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Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan Super Optical Padang Novalinda , Rina; Suryanta, Dolly iman
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 2 No. 2 (2022): Jurnal Ekonomika dan Bisnis (JEBS)
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v2i1.123

Abstract

This Scientific Paper discusses the Effect of Service Quality on Customer Satisfaction at Super Optical Padang. This study aims to reveal; (1) knowing the description of service quality at Super Optical, (2) knowing customer satisfaction at Super Optical Padang, (3) knowing the relationship between service quality and customer satisfaction at Super Optical Padang. This research was conducted by distributing questionnaires to customers who came to Super Optical Padang. , then the data that has been collected through the questionnaire is discussed based on the theory proposed in the literature review, and the data is presented based on the answers from the respondents who came to Super Optical Padang. Respondent samples taken were 30 respondents consisting of 11 male respondents (36.67%) and 19 female respondents (63.33%). The results of this study indicate that the variables of Service Quality and Customer Satisfaction have a correlation value of 0.502, which means that the two variables have a fairly strong relationship. Service Quality has a significant influence on Customer Satisfaction. The conclusion obtained from this study is that the influence of service quality is quite strong on customer satisfaction. And there are several dimensions of service quality that must be improved again, this is to continue to improve customer satisfaction.
Pengaruh Strategi Promosi Terhadap Peningkatan Penjualan Kacamata Di Optik Duta Kampar Riau Dolly Iman Suryanta; Rina Novalinda
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 3 No. 1 (2023): January-April
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v3i1.549

Abstract

This scientific paper discusses the strategy and influence of promotion in increasing sales of glasses at Optics Duta Kampar Riau. The aim is to find out the promotion strategy and how much influence the promotion has on sales carried out by Optics Duta Kampar Riau. The type of research that the authors use is descriptive qualitative, where the methods used are observation and interviews. The author conducted interviews with respondents, the respondents I mean are Optics Duta Kampar Riau employees. After conducting interviews, the authors make observations or observations that aim to make the data that the authors get more complete and real. From the research results it is known that the promotion carried out by Optics Duta Kampar Riau is very important in increasing sales. The author suggests that Optics Duta Kampar Riau is always consistent in carrying out promotional activities so that promotions are carried out more effectively and can benefit Super Optics.
Hubungan Kebiasaan Membaca Jarak Dekat Dengan Kelainan Refraksi Miopia Pada Siswa Smp Negeri 7 Padang Suryanta, Dolly imam
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 1 No. 2 (2021): Jurnal Ekonomika dan Bisnis (JEBS)
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v2i1.634

Abstract

Dalam penglihatan, mata mempunyai berbagai macam kelainan refraksi. Kelainan refraksi tersebut antara lain miopia, Miopia adalah suatu keadaan mata yang mempunyai kekuatan pembiasan sinar yang berlebihan sehingga sinar-sinar sejajar yang datang dibiaskan di depan retina. Banyak faktor yang menyebabkan miopia, salah satunya ialah membaca jarak dekat. Membaca merupakan aktivitas yang memerlukan penglihatan jarak dekat.Anak-anak yang membaca terus menerus selama lebih dari 30 menit lebih mungkin terkena miopia. Penelitian ini bertujuan untuk Untuk mengetahui hubungan antara kebiasaan membaca jarak dekat terhadap miopia bagi siswa kelas IX di SMP Negeri 7 Padang. Hasil penelitian diperoleh keterangan bahwa bahwa terdapat hubungan antara riwayat membaca jarak dekat dengan miopia. Dimana Ho ditolak dan H1 diterima, sedangkan kekuatan antar variabel dalam penelitian ini dinilai dengan menggunakan adds ratio. OR hasil perhitungan adalah sebesar 0,405 karena OR (0,405) < 1, hal ini berarti faktor yang diteliti merupakan faktor protektif yakni siswa dengan kebiasaan membaca jarak dekat mempunyai resiko untuk menderita miopia 0,4 kali lipat apabila dibandingkan dengan siswa yang tidak mempunyai kebiasaan membaca jarak dekat. Dengan kata lain, kebiasaan membaca jarak dekat merupakan faktor resiko, tetapi kekuatan hubungan nya lemah. Berdasarkan hasil penelitian ini, ada beberapa saran yaitu perlunya menjaga jarak aman antara jarak mata dengan bahan yang dibaca, guna untuk menjaga kesehatan mata sebagai indra vital dalam penglihatan dan untuk mencegah penyebab terjadinya miopia.
Pengaruh Pemakaian Lensa Blue Cut Terhadap Kenyamanan Pemakaian Kacamata Di Optik Jaya Pasaman Barat Suryanta, Dolly imam
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 1 No. 2 (2021): Jurnal Ekonomika dan Bisnis (JEBS)
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v1i2.636

