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Women Empowerment in Bekasi City Turning Catfish into Frozen Food Indriyanto, Irwan; Paramitra, Yuaniko; Syarif Hartawan, Muhammad; Laila, Zulfa; Hidayatullah, Ridho
Unram Journal of Community Service Vol. 6 No. 2 (2025): June
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i2.1034

Abstract

The position of women as family financial managers is emphasized from a series of productive efforts that strategically utilize the potential of social capital in the socio-community environment The purpose of the community service activity is to implement a series of activities that will have beneficial value to strengthen the knowledge and skills capacity of the Bina Karya Srikandi housewife group to be able to utilize the results of the residents' catfish harvest into a variety of frozen food by utilizing technology in the production and marketing process. The form of community service that the author uses in this activity divided into two, namely, Training Method and Provision of catfish product processing equipment. Training that provided in this activity focuses on 3 areas, namely partner HR development, product development and marketing process development, the development carried out is an effort by the author to help overcome the problems experienced by partners. The results of the activity is we develop our partner in 3 areas such as, HR development, Product and marketing development, we providing training on processing catfish meat into frozen food made from catfish, such as catfish meatballs, ready-to-fry catfish, and catfish otak otak to increase their awareness about their brand image and engagement with social media marketing by provide social media Instagram for Bina Karya Srikandi to promote their product. We also help them create brand logo. Bina Karya Srikandi now have more variant catfish product and more marketing channel.
Pemberdayaan Perempuan Bekasi: Inovasi Pengolahan Lele Menjadi Produk Makanan Beku Indriyanto, Irwan; Paramitra, Yuaniko; Hartawan, Muhammad Syarif; Laila, Zulfa; Hidayatullah, Ridho
Jurnal Medika: Medika Vol. 4 No. 3 (2025)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/44xn4a31

Abstract

The position of women as family financial managers is emphasized from a series of productive efforts that strategically utilize the potential of social capital in the socio-community environment The purpose of the community service activity is to implement a series of activities that will have beneficial value to strengthen the knowledge and skills capacity of the Bina Karya Srikandi housewife group to be able to utilize the results of the residents' catfish harvest into a variety of frozen food by utilizing technology in the production and marketing process. The form of community service that the author uses in this activity divided into two, namely, Training Method and Provision of catfish product processing equipment. Training that provided in this activity focuses on 3 areas, namely partner HR development, product development and marketing process development, the development carried out is an effort by the author to help overcome the problems experienced by partners. The results of the activity is we develop our partner in 3 areas such as, HR development, Product and marketing development, we providing training on processing catfish meat into frozen food made from catfish, such as catfish meatballs, ready-to-fry catfish, and catfish otak otak to increase their awareness about their brand image and engagement with social media marketing by provide social media Instagram for Bina Karya Srikandi to promote their product. We also help them create brand logo. Bina Karya Srikandi now have more variant catfish product and more marketing channel.
Women Empowerment in Bekasi City Turning Catfish into Frozen Food Indriyanto, Irwan; Paramitra, Yuaniko; Syarif Hartawan, Muhammad; Laila, Zulfa; Hidayatullah, Ridho
Unram Journal of Community Service Vol. 6 No. 2 (2025): June
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i2.1034

Abstract

The position of women as family financial managers is emphasized from a series of productive efforts that strategically utilize the potential of social capital in the socio-community environment The purpose of the community service activity is to implement a series of activities that will have beneficial value to strengthen the knowledge and skills capacity of the Bina Karya Srikandi housewife group to be able to utilize the results of the residents' catfish harvest into a variety of frozen food by utilizing technology in the production and marketing process. The form of community service that the author uses in this activity divided into two, namely, Training Method and Provision of catfish product processing equipment. Training that provided in this activity focuses on 3 areas, namely partner HR development, product development and marketing process development, the development carried out is an effort by the author to help overcome the problems experienced by partners. The results of the activity is we develop our partner in 3 areas such as, HR development, Product and marketing development, we providing training on processing catfish meat into frozen food made from catfish, such as catfish meatballs, ready-to-fry catfish, and catfish otak otak to increase their awareness about their brand image and engagement with social media marketing by provide social media Instagram for Bina Karya Srikandi to promote their product. We also help them create brand logo. Bina Karya Srikandi now have more variant catfish product and more marketing channel.
PERAN MAHASISWA PADA KEGIATAN MASDARLING DALAM PENGELOLAAN SAMPAH MELALUI PENGENALAN BANK SAMPAH DI KELURAHAN JATIBENING Janaloka, Adam; Wijayanti Gunawan, Putri; Fitriani, Ratika; Purnama Putri, Diana; Rosdiana, Rosdiana; Kausar, Muhammad; Rahmah, Mulia; Indriyanto, Irwan; Pratiwi, Widia
SIKAMA : Sinergi Akademisi dan Masyarakat Vol 3 No 1 (2025): Jurnal SIKAMA
Publisher : Lembaga Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61488/sikama.v3i1.226

Abstract

Edukasi kesadaraan dan keterampilan warga untuk pengelolaan sampah dengan penerapan prinsip reduce, reuse, dan recycle (3R) penting dalam penyelesaian masalah sampah melalui pengelolaan sampah sejak dari sumbernya. Bank sampah yang diintegrasikan dengan prinsip 3R dilaksanakan di Kelurahan Jatibening, Bekasi. Kegiatan bank sampah merupakan konsep pengumpulan sampah kering dan dipilah serta memiliki manajemen layaknya perbankan tapi yang ditabung bukan uang melainkan sampah. Pemberdayaan warga melalui kegiatan penyuluhan, edukasi, pelatihan, serta dialog dengan warga di komunitas. Selain itu diperlukan dukungan kemitraan dengan membangun jejaring dan mekanisme kerja sama kelembagaan antara warga pengelola bank sampah dengan stakeholder terkait. Tujuan kegiatan ini adalah mengurangi penumpukan sampah rumah tangga agar tidak terjadi bencana dan memanfaatkan sampah dengan kreasi dan inovasi masyarakat sekitar. Metode yang digunakan adalah edukasi, praktek, dan dokumentasi. Hasilnya menunjukan bahwa pengelolaan bank sampah memberikan banyak manfaat terhadap masyarakat sekitar, lingkungan menjadi nyaman, asri, hijau, dan menambah pendapatan ekonomi masyarakat. Kegiatan ini mendapat dukungan dari beberapa pihak seperti kelurahan Jatibening, Korwil BSIP Pondok Gede, dan Yayasan Rumah Sopan, dengan jumlah peserta sebanyak 46 mahasiswa dari 14 kelompok. Kesimpulan dari penelitian ini bahwa sampah-sampah rumah tangga dapat mendatangkan manfaat dari segi sosial, ekonomi, dan lingkungan yang berdampak positif dari Bank Sampah Kelurahan Jatibening Bekasi.