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Saluran Pemasaran dan Daya Serap Lembaga Pemasaran Jagung Varietas Bisi-2 di Kabupaten Muna Sinaini, La; Baru, La
Jurnal Ilmiah Membangun Desa dan Pertanian Vol 5, No 5 (2020)
Publisher : Department of Agribusiness Halu Oleo University Kendari Southeast Sulawesi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jimdp.v5i5.14165

Abstract

Corn marketing is the activity of distributing corn production from farmers to consumers. Corn production produced by farmers is not of economic value if the production of corn does not reach the hands of consumers. Corn marketing creates a price difference between what farmers receive and the price that consumers receive. This is due to the involvement of middlemen/traders of corn production from the hands of farmers in the hands of consumers. The purpose of this study was to analyze the marketing channels and absorptive capacity of Bisi-2 corn marketing institutions in Muna District. This research was conducted from January 2019 until May 2019 in Kabangka sub-district. The research location is one of the corn production centers of Bisi-2 varieties in Muna District. Sources of data in this study are primary data obtained directly from informants. The selection of informants used snowball sampling technique with the number of informants being 10 village collector traders, 1 sub-district trader collector, 5 animal feed traders, and 3 breeders. Data is collected by cross-section. Analysis of the data used in this study is qualitative descriptive analysis. Research results show the marketing channel for corn in Muna District, there are five patterns, namely; (1) marketing channels (farmers - village collector traders –sub-district collector traders - corn collecting companies); (2) marketing channels (farmers - village collector traders –sub-district collector traders - animal feed traders - breeders); (3) marketing channel (farmer - village collector trader - rancher) and (4) marketing channel (farmer - rancher). The marketing channel (farmer - village collector trader –sub-district collector trader - corn collecting company) is a channel that absorbs corn production the largest in Kabangka District, Muna District.
Pengaruh Faktor Sosial Ekonomi terhadap Permintaan Daging Ayam Broiler (Studi Kasus Konsumen pada Perternak UD. Barokah Kabupaten Muna) Sinaini, La; Baru, La; Erniati, Erniati
Jurnal Ilmu dan Teknologi Peternakan Tropis Vol 8, No 3 (2021): JITRO, September
Publisher : Universitas Halu Oleo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (608.293 KB) | DOI: 10.33772/jitro.v8i3.18883

Abstract

ABSTRAK Daging ayam broiler merupakan jenis makanan bergizi yang sangat popular dikalangan masyarakat yang bermanfaat sebagai sumber protein hewani. Pemenuhan kebutuhan protein hewani yang bersumber dari daging ayam broiler tersebut terus mengalami peningkatan dari tahun ke tahun. Tujuan dari pada penelitian ini adalah untuk mengetahui pengaruh faktor sosial ekonomi konsumen terhadap permintaan daging ayam broiler pada UD. Barokah di Kabupaten Muna. Metode penelitian menggunakan metode aksidental. Sumber data yang digunakan yaitu data primer dan data sekunder. Data yang diperoleh selanjutnya dianalisis secara deskriptif kualitatif dan regresi linear berganda dengan bantuan softwere SPSS.16. Fungsi permintaan menggunakan model Cobb-Douglass. Hasil penelitian menunjukkan faktor sosial ekonomi konsumen daging ayam broiler berupa usia responden berada pada kategori produktif (25-60) tahun yaitu sebanyak 90%, kategori berpenghasilan <Rp 2.000.000 (rendah)  sebanyak 77%, kategori jumlah anggota keluarga 3-5 orang (sedang) sebanyak 60%, kategori jumlah permintaan <4 kg (kecil) sebanyak 65%, Secara statistik faktor pendapatan mempunyai pengaruh yang signifikan terhadap permintaan daging ayam broiler, sedangkan faktor umur dan jumlah anggota rumah tangga berpengaruh tidak signifikan terhadap permintaan daging ayam broiler. Kata kunci: daging ayam broiler, konsumen, permintaan, dan sosial ekonomi.The Influence of Socio-Economic Factors on the Demand for Broiler Chicken (Case Study Consumer UD Barokah Muna Regency)ABSTRACTBroiler chicken meat is a type of nutritious food that is very popular among the public which is useful as a source of animal protein. The fulfillment of animal protein needs to be sourced from broiler chicken meat continues to increase from year to year. The purpose of this study was to determine the effect of consumer socio-economic factors on the demand for broiler chicken meat at UD. Barokah in Muna Regency. The research method uses the accidental method. Sources of data used are primary data and secondary data. The data obtained were then analyzed descriptively qualitatively and multiple linear regression with the help of SPSS.16 software. The demand function uses the Cobb-Douglass model. The results showed that the socio-economic factors of broiler meat consumers in the form of consumer age were in the productive category (25-60) years as much as 90%, the category of income < Rp 2,000,000 (low) was 77 %, the category of the number of family members 3-5 people (medium) as much as 60%, the category of the number of requests < 4 kg (small) as much as 65%. Statistically, the income factor has a significant effect on the demand for broiler meat, while the age factor and the dependents of the consumer's family have no significant effect on the demand for broiler meat.Keywords: broiler meat, consumer, demand, socio-economic