Claim Missing Document
Check
Articles

Found 4 Documents
Search

Pemberdayaan Masyarakat Melalui Peningkatan Kesadaran Berkoperasi Anggota Pada Koperasi Pondok Pesantren Al-Mutmainnah Maryanti, Sri; Khairunnisah, Noni Antika; Yuliandari, Rini; Febrianti, Femi; Yuspiadi, Yuspiadi
Abdi Masyarakat Vol 5, No 1 (2023): Abdi Masyarakat
Publisher : Lembaga Penelitian dan Pendidikan (LPP) Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/abdi.v5i1.5263

Abstract

Setiap usaha ada kalanya mengalami pasang surut. Begitupula yang dialami oleh koperasi pondok pesantren (Koppontren) Al-Mutmainnah. Kendatipun sudah berjalan lebih dari sepuluh tahun yang lalu tidak membuat Koperasi ini terbebas dari masalah. Sama seperti koperasi pada umumnya, Koppontren ini juga mengalami beberapa permasalahan terkait dengan partisipasi anggota yang lemah. Padahal anggota memiliki peranan yang begitu penting untuk kemajuan sebuah koperasi. Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan kesadaran anggota dalam berkoperasi melalui sosialisasi pendidikan dasar-dasar koperasi. Metode yang digunakan adalah ceramah diskusi dan dibagi kedalam tiga tahapan yakni tahap persiapan, pelaksanaan dan evaluasi. Hasilnya, kegiatan ini berjalan lancar dan perserta antusias mengikuti acara sampai selesai. Kemudian berdasarkan evaluasi yang dilakukan, terlihat adanya peningkatan pengetahuan, wawasan dan pemahan pada anggota yang dapat meningkatkan kesadaran berkoperasi yang baik sebagai langkah awal untuk mewujudkan loyalitas anggota kedepannya.
SOSIALISASI UPAYA PENINGKATAN PENJUALAN BAGI UMKM MELALUI STRATEGI BRANDING PADA PELAKU UMKM DI PANTAI KUTA DESA KUTA KECAMATAN PUJUT KABUPATEN LOMBOK TENGAH Yuliandari, Rini; Suharti, Suharti; Permadi, I Gusti Agung Didit Eka; Alifianti, Anggun Sukma; Rahmadani, Ceila
Devote : Jurnal Pengabdian Masyarakat Global Vol. 3 No. 2 (2024): Devote : Jurnal Pengabdian Masyarakat Global, Juni 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/devote.v3i2.2912

Abstract

Micro, Small and Medium Enterprises (MSMEs) are a reliable driver of the economy and their existence is highly regarded. MSMEs contribute quite a lot to the Indonesia economy, especially in Kuta Beach which is located in Central Lombok Regency, Lombok Island, they can absorb labor thereby reducing labor problems in Central Lombok Regency, plus there is the largest tourist destination on Lombok Island which is located on Kuta Beach. If we look further into each organ of the MSME body, there are still many problems and shortcomings. They are many problems faced by MSMEs in the continuity of their business, especially from understanding MSME development strategies. This community service aims to find whether out whether MSMEs carry out strategic management well, especially in developing MSMEs to run their businesses and whether MSMEs understand development methods and strategies well. The aim of implementing this Community Service Activity (PKM) is to help socialize branding strategies as an effort to increase sales for MSMEs. This PKM activity was carried out in the Kuta Beach area, Central Lombok. The implementation method for this activity is to provide material related to branding strategies through the use of digital technology. The conclusion obtained from the results of this PKM activity is that the assistance activities for business actors regarding brand identity have been carried out well. Mentoring activities are carried out by introducing, strengthening and increasing the understanding of PKM participants through branding strategies using brand identity.
SOSIALISASI PENGEMBANGAN PRODUK OLAHAN STROBERI BAGI UKM DI DESA SEMBALUN KABUPATEN LOMBOK TIMUR Yuliandari, Rini; Nuada, I Wayan
Devote : Jurnal Pengabdian Masyarakat Global Vol. 3 No. 4 (2024): Devote : Jurnal Pengabdian Masyarakat Global, Desember 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/devote.v3i4.3520

Abstract

Sembalun Village, East Lombok District is a strawberry producing village. Strawberries are a typical souvenir of this area. Excessive and poorly distributed harvest result in wasted strawberries which are ultimately only used as animal feed and fertilizer. So there is a need for product development starting from various types of processed strawberry products to quality packaging so that they can be marketed more widely. The method for implementing this activity begins with observing and identifying problems, and providing an initial solution, namely in the form of outreach regarding the development of processed strawberry products for SMEs in Sembalun Village, East Lombok Regency. The socialization regarding the development of processed strawberry products that we carry out includes providing examples such as processed strawberry jam, strawberry chips, strawberry nuggets, and several other types of processed strawberry products, good packaging and we also socialize about digital marketing to SMEs in Sembalun Village, East Lombok. The outreach given to SMEs and farmers in Sembalun Village is expected to products with packaging according to standards and an understanding of digital business. This socialization provides new understanding to SMEs and farmers in Sembalun Village in developing product innovation and business management so as not to reply on conventional methods, so that in terms of management, marketing, finance and other fields they can increase development more quickly.
SOSIALISASI DALAM RANGKA MENUMBUHKAN KEWIRAUSAHAAN DIGITAL PADA SISWA DI SMA ISLAHIL ATHFAL KECAMATAN RUMAK KABUPATEN LOMBOK BARAT Yuliandari, Rini; Pahmi, Saepul; Kurniati, Mia
Devote : Jurnal Pengabdian Masyarakat Global Vol. 4 No. 2 (2025): Devote : Jurnal Pengabdian Masyarakat Global, Juni 2025
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/devote.v4i2.3957

Abstract

The aim of service is to grow and develop an entrepreneurial spirit and provide understanding in carrying out entrepreneurship by conducting entrepreneurial outreach. This Community Service target is students who are in the third grade, and they will soon graduate from school. Namely at Islahil Athfal High School and the service team involved in this activity were 5 lecturers and 5 students. The method used in this community service activity is the lecture method which is supported by effective presentation techniques. Apart from that, the socialization activity for each material will be followed by a question-and-answer session and discussion which can take the form of a Focus Group Discussion (FGD), and also involve interactive educational games or games. In this socialization, the output target to be achieved is for partners to have understanding and knowledge about entrepreneurship and how to use digital technology in entrepreneurship. This is due to the fact that Generation Z at Islahil Athfal High School, most of whom are technologically literate, but their use is still limited to entertainment, online games and social media. In fact, if they can make maximum use of this technology, it can become a source of income. The results of this service activity show that participants gained understanding knowledge about digital marketing. This is proven by the high enthusiasm of the participants in taking part in this Community Service, which is reflected in the questions asked by the participants and their understanding of the actions that need to be taken after this counseling.