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All Journal Wardah AL ISHLAH Jurnal Pendidikan QALAMUNA: Jurnal Pendidikan, Sosial, dan Agama Jurnal An-Nasyr: Jurnal Dakwah Dalam Mata Tinta Ad-DA’WAH: Dakwah dan Komunikasi Islam Jurnal Ilmu Sosial, Humaniora dan Seni Enrichment: Journal of Multidisciplinary Research and Development Jurnal Pendidikan Islam Buletin Antropologi Indonesia Al-Idaroh Jurnal Manajemen Dakwah
Walian, Anang
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Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Journal : Ad-DA’WAH: Dakwah dan Komunikasi Islam

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Strategi Dakwah Digital dalam Podcast Escape Ustad Felix Siauw Fahmi, Muhammad; Syarifudin, Achmad; Walian, Anang
Ad-DA'WAH Vol 23 No 2 (2025): Dakwah, Komunikasi dan Penyiaran Islam
Publisher : INSTITUT PEMBINA ROHANI ISLAM JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59109/addawah.v23i2.149

Abstract

In this digital era, da'wah strategies have also undergone a transformation, from conventional methods to more modern and creative methods. Therefore, the background of this research is that many young people are reluctant to listen to advice such as lectures because they are considered boring and time-consuming. The purpose of this study is to determine whether the use of Podcasts in delivering da'wah is able to make young people, in particular, return to listening to lectures. This research was conducted qualitatively using a descriptive research design. Based on the results of the study, it shows that Ustadz Felix Siauw utilizes the Escape podcast as a digital da'wah medium that is adaptive to technological developments and the characteristics of young audiences. Through a persuasive, dialogical, and contextual communication style, he successfully conveys Islamic messages in a light but meaningful manner. The da'wah strategy implemented emphasizes a balance between emotional and rational aspects, and is supported by strong narrative skills.
Co-Authors Abdurrahmansyah Abdurrahmansyah, Abdurrahmansyah Achmad Syarifudin, Achmad Bambang Haryanto Candra Darmawan, Candra Choiriyah Choiriyah Efendi, Agus Awal Hamidah . Hidayat Hidayat J. Suyuthi Pulungan, J. Suyuthi Jawasi, Jawasi Kusnadi M Amin, M Mardiah, Anisatul Marsela, Marsela MUHAMMAD FAHMI Nur, Dalinur M PAISAL PAISAL Pohan, Hasril Atieq Puspita Dewi, Emi Putri, Yeni Yuniarni Rusli, Ris'an Saudi, R M Irfan Sifa, Suci Widyastiani Puteri Sihabuddin, M Amin Suryati Suryati Yahya, Ahmad Harun