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All Journal AGRIKAN Jurnal Ilmiah Agribisnis dan Perikanan Jurnal Syntax Fusion : Jurnal Nasional Indonesia Agrikan: Jurnal Agribisnis Perikanan JURNAL RISET DIWA BAHARI Jurnal Pengabdian UMKM International Journal of Economics, Business and Innovation Research
Irsandi, Irsandi
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Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Immunology & microbiology Languange, Linguistic, Communication & Media Social Sciences

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The influence of fishing tools using different feed towards variation of Loligo sp. catches in the Takalar Sea of South Sulawesi, Indonesia Daris, Lukman; Massiseng, Andi Nur Apung; Jaya, Jaya; Irsandi, Irsandi
Agrikan Jurnal Agribisnis Perikanan Vol. 14 No. 1 (2021): Agrikan: Jurnal Agribisnis Perikanan
Publisher : Fakultas Pertanian, Universitas Muhammadiyah Maluku Utara

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Abstract

Fishery is one of the human activities to utilize aquatic resources in fresh, brackish and marine waters. Fishery business consists of components that are interrelated with one another, namely capture fisheries and aquaculture and supported by marketing and processing of fishery products. One of the fishing gear used by fishermen around the coast is a hand line. The purpose of this study was to find out which light are effective in the operation of hand line fishing gear in Takalar waters. The data collection technique was done by using the trial method (Expermental fishing), by conduction trials using two different lamps, namely LED lights (light emitting diode) and petromax lamps. This research was conducted in Takalar Waters in July-August 2020. The results showed that the size structure of the squid and cuttlefish caught on the LED lights ranged from 6- 27.5 cm, totaling 310 tail, weighing 41.15 kg (69.51%), whilw the size structure of the squid caught in the petromax lamp ranges 9,5-27,6 cm totaling 136 tail, weighing 17.91 kg (30.49%), significantly different from the result of t-student.
The influence of fishing tools using different feed towards variation of Loligo sp. catches in the Takalar Sea of South Sulawesi, Indonesia Daris, Lukman; Massiseng, Andi Nur Apung; Jaya, Jaya; Irsandi, Irsandi
Agrikan: Jurnal Agribisnis Perikanan Vol 14, No 1 (2021)
Publisher : Sangia Research Media and Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29239/j.agrikan.14.1.25-32

Abstract

Fishery is one of the human activities to utilize aquatic resources in fresh, brackish and marine waters. This effort is made to meet the needs of human life for the availability of animal protein for growth and as a source of meeting other economic needs. Fishery business consists of components that are interrelated with one another, namely capture fisheries and aquaculture and supported by marketing and processing of fishery products. One of the fishing gear used by fishermen around the coast is a hand line. The purpose of this study was to find out which light are effective in the operation of hand line fishing gear in Takalar waters. The data collection technique was done by using the trial method (Expermental fishing), by conduction trials using two different lamps, namely LED lights (light emitting diode) and petromax lamps. This research was conducted in Takalar Waters in July-August 2020. The results showed that the size structure of the squid and cuttlefish caught on the LED lights ranged from 6- 27.5 cm, totaling 310 tail, weighing 41.15 kg (69.51%), whilw the size structure of the squid caught in the petromax lamp ranges 9,5-27,6 cm totaling 136 tail, weighing 17.91 kg (30.49%), significantly different from the result of t-student.
OPTIMALISASI PENGELOLAAN BADAN USAHA MILIK DESA (BUMDES) UNTUK MEWUJUDKAN DESA MANDIRI Rinova, Dora; Fajri, Ratu Chaterine; Irsandi, Irsandi; Satria, Indah; Oktaviannur, M
Jurnal Pengabdian UMKM Vol. 2 No. 2 (2023): Juli
Publisher : Pusat Studi UMKM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpu.v2i2.40

