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Journal : JURNAL MANAJEMEN BISNIS

Improved Entrepreneurial Performance of Ginger Processor Based on Local Wisdom's Potential Nurliani Nurliani; Rasmeidah Rasyid; Ida Rosada; A. Ralle
Jurnal Manajemen Bisnis Vol. 9 No. 2 (2022): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v9i2.310

Abstract

This investigation was conducted for six months in Mallawa District, Maros Regency, South Sulawesi Province. Using questionnaires to apply the case study method to the business of processing ginger into beverages. Sample stability by use of targeted sampling. The study of data employs descriptive analysis with cross-tabulation and percentages, value-added analysis based on the Hayami Method, and correlation analysis. Results indicated that the values of local knowledge that shape the entrepreneurial spirit of ginger processing in Mallawa District, Maros Regency are honesty, self-confidence, courage to take risks, never giving up, innovative thinking, persistence, patience, hard effort, and teamwork. The entrepreneurial behavior of ginger processors demonstrates that the entrepreneur's cognitive behavior is fairly good, his affective behavior is good, and his psychomotor behavior is excellent. The association between entrepreneurial activity and corporate performance is significant. Processing raw ginger into "instant sarabba"
The Role of Social Capital in the Development of Fried Chicken Business Ida Rosada; Farizah D Amran; Nurliani Nurliani; Rasmeidah Rasyid; Siti Hikmalia
Jurnal Manajemen Bisnis Vol. 10 No. 1 (2023): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v10i1.486

Abstract

This study aims to describe the social capital owned by the owners, employees, and suppliers of raw materials for MSME fried chicken "Skripsi", analyze production and income, and business development. The research was conducted at the "Skripsi" Fried Chicken MSME, Jl. Abdullah Dg. Sirua. Informants (respondents) in this study were business owners, employees (who had worked for one year), and raw material suppliers, totaling ten people. This research is a case study using a qualitative approach and data collection techniques through observation, interviews, and documentation on the "Skripsi" fried chicken business. Data analysis used descriptive qualitative analysis and income analysis. The results of the study found that The social capital owned by the owners, employees, and suppliers of raw materials in the UMKM "Skripsi" fried chicken are: social norms, social networks, trust, cooperation, participation (participation), and reciprocity (reciprocity). Recapitulation of informants' responses to social capital with a weight value of 426 means that social capital plays a role in business development. MSME production and income Fried chicken "Skripsi" is profitable. The "Skripsi" fried chicken business is experiencing increasing development.