tourism effectively. This research contributes to a comprehensive framework for developing sustainable ecotourism at Mina-Minanga Beach, aiming to balance environmental conservation with economic growth and community empowerment. The insights gained can inform policy-making and strategic planning, positioning North Buton Regency as a leading ecotourism destination in Indonesia while preserving its rich natural_and_cultural_heritage
Penguatan Daya Saing Umkm Desa Melalui Digitalisasi Pemasaran Dan Manajemen Di Desa Amoito, Kecamatan Ranomeeto Barat, Kabupaten Konawe Selatan La Ode Anto; La Ode Suriadi; Erwin Hadisantoso; Nursaban Rommy Suleman; Riski Amalia Madi; Nurul Ittaqullah
JURNAL AKADEMIK PENGABDIAN MASYARAKAT Vol. 3 No. 6 (2025): November
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/japm.v3i6.6883

Abstract

This community service activity focuses on Strengthening the Competitiveness of Village MSMEs (Micro, Small, and Medium Enterprises) through Digital Marketing and Management in Amoito Village, West Ranomeeto District, South Konawe Regency. The program aims to increase the turnover and operational efficiency of MSMEs, while instilling a culture of transparent and accountable financial management through the adoption of digital technology. This activity utilizes a descriptive qualitative and participatory action method, which includes needs assessment, intensive socialization, implementation assistance, and post-training monitoring. The results indicate that the digital intervention successfully expanded the MSMEs' market reach through e-commerce and social media, strengthened the accountability of financial management, and increased time efficiency in business operations. Nevertheless, challenges still exist regarding the consistency of MSME actors in recording daily transactions and the need for adequate hardware support.