Abstract

Badan Usaha Milik Desa yang selanjutnya disebut BUMDes merupakan salah satu alternatif untuk meningkatkan ekonomi di pedesaan. Dengan disahkannya undang-undang yang memberdayakan pemerintah desa yang bertujuan untuk meningkatkan perekonomian desa, khususnya kesejahteraan masyarakat di pedesaan. Pemerintah desa harus mengoptimalkan sumber daya yang ada untuk membentuk kelembagaan Badan Usaha Desa (BUMDes) sebagai sarana dalam upaya peningkatan perekonomian desa dan menuju desa yang mandiri. Sampai saat ini masih banyak pemerintah desa yang belum mampu mengelola BUMDes secara optimal, hal ini disebabkan karena masih kurangnya sumber daya dan kemampuan manajerial untuk mengelola BUMDes. Pemerintah desa membutuhkan bantuan untuk dapat secara optimal melakukan pengelolaan BUMDes, terutama dalam hal ini BUMDes Artha Bina Makmur, Kampung Tri Makmur Jaya Kabupaten Tulang Bawang, dalam upaya optimalisasi Badan Usaha Desa (BUMDes) untuk menuju desa yang mandiri.
PELATIHAN PEMBUATAN KEMASAN PRODUK DAN PENINGKATAN PRODUKSI IKAN ASIN DI DESA MAJA Ardiansyah, M.; Hakim, Lukmanul; Handayani, Agustuti; Irsandi, Irsandi
Jurnal Pengabdian UMKM Vol. 3 No. 2 (2024): Juli
Publisher : Pusat Studi UMKM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpu.v3i2.67

Abstract

Tujuan Kegiatan Program Pengabdian Masyarakat ini adalah untuk Meningkatkan pemenuhan taraf kesejahteraan masyarakat pesisir terkait dengan keberadaan hasil tangkapan ikan yang diharapkan mampu menopang kehidupan anggota kelompok wanita nelayan serta masyarakat Desa Maja Kabupaten Lampung Selatan Program ini dilakukan dengan metode pelatihan dan pendampingan, pelatihan meliputi pelatihan pembuatan kemasan produk dan pelatihan manajemen pemasaran produk sementara pendampingan dilakukan pelatihan-pelatihan, pemasarannya. Dalam tahap pendampingan juga akan dilakukan monitoring dan evaluasi untuk menjamin keberlanjutan program. Luaran dari program ini adalah meningkatnya produksi produk hasil perikanan melalui kemasan yang menarik konsumen yang di produksi oleh kelompok wanita nelayan Desa Maja.
Competitive Advantage Strategy in Yanara Laundry Business in Facing Competition Between Laundry Service Businesses in Bandar Lampung Aldi Dinanjar; M. Oktaviannur; Dora Rinova; Irsandi, Irsandi
International Journal of Economics, Business and Innovation Research Vol. 3 No. 05 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

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Abstract

In a competitive business world, every company needs to develop an effective competitive strategy. This is due to the increasingly tight competition in the market. The main goal of today's business is to create and add value to customers, so that they can win the hearts of consumers and gain a competitive advantage. By implementing the right strategy, businesses can control a larger market share and increase their competitiveness. This strategy includes a deep understanding of customer needs and wants, as well as the ability to adapt to market changes and offer unique and valuable products or services. The strategy has great potential to occur and requires top management decisions and significant resource allocation from the company. The laundry business is one form of small and medium enterprises (SMEs) in the service sector that is currently experiencing rapid development. This business offers laundry services that include the process from washing to drying, as well as completion by returning clothes to consumers according to expectations. The method used in this study is quantitative. The results of the study show that Yanara Laundry can achieve competitive advantage through the implementation of differentiation strategies, cost leadership, and the use of digital technology.
PENINGKATAN KETERAMPILAN PENYUSUNAN LAPORAN KEUANGAN DAN PERHITUNGAN HARGA POKOK PRODUKSI BAGI KOMUNITAS CELEBRAL PALSY Dunan, Hendri; Purnomo, Agus; Ardiansyah, Ardiansyah; Marzuki, Marzuki; Irsandi, Irsandi
Jurnal Pengabdian UMKM Vol. 4 No. 1 (2025): Januari
Publisher : Pusat Studi UMKM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpu.v4i1.82

