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Pendampingan UMKM melalui Integrasi Storytelling Tik-Tok dan E-Wom: Strategi Penguatan Citra Merek di Era Ekonomi Digital Nurul Afida, Febrian Nafisa; Istingadah; Rosyidah, Irma
Al-Khidmah: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2026): Februari
Publisher : LP2M Institut Agama Islam Nazhatut Thullab Sampang, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Although most MSME actors have adopted digital media, many of them are still unable to build a strong brand image due to limitations in d (Pratamansyah, Transformasi Digital dan Pertumbuhan UMKM: Analisis Dampak Teknologi pada Kinerja Usaha Kecil dan Menengah di Indonesia 2024)eveloping brand narratives commonly known as brand storytelling and managing Electronic Word of Mouth (E-WOM) strategically. The purpose of this study is to identify effective forms of assistance in integrating TikTok-based storytelling and E-WOM management as strategies to strengthen the brand image of MSMEs. This research employs a digital ethnography approach, which enables the researcher to observe MSME digital practices directly within online environments. Data were collected through digital content observation, in-depth interviews, and documentation of TikTok activities. The observations were conducted to examine the form and substance of video content, the narrative style employed, and audience engagement patterns such as likes, comments, and shares. The interviews aimed to explore the motivations, perceptions, and challenges faced by MSME actors in building their brand image. The findings reveal that assistance focused on developing visual narratives, understanding basic TikTok algorithms, and managing E-WOM constructively can enhance content quality, brand consistency, and audience engagement.
Efektivitas Modul Ajar Pendekatan Kurikulum Cinta dan Tingkat Keaktifan Siswa terhadap Peningkatan Hasil Belajar Matematika Siswa MI Rosyidah, Irma; Lailiyah, Siti
Madrasah Ibtidaiyah Education Journal Vol. 3 No. 2 (2026): April
Publisher : Program Studi Pendidikan Guru Madrasah Ibtidaiyah STAI Senori Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63321/miej.v3i2.157

Abstract

This study aims to test the effectiveness of the Love Curriculum Approach Teaching Module and the level of student activity on the mathematics learning outcomes of elementary school students. The research method uses a quantitative approach with a quasi-experimental design and a sample of 32 students. The results of the study show that. Data analysis was carried out using Two-Way ANOVA, which showed that the use of the Love Curriculum Mathematics Teaching Module had a significant effect on mathematics learning outcomes (p < 0.001) and that the level of student activity had a significant effect (p < 0.001). The interaction between the two variables was also significant (p < 0.001), confirming that the module is more effective when used by students with high activity levels. The results of the Tukey HSD follow-up test showed that all group comparisons were significantly different, including the difference in values ​​between the Love Curriculum group having low activity and without the Module having low activity of 10,929 (p < 0.001), as well as the difference between the Love Curriculum group having high activity and without the Module having high activity of 11,833 (p < 0.001). Overall, this study proves that the combination of the Love Curriculum module and student activity contributes significantly to improving mathematics learning outcomes.
DIFERENTIATED LEARNING FOR ELEMENTARY SCHOOL STUDENTS WITH NEURODEVELOPMENTAL DISORDERS: A SYSTEMATIC LITERATURE REVIEW Rosyidah, Irma; Afidah, Febrian Nafisa Nurul; Mukhoiyaroh, Mukhoiyaroh
Al-Mubtadi: Jurnal Pendidikan Guru Madrasah Ibtidaiyah Vol. 3 No. 2 (2026)
Publisher : Prodi Pendidikan Guru Madrasah Ibtidaiyah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58988/almubtadi.v3i2.1162

Abstract

This study examines differentiated learning for elementary school students with neurodevelopmental disorders, such as ADHD, autism spectrum disorder (ASD), and dyslexia. The study emphasizes the importance of adaptive and inclusive learning approaches to address diverse student needs. This research employed a Systematic Literature Review (SLR) method using the PRISMA 2020 framework. Data were collected using the Harzing Publish or Perish (PoP) application from Scopus, Google Scholar, Crossref, and Elicit, with inclusion criteria limited to Scopus- or SINTA-indexed articles published between 2020 and 2025. Of the 158 identified articles, four met all eligibility criteria and were analyzed using NVivo to identify key themes. The findings indicate that differentiated learning improves academic achievement, learning engagement, and students’ socio-emotional development by adjusting content, processes, products, and learning environments. The review also highlights the importance of teacher readiness, interdisciplinary collaboration, and inclusive school support in optimizing learning outcomes and inclusive educational practices in elementary schools.