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All Journal RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Jurnal Ilmiah Manajemen dan Kewirausahaan MES Management Journal Journal of Creative Student Research Transformasi: Journal of Economics and Business Management Jurnal Manajemen Riset Inovasi Jurnal Ilmiah Dan Karya Mahasiswa Jurnal Kajian Dan Penalaran Ilmu Manajemen Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Jurnal Bisnis Inovatif dan Digital Journal of Ekonomics, Finance, and Management Studies Jurnal Ilmiah Manajemen Dan Kewirausahaan
Kifni Yudianto
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Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences Transportation

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The Impact of Value Co-Creation on Customer Satisfaction with Customer Participation as a Mediator Arif Fakhrudin; Kifni Yudianto; Djaelani Susanto
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 6 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i6.7405

Abstract

This research aims to understand the role of customer participation and value co-creation in enhancing customer satisfaction. The importance of student satisfaction during their academic journey is highlighted through the value creation process in education. This value creation requires participation between students and educators, which encompasses various behaviors, each playing a significant role in shaping customer perceptions regarding the process and outcomes tied to specific service contexts. In particular, information sharing, responsible behavior, and voluntary in-role feedback are found to be especially important in educational services for achieving student satisfaction during their studies in higher education. This study employs a quantitative method using purposive sampling as the sampling technique. The respondents involved in the research are 100 final-year students at STTKD Yogyakarta. The data analysis technique utilized is Smart PLS version 3.3. The results of this study indicate that customer participation, which includes information sharing, responsible behavior, and voluntary in-role feedback, has a positive and significant impact on value co-creation. The study also reveals that value co-creation positively and significantly influences customer satisfaction.
Consumer Satisfaction Using Airlines in Indonesia is Influenced by Several Factors Fakhrudin, Arif; Kifni Yudianto; Djaelani Susanto
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 6 No. 5 (2025): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v6i5.7424

Abstract

This study aims to analyze the effect of service quality through (tangible, reliability, responsiveness, assurance, and empathy) to customer satisfaction. This study uses independent variables, namely tangible, reliability, responsiveness, assurance, and empathy with dependent variable, customer satisfaction. After literature and field reviews and hypothesis formulation, the data in this study were collected through distributing questionnaires to 100 people using the Lion Air airline as a research sample. The sampling technique used was purposive sampling. The data analysis method used is a quantitative analysis of the validity and reliability test, multiple regression analysis, t test and f test and the determinant coefficient. The results of this study indicate that the indicators in this study are valid and reliable. In the tangible hypothesis test, reliability, responsiveness, assurance and empathy have a significant effect on consumer satisfaction partially and simultaneously. The determinant coefficient test results in this study obtained a determinant value of 0.326 which means that the magnitude of the influence of tangible variables (X1), reliability (X2), responsiveness (X3), assurance (X4) and empathy (X5) on customer satisfaction variables (Y) are by 32,6%.
Co-Authors Ali Akbar Pratama Angelin Cindy Clara Manga’pan Bartholomeus Didan Alfito Dewi Safitri Dinda Putriani Djaelani Susanto Fakhrudin, Arif Fandi, Moh Razif Lilian Megawati Maria Valeria Roellyanti Mia Anjelintina Muhammad Ikhsan Putria Prianti Rachman Wibowo, Arief Rossy Nur Intan Damayanti Safarin Dwi Cahyaningrum Sumiyati