Abstract

Penyusunan laporan keuangan dan perhitungan HPP merupakan keterampilan yang sangat penting dalam mengelola usaha secara efektif. Bagi komunitas penyandang cerebral palsy, keterbatasan fisik yang dihadapi sering kali menjadi hambatan dalam mengakses pelatihan dan pendidikan keterampilan yang diperlukan untuk mengelola usaha secara mandiri. Program pengabdian ini bertujuan untuk meningkatkan keterampilan penyusunan laporan keuangan dan perhitungan HPP bagi komunitas cerebral palsy. Keterampilan ini dianggap penting karena membantu peserta dalam mengelola usaha secara efektif, memahami kondisi keuangan, serta menetapkan harga jual produk yang sesuai. Pelatihan dilakukan dengan metode ceramah, diskusi interaktif, dan praktik langsung, serta didukung oleh pendampingan intensif dari fasilitator. Hasil dari praktik langsung menunjukkan bahwa peserta mampu menyusun laporan laba rugi dan neraca dengan lebih baik setelah diberikan pelatihan. Peningkatan ini menunjukkan bahwa keterampilan akuntansi dasar dapat dipelajari oleh komunitas cerebral palsy dengan pendekatan yang sesuai. Selain itu, materi perhitungan harga pokok produksi juga memberikan pemahaman baru bagi peserta mengenai pentingnya mencatat semua komponen biaya produksi dengan tepat. Secara keseluruhan, program ini berhasil mencapai tujuan untuk meningkatkan kemandirian ekonomi komunitas cerebral palsy melalui peningkatan kapasitas dalam pengelolaan keuangan usaha. Saran perbaikan ke depan mencakup pengembangan metode pelatihan yang lebih inklusif, peningkatan durasi pendampingan, serta evaluasi jangka panjang terhadap dampak program.
PENGEMBANGAN UMK BERBASIS WASTRA (WARISAN KAIN TRADISIONAL NUSANTARA) SHIHA ALI DESA SIDOHARJO, LAMPUNG Putra Barusman, Andala Rama; Anugerah, Erwin C; Nuzir, Fritz Akhmad; Hakim, Lukmanul; Irsandi, Irsandi
Jurnal Pengabdian UMKM Vol. 4 No. 1 (2025): Januari
Publisher : Pusat Studi UMKM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36448/jpu.v4i1.87

Abstract

Pengembangan Usaha Mikro, Kecil, dan Menengah (UMKM) berbasis wastra (kain tradisional) di Indonesia, khususnya batik, menunjukkan kemajuan yang signifikan dalam beberapa tahun terakhir. Artikel ini fokus pada Kelompok Usaha Shiha Ali di Desa Sidoharjo, Lampung, yang berhasil melestarikan seni batik tulis khas daerah dengan inovasi motif dan penggunaan pewarna alami. Dukungan pemerintah dan lembaga terkait, seperti Bank Indonesia dan Pupuk Indonesia, berperan penting dalam meningkatkan kualitas dan daya saing produk tradisional melalui pelatihan dan program pengembangan. Metode pengabdian masyarakat yang diterapkan mencakup identifikasi kebutuhan, penyusunan program pelatihan, pelaksanaan sesi praktis, pendampingan berkelanjutan, dan pembangunan jejaring. Hasil dari program ini menunjukkan peningkatan keterampilan produksi, efektivitas pemasaran, dan partisipasi masyarakat dalam pelestarian budaya. Evaluasi menunjukkan bahwa pendekatan komprehensif dalam pelatihan dan pendampingan meningkatkan kapasitas pelaku UMKM untuk menghadapi tantangan pasar. Dengan demikian, UMKM Shiha Ali tidak hanya berkontribusi pada peningkatan ekonomi lokal, tetapi juga melestarikan warisan budaya Nusantara, menjadikannya sebagai model bagi pengembangan UMKM di daerah lain di Indonesia.
Sustainable Marketing Strategy: Building Brand Loyalty through Eco-Friendly Marketing Irsandi, Irsandi
International Journal of Economics, Business and Innovation Research Vol. 3 No. 06 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

