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Journal : Journal of Business Management

The Effect Of Mentoring, Creativity And Risk On The Entrepreneurial Decisions Of Generation Z In Bengkulu City Hidayat, Rahmat; Soleh , Ahmad; Yanti , Rina Trisna
Journal of Business Management Vol. 2 No. 1 (2025): November
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbusman.v2i1.417

Abstract

This study aims to analyze the influence of mentoring, creativity, and risk on the entrepreneurial decisions of Generation Z in Bengkulu City. Using a quantitative approach with multiple linear regression methods, this study involved 130 Generation Z respondents domiciled in Bengkulu City. Data were collected through questionnaires and analyzed using SPSS to test the partial and simultaneous effects between independent variables (mentoring, creativity, risk) on the dependent variable (entrepreneurial decisions). The regression equation obtained is Y = 6.214 + 0.312X₁ + 0.451X₂ + 0.278X₃, indicating that all independent variables have a positive influence on entrepreneurial decisions. The test results show a coefficient of determination (R²) of 0.713, meaning that 71.3% of the variation in entrepreneurial decisions can be explained by mentoring, creativity, and risk together, while the remaining 28.7% is influenced by other factors outside the model. The t-test indicates that the variables creativity (t = 4.236; sig = 0.000) and risk (t = 3.851; sig = 0.001) have a significant partial effect, while mentoring (t = 1.842; sig = 0.068) does not have a significant effect individually. The F-test yielded F count = 34.512 with a sig = 0.000, indicating that all three variables significantly influence entrepreneurial decisions simultaneously. Thus, increased creativity, risk management skills, and targeted mentoring can encourage Generation Z in Bengkulu to dare to become entrepreneurs.
The Influence Of E-Commerce And Digital Payments On The Income Of Micro, Small, And Medium Enterprises (Msmes) In Bengkulu City Andestar, Tomi; Yanti , Rina Trisna; Yustanti, Nirta Vera
Journal of Business Management Vol. 2 No. 1 (2025): November
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbusman.v2i1.418

Abstract

This study aims to analyze the influence of e-commerce and digital payment systems on the revenue of Micro, Small, and Medium Enterprises (MSMEs) in Bengkulu City. This study used a quantitative associative approach with a survey method involving 100 MSME respondents who utilize e-commerce platforms and digital payment services. Data were collected using a questionnaire and analyzed through multiple linear regression with SPSS to test the partial and simultaneous effects of independent variables on MSME revenue. Based on data from 100 MSME respondents, a multiple linear regression analysis yielded a coefficient of determination (R²) of 0.526, indicating that variations in MSME revenue can be explained by e-commerce and digital payments. The results of this study indicate that e-commerce and digital payments, both partially and simultaneously, have a positive and significant influence on MSME revenue.