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All Journal JURISMA: Jurnal Riset Bisnis & Manajemen JIKA: Jurnal Ilmu Keuangan dan Perbankan
Handayani, Trustorini
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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PENGARUH SIKAP KEWIRAUSAHAAN DAN PROSES INOVASI TERHADAP KEBERHASILAN USAHA PADA RUMAH BATIK KOMAR DI KOTA BANDUNG Handayani, Trustorini; Tanjung, Yusuf
JURISMA : Jurnal Riset Bisnis & Manajemen Vol. 7 No. 1: April 2017
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (684.222 KB) | DOI: 10.34010/jurisma.v7i1.470

Abstract

The purpose of this study is to find out and analyze the influence of Entrepreneurial attitude and Innovation Process of business succes at Rumah Batik Komar. The result of the study shows that the business succes in this company is still on low level. It is understandable considering that the owner is so uneasy in taking any risk, the raw material for this industry is very expensive, and there is no participation from the government. The methods in this study are descriptive analysis, verification analysis and multiple linear regressions. The result of the study shows that there are some significant connection between Entrepreneurial attitude and the innovation of business success at the Rumah Batik Komar . The technique of determining the data used are the judgmental methods as much as 27 employee. To know the influence of entrepreneurial attitude perceptions and Innovation Process of business succes of p used Statistics analysis i.e. using multiple linear regression analysis, correlation coefficient, coefficient of determination, and test the hypothesis with trials F and t-test, using the help application programs 20 SPSS for windows. The Results of study showed there was perception influence consumer Entrepreneurial attitude and Innovation Process Rumah Batik Komar. Based on the results of partial test can be seen that Entrepreneurial attitude and Innovation Process of in a positive and significant effect business success Summary of the research is the higher the perception of Entrepreneurial attitude and Innovation Process of business success will be increasing. Keywords: Entrepreneurial attitude, Innovation Process, success of the business
Strategic Business Plan of Sayang Holidays USA Travel Agency Handayani, Trustorini; Murugesu, Karina Devi; Novianti, Windi; Iffan*, Muhammad; Santy, Raeni Dwi
Jurnal Ilmu Keuangan dan Perbankan (JIKA) Vol. 12 No. 1: Desember 2022
Publisher : Program Studi Keuangan & Perbankan, Fakultas Ekonomi dan Bisnis, Universitas Komputer Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34010/jika.v12i1.8401

Abstract

The development of tourists and tourism is going very fast which requires travel agencies to make adjustments and innovations. Sayang Holidays is a travel agency operating in California, San Francisco, USA. This study was conducted to excavate the feasibility of Sayang Holidays as a business entity engaged in the tourism sector. The method used is the Miles and Huberman model which divides into four stages, namely data collection, data reduction, data display, and decision making. From this study, it was found that Sayang Holidays is relevant and feasible in becoming a competitive travel agency in San Fransisco. The measurement was conducted from the marketing, human resource, financial ability, and operational aspects. It is hoped that this research can be useful for furthering the development of the business. Keywords: Travel Agency; Finance; Feasibility Study; Business Plan; Tourism Perkembangan wisatawan dan pariwisata yang berlangsung sangat cepat menuntut biro perjalanan untuk melakukan penyesuaian dan inovasi. Sayang Holidays adalah agen perjalanan yang beroperasi di California, San Francisco, AS. Kajian ini dilakukan untuk menggali kelayakan Sayang Holidays sebagai badan usaha yang bergerak di bidang pariwisata. Metode yang digunakan adalah model Miles dan Huberman yang terbagi menjadi empat tahapan yaitu pengumpulan data, reduksi data, display data, dan pengambilan keputusan. Dari penelitian ini ditemukan bahwa Sayang Holidays relevan dan layak untuk menjadi agen perjalanan yang kompetitif di San Fransisco. Pengukuran dilakukan dari aspek pemasaran, sumber daya manusia, kemampuan finansial, dan operasional. diharapkan penelitian ini dapat bermanfaat untuk pengembangan usaha selanjutnya. Kata Kunci: Agen Perjalanan; Keuangan; Studi Kelayakan; Rencana Bisnis; Pariwisata
Co-Authors Iffan*, Muhammad Murugesu, Karina Devi Novianti, Windi Santy, Raeni Dwi Tanjung, Yusuf