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Abstract

This study aims to explore the influence of sustainable marketing strategies on brand loyalty through the formation of an environmentally friendly brand image. With increasing consumer awareness of environmental issues, sustainable marketing has become an important element in branding strategies to create long-term relationships with consumers. This study uses a quantitative approach with a survey method, involving 300 environmentally conscious respondents, and analyzing data using the Structural Equation Modeling (SEM) technique. The results showed that green marketing has a significant effect on green brand image, which in turn mediates the relationship between sustainable marketing and brand loyalty. Consumers who perceive a brand as an environmental advocate tend to have higher loyalty to the brand. This finding highlights the importance of transparency and honesty in sustainable marketing to build a positive image and increase consumer loyalty. This study provides important implications for brand managers in developing effective sustainable marketing strategies, as well as for academics in enriching the literature on marketing and brand loyalty. Recommendations for further research include exploring the role of culture and individual values in influencing the relationship between sustainable marketing and brand loyalty.
Sustainable Marketing: The Influence Of Environmental Awareness On Consumer Purchasing Decisions Suci Asfarani; Wenny Permata Sari; Irsandi, Irsandi
International Journal of Economics, Business and Innovation Research Vol. 3 No. 06 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

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Abstract

Environmental awareness has become an important factor influencing consumer behavior in recent decades. This study aims to analyze the influence of environmental awareness on consumer purchasing decisions towards sustainable products. Using a quantitative approach, data were collected through a survey of 200 respondents in Indonesia. The results showed that consumers with a high level of environmental awareness tend to choose environmentally friendly products. In addition, environmental education factors and brand trust in sustainable products were found to be key elements in decision making. This study provides valuable insights for companies to develop more effective sustainable marketing strategies to meet the needs of increasingly environmentally conscious consumers. Keywords : Sustainable Marketing, Environmental Awareness, Purchasing Decision, Sustainable Products
Produktivitas Penangkapan Ikan Air Tawar Dengan Alat Tangkap Bubu Dasar di Sungai Tommo Kabupaten Mamuju Irsandi, Irsandi; Kantun, Wayan; Demallulu, Arnold
Jurnal Riset Diwa Bahari (JRDB) Volume 3, Nomor 1, 2025
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM) Institut Teknologi dan Bisnis Maritim Balik Diwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63249/jrdb.v3i1.44

Abstract

Bubu is a traditional fishing tool for catching freshwater fish in areas around rivers, lakes and swamps. Catches using traps tend to decrease. In connection with this, this research aims to analyze the productivity of traps using different baits. This research was conducted from May to June 2023 in Tommo Village, Mamuju Regency. This research is classified as a type of experimental research with the design used in this research being a Randomized Block Design with three groups and four different bait treatments, namely no bait, fine bran, corn and sweet potatoes. Determination of sampling stations was carried out by purposive sampling according to the conditions of the research site. The results showed that the composition of fish species caught with 287 bran baits, 41 sweet potato baits and 76 corn baits. Distribution of catch weight using bran bait 0.193 ± 0.140 g, sweet potato bait 0.167 ± 0.166 g and corn 0.209 ± 0.150 g. Productivity based on overall catch for bran, sweet potato and corn bait respectively 71.04; 10.15 and 18.81%. Based on the catch rate, the productivity obtained with bran bait was 1.844 g/trip, sweet potato bait 0.228 g/trip and corn bait 0.531 g/trip. The highest productivity by station was obtained by using bran feed at station III. The best productivity was using bran bait while the highest weight was using corn bait.
Co-Authors Agus Purnomo Agustuti Handayani Aldi Dinanjar Andala Rama Putra Barusman, Andala Rama Anugerah, Erwin C ARDIANSYAH ARDIANSYAH Argadwi Saputra Bela Dania Putri Demallulu, Arnold Dora Rinova Fajri, Ratu Chaterine Hendri Dunan Indah Satria Indriati Agustina Gultom Jaya Jaya Lukman Daris Lukmanul Hakim M. Ardiansyah M. Oktaviannur Made Agiyasa Marzuki Marzuki Massiseng, Andi Nur Apung Nuzir, Fritz Akhmad Suci Asfarani Trenggono Pujo Sakti Wayan Kantun Wenny Permata Sari