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All Journal Jurnal Ilmiah Ekonomi Islam Jurnal Ekonomi dan Bisnis GROWTH (JEBG) Innovative: Journal Of Social Science Research
Nasution, Siti Aminah
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Humanities Computer Science & IT Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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PENGARUH STORE ATMOSPHERE DAN INSTAGRAM ADS TERHADAP KEPUTUSAN PEMBELIAN PADA CAFÉ KOPI KUNI DI MEDAN Nasution, Siti Aminah; Lubis, Nurul Wardani
Growth Vol 22 No 2 (2024): NOVEMBER
Publisher : Relawan Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36841/growth-journal.v22i2.5352

Abstract

Penelitian ini bertujuan untuk menentukan pengaruh Suasana Toko (Store Atmosphere) dan Iklan Instagram terhadap Keputusan Pembelian di Kafe Kopi Kuni di Medan. Dilakukan di Kecamatan Medan Petisah, Kota Medan, Sumatera Utara, penelitian ini melibatkan populasi 61.877 pengunjung Kopi Kuni dari tahun 2021 hingga 2023, dengan sampel 130 responden yang dipilih melalui metode Non-Probability Sampling. Data dikumpulkan menggunakan kuesioner dan dianalisis dengan Analisis Regresi Linier Berganda menggunakan SPSS versi 27, didahului oleh uji validitas, reliabilitas, normalitas, multikolinearitas, dan heteroskedastisitas. Hasil penelitian menunjukkan bahwa Suasana Toko dan Iklan Instagram berpengaruh signifikan terhadap Keputusan Pembelian, dengan koefisien determinasi 0,320, menjelaskan 32% variasi dalam Keputusan Pembelian. Sisanya 68% dipengaruhi oleh faktor-faktor di luar model penelitian, mengindikasikan peluang untuk penelitian lebih lanjut mengenai faktor-faktor lain yang mempengaruhi keputusan pembelian di Kafe Kopi Kuni.
Perilaku Konsumsi Fashion Muslim di Era Digital Dalam Perspektif Islam (Studi Kasus Mahasiswa FEBI UIN Sumatera Utara) Nasution, Siti Aminah; Sugianto, Sugianto; Nasution, Juliana
Jurnal Ilmiah Ekonomi Islam Vol 10, No 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.15393

Abstract

In Indonesia, Muslim fashion is increasingly important as an expression of religious identity and values, with consumers, particularly university students, utilizing technology to select products that comply with halal principles and Islamic ethics. This study aims to understand the influence of Muslim fashion consumption behavior in digital technology. This research methodology uses a quantitative approach with data collected through questionnaires with a sample of 100 active students at the Faculty of Economics and Islamic Business at UIN North Sumatra, then analyzed using simple linear regression with SPSS 22 software. The results show that Muslim fashion consumption behavior has a significant effect on technology utilization, with a t-count value of 9.056 and a p-value of 0.000, far below the 0.05 significance limit. The coefficient of determination (R-squared) of 0.456 indicates that 45.6% of the variation in technology utilization can be explained by Muslim fashion consumption behavior. This indicates that digital technology makes it easier for students to choose fashion products that are in accordance with Islamic values.
Perilaku Konsumsi Fashion Muslim di Era Digital Dalam Perspektif Islam (Studi Kasus Mahasiswa FEBI UIN Sumatera Utara) Nasution, Siti Aminah; Sugianto, Sugianto; Nasution, Juliana
Jurnal Ilmiah Ekonomi Islam Vol. 10 No. 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.15393

Abstract

In Indonesia, Muslim fashion is increasingly important as an expression of religious identity and values, with consumers, particularly university students, utilizing technology to select products that comply with halal principles and Islamic ethics. This study aims to understand the influence of Muslim fashion consumption behavior in digital technology. This research methodology uses a quantitative approach with data collected through questionnaires with a sample of 100 active students at the Faculty of Economics and Islamic Business at UIN North Sumatra, then analyzed using simple linear regression with SPSS 22 software. The results show that Muslim fashion consumption behavior has a significant effect on technology utilization, with a t-count value of 9.056 and a p-value of 0.000, far below the 0.05 significance limit. The coefficient of determination (R-squared) of 0.456 indicates that 45.6% of the variation in technology utilization can be explained by Muslim fashion consumption behavior. This indicates that digital technology makes it easier for students to choose fashion products that are in accordance with Islamic values.
Hubungan Berat Badan Lahir Rendah (BBLR) dengan Kejadian Stunting Pada Balita Siregar, Debi Novita; Sinurat, Silvia Yosefa; Wulandari, Sindi; Nasution, Siti Aminah; Nurhayati, Siti; Asma, Siti
Innovative: Journal Of Social Science Research Vol. 4 No. 3 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

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Abstract

Di negara kita tingginya jumlah bayi yang meninggal pada 7 hari sebelum dan sesudah kelahiran, dipicu karena bayi berat badan lahir rendah (BBLR). Bayi Berat Lahir Rendah (BBLR) mencakup BBLR usia kehamilan kurang dan BBLR usia kehamilan tepat waktu. BBLR menjadi pemicu dominan didalam terjadinya stunting. Metode ilmiah ini yakni kuantitatif dimana digunakannya crosssectional mengukur satu waktu serta mengevaluasi ada mengenai korelasi antar subyek dengan kuesioner. Pengamatan pendahuluan peneliti di Klinik Pratama Rawat Inap Santi Meliala ada 9 Ibu yang mengunjungi ke Klinik Pratama Rawat Inap Santi Meliala ditemukan ada 3 ibu yang mempunyai bayi yang menderita stunting. Temuan uji chi-square, memperlihatkan P value (0,05) yakni ditemukannya Hubungan Berat Badan Lahir Rendah (BBLR) Dengan Kejadian Stunting Pada Balita di Klinik Pratama Rawat Inap Santi Meliala Tahun 2023.
Co-Authors Asma, Siti Debi Novita Siregar Nasution, Juliana Nurul Wardani Lubis Sinurat, Silvia Yosefa Siti Nurhayati Sugianto Sugianto Wulandari, Sindi