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Analisis Website Promosi di Banyan Tree Bintan Resort Jihan Aulia Fatin; Trisna Putra
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 4 (2023): November : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1432

Abstract

Website promotion is a process of increasing visibility, traffic, and online presence which is a way to find and attract potential visitors by listing the website on popular internet directions using Search Engine Optimization and Search Engine Submission. With a more in-depth analysis of the quality of service on the website through the End User Computing Satisfaction (EUCS) method, Banyan Tree Bintan can take more targeted corrective actions to improve interactions with guests, increase guest satisfaction levels, and optimize the communication and interaction goals to be achieved through the website. This research is a descriptive research with Content Analysis approach. This study used a sampling total technique. Data collection was carried out in July 2023. The purpose of this research is to analyze the Banyan Tree Bintan promotional website using the End User Computing Satisfaction (EUCS) method from the aspects of content, accuracy, format, ease of use, and timeliness. The results of this study indicate that the Banyan Tree Bintan website is quite good and does not experience any problems. However, in terms of timeliness, it needs improvement regarding response time and also quick responses.
Pengaruh Pelayanan Dan Fasilitas Terhadap Kepuasan Peserta Kegiatan MICE Di UNP Hotel & Convention Center Fhareldo S. Dillivio; Trisna Putra
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 1 (2023): Februari : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1577

Abstract

This research aims to determine the satisfaction of MICE participants at the UNP Hotel & Convention Center. This research focuses on MICE activities in the form meeting and conference. This research is entitled The Influence of Services and Facilities on the Satisfaction of Participants in MICE at the UNP Hotel & Convention Center. The data collection technique for this research is indirect communication by distributing questionnaires with a Likert scale to meeting and conference participants then the data processed using the SPSS program. This research is a quantitative descriptive with a causal associative approach. The population of this study were people who had participated in meeting and conference activities at the UNP Hotel & ConventionCenter in the period July-December 2022 with a sample of 98 people, and the sampling technique was non-probability sampling with a minimum age of 18 years. There are 2 types of data used in this research, namely primary data and secondary data. The results of this research show that service is in the very good category (80,61%), facilities are in the very good category (74,50%), and participant satisfaction is in the very satisfied category (87,75%). It was found that the R square value was 0.464 with an F count of 41,072 and a significance level of 0.000<0.05 and the t value was 11,529 with a significance level of 0.000<0.05 meaning that variable X influenced variable Y significantly by 46.4%. It was found that the regression coefficient value of the service variable was 0.346 with a significance of 0.000<0.05, which means that every increase of 1 unit of service will increase participant satisfaction by 0.346 units of satisfaction, and the coefficient value of the facility variable was 0.530 with a significance of 0.000<0.05, which means every increase of 1 facility units will increase participant satisfaction by 0.530 satisfaction units.
Atraksi Wisata Berbasis Community Based Tourism (CBT) di Desa Wisata Kubu Gadang Aditya Rizal Pratama; Trisna Putra
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 1 (2023): Februari : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i4.1609

Abstract

Ekor Lubuk Subdistrict where Kubu Gadang is located is the Subdistrict with the lowest population density in Padang Panjang City. Based on that substratum, it’s need to be researching how was the involved of the people to developing the tourism attractions with community based tourism in Kubu Gadang. Therefore, this study aims to see how tourist attractions are focused on community base cultural tourism attractions or community based tourism in Kubu Gadang Village through 5 principles of CBT. This research is descriptive research with qualitative data. as for the data collection techniques used, using the method of observation, interviews dan documentation. This study used a non-random sampling technique with a purposive sampling method involving several informants. The data obtained is reduced by summarizing, selecting and focusing on the things that are important and analyzing the data obtained on the problems studied. The result of this study indicate that there are several field applications related to tourist attractions in Kubu Gadang carried out by the Kubu Gadang village community through 5 CBT principles that sorted from the strongest namely cultural, economic, social, political and environmental principles. which show that tips are carried out by the village community Kubu Gadang tourism in developing their community based tourism attractions (CBT)
Analisis Pengelolaan Perkampungan Adat Dengan Konsep Community Based Tourism Di Kabupaten Sijunjung Sevia Nurfaizah; Trisna Putra
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 2 No. 1 (2024): Februari : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v2i1.1737

Abstract

Management of traditional villages by local communities (community based tourism) is the most important element because the community can become a driving force if it is managed and developed through the concept of tourism. The lack of variety in tourist activities in traditional villages and the activities that can be done are relatively the same, causing tourists who visit to feel bored and bored. Qualitative research was used in this study to describe factually, systematically and in detail regarding the management of community-based traditional villages in Sijunjung Regency (CBT). Data was collected using observation techniques, interviews, using 5 informants and documentation. Data was obtained from primary data in the form of the number of tourist visits to traditional villages, secondary data in the form of the organizational structure of traditional village management, and other documents. Based on the research results, it is stated that the management of traditional villages uses 4 basic management functions, namely Planning, Organizing, Actuating and Controlling.