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All Journal GEMA EKONOMI Journal of Agro Plantation (JAP)
Nisa, Choirul
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Agriculture, Biological Sciences & Forestry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH PEMBERIAN MULSA JERAMI PADI DAN PUPUK NPK PHONSKA TERHADAP PERTUMBUHAN DAN HASIL TANAMAN KACANG PANJANG (Vigna Sinensis L.) Nisa, Choirul; Sri Redjeki, Endah; Nur Lailiyah, Wiharyanti
Journal of Agro Plantation (JAP) Vol 2 No 1 (2023)
Publisher : Politeknik Negeri Ketapang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58466/jap.v2i1.1250

Abstract

Long bean production in Indonesia has decreased accompanied by increased consumer demand, the reason being the lack of intensification of cultivation methods carried out by farmers. The use of mulch and fertilizer can increase crop production. This study aims to determine the growth and yield of long bean plants with different doses of rice straw mulch and Phonska NPK fertilizer. This study used a randomized block design with two factors, the first factor was the dose of mulch (M) and the second factor was the dose of NPK fertilizer (P). These factors were combined into 9 treatments and repeated 3 times to produce 27 experimental units. Data analysis used further variance with the Duncan's Multiple Range Test at a significant level of 5% and the Correlation test. The results showed that there were significant differences in the interaction of rice straw mulch and Phonska NPK fertilizer doses on plant length and number of leaves 4 and 8 weeks after planting. While the variable number of leaves 2 and 4 weeks after planting, leaf area, number of pods, pod weight, fresh and dry weight of stover, and fresh and dry weight of roots did not show any significant interaction.
Pengaruh Hedonic Experience & Opinion Leadership Terhadap Quality Content Yang Dirasakan Dari Konten Pada Aplikasi Tiktok Nisa, Choirul; Vandayuli Riorini, Sri
GEMA EKONOMI Vol 12 No 1 (2023): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

This study aims to analyze the extent to which the quality of influencer content on TikTok affects followers' belief that influencers can provide Opinion Leadership. TikTok is one of the social media that is increasingly used by consumers to collect information as a basis for decision making. Influencers on social media like TikTok are considered role models and influencers for their followers, especially when it comes to fashion, lifestyle, photography, and travel. Previous research has shown that the quality of influencer content and affective factors such as influencer-follower proximity, homophily, and emotional contagion influence favorable follower responses to influencer publications. Therefore, this study will focus on the quantity and quality of influencer posts as an important factor to increase the influence capacity and trust of followers towards influencers as opinion leaders on TikTok. This research is about the influence of Hedonic Experience and Opinion Leadership on Quality Content on the TikTok application, and based on the results of descriptive statistics, it can be concluded that TikTok application users consider that the application can provide a pleasant experience, offer interesting short videos that show creative ideas from influencers, and like short video content created by influencers.
Co-Authors Nur Lailiyah, Wiharyanti Sri Redjeki, Endah Sri Vandayuli Riorini