Abstract

Gangguan penglihatan membuat sesorang harus menggunakan alat bantu penglihatan agar penglihatan menjadi jelas. Berbagai cara dilakukan orang, seperti menggunakan kacamata, lensa kontak bahkan operasi lasik. Penambahan lensa blue cut pada kacamata pada umumnya digunakan untuk membantu penglihatan manusia terhadap kelemahan mata karena rabun atau alasan penglihatan lainnya dan melindungi mata dari sinar UV. Tujuan penelitian ialah (1) untuk mengetahui pengaruh pemakaian lensa blue cut terhadap kenyamanan pemakaian kacamata di optik jaya Pasaman Barat (2) Untuk mengetahui keunggulan lensa blue cut terhadap kesehatan mata bagi pemakai kacamata Di Optic Zal Pondok Padang. Jenis penelitian yang digunakan adalah deskriptif kuantitatif, proses penelitian dilakukan wawancara dengan menyebarkan kuesioner, penelitian ini bertujuan untuk mendapatkan gambaran mengenai pengaruh pemakaian lensa blue cut terhadap kenyamanan pemakaian kacamata di optik jaya Pasaman Barat. Populasi dalam penelitian ini adalah seluruh pasien usia dini yang mengalami kelainan refraksi penelitian yang berjumlah 30 Orang. Mengingat populasi yang diteliti kurang dari 100 orang maka sampel dalam penelitian ini adalah seluruh konsumen optik jaya Pasaman Barat berjumlah 30 Orang. Penelitian dilakukan kepada pasien usia dini di Optik jaya Pasaman Barat. Hasil penelitian diperoleh bahwa responden bahwa 61,7% dari responden mengetahui pengaruh pemakaian lensa blue cut terhadap kenyamanan pemakaian kacamata, ini disebabkan karena kurang mengetahui dampak dari sinar UV terhadap kesehatan mata dan 60,1% lensa blue cut memiliki keunggulan untuk menjaga kesehatan mata. Berdasarkan hasil penelitian ini ditarik kesimpulan bahwa Sebanyak 61,7% Respon mengetahui pengaruh pemakaian lensa blue cut terhadap kenyamanan pemakaian kacamata di optik jaya Pasaman Barat. Hal ini disebabkan karena kurangnya pengetahuan responden terhadap dampak dari sinar biru terhadap kesehatan mata. Berdasarkan hasil penelitian pengaruh pemakaian lensa blue cut terhadap kenyamanan pemakaian kacamata di optik jaya Pasaman Barat diperoleh hasil penelitian bahwa sebanyak 60,7% responden mengetahui keunggulan dari kacamata lensa blue cut dan disarankan kepada masyarakat Pada saat berhadapan langsung pasien harus memakai lensa anti radiasi yang di kenal dengan lensa blueray.
The Relationship between Student Learning Motivation and Classroom Management with Student Learning Outcomes at the YLPT Academy of Optician Refraction Padang Rina Novalinda; Dolly Iman Suryanta
Edumaspul: Jurnal Pendidikan Vol 7 No 1 (2023): Edumaspul: Jurnal Pendidikan
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The problem in this study is that student learning outcomes are low and learning motivation is lacking. The type of research used is causative research. The population in this study were all fourth semester students at the YLPT Padang Optic Refraction Academy, totaling 45 people. The sample uses total sampling technique so that the total sample is 45 people. The instrument used is a questionnaire (questionnaire). Data were analyzed using data description techniques, requirements testing and hypothesis testing. Based on the findings, several conclusions can be drawn 1) Learning Motivation is related to student learning outcomes. This result shows that the t count > t table or sig value < 0.05. 2) Management of class management is related to student learning outcomes of t count> table or si g< 0.05 values. 3) Learning motivation and classroom management are jointly related to student learning outcomes with F count > F table
Strategi Dan Pengaruh Promosi Dalam Meningkatkan Penjualan Kacamata Di Optik Jaya Padang Dolly imam Suryanta; Rina Novalinda
Jurnal Ekonomi Manajemen dan Bisnis (JEMB) Vol. 5 No. 1 (2026): Januari - Juni
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jemb.v5i1.4350

Abstract

This scientific paper discusses the strategy and influence of promotion in increasing sales of glasses at Optical Jaya Padang. This KTI aims to find out the promotion strategy and how much influence the promotion has on sales made by Optical Jaya Padang. The type of research that the author uses is descriptive qualitative, where the methods used are observation and interviews. The author conducted interviews with respondents, the respondents who the authors mean are employees of Optical Jaya. After conducting interviews, the authors make observations or observations that aim to make the data that the author can be more complete and real. From the results of the study, it was found that Optik Jaya had carried out various effective promotions including through social media such as Instagram and Facebook as well as through print media. The promotional strategy carried out by Optical Jaya Padang is very influential in increasing sales of glasses. The author suggests that optical jaya further develop the promotions that are currently being carried out so that the promotions carried out can reach a wider community. The author also suggests that Optical Jaya remains consistent in carrying out promotional activities so that the promotions carried out are more effective and can benefit Optical Jaya.
Analisis Fungsi Manajamen Dalam Pelayanan Di Optik Nusantara Jambi Dolly imam Suryanta
Jurnal Ekonomi Manajemen dan Bisnis (JEMB) Vol. 3 No. 2 (2024): Juli - Desember
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jemb.v3i2.2199

Abstract

The management function in an organization is needed to be able to measure and evaluate the efficiency and effectiveness of service activities carried out, so that the organization's goals can be achieved. This paper discusses the Analysis of Management Functions in Services at Optik Nusantara Jambi. This research aims to analyze the implementation of management functions at Optik Nusantara Jambi which have been running so far, whether they have been implemented well or have not yet been implemented in refraction and optician services. This research data was collected through observation, interviews and documentation. Meanwhile, the data analysis used by researchers is descriptive qualitative which includes data reduction, data presentation and drawing conclusions. The results of this research show that the management function in terms of planning, organizing, actuating and controlling indicators at Optik Nusantara Jambi is good in terms of health services because all forms of services carried out always refer to Operational Standards. The optical procedures that have been determined, and the implementation of the main tasks of each work unit, each part of the organizational structure, all elements and all staff have been carried out very well. Based on the results of this research, there are several suggestions that may be useful (1) Services at Optik Nusantara Jambi should continue to evaluate and innovate in their services to continue to meet the needs of Optik customers which continue to grow, especially with online sales and increasingly innovative market places. (2) Consider periodic restructuring of the Optik Nusantara Jambi organization. (3) Increasing training and continuous development for staff and Refraction Opticians regarding new optical technologies such as lens materials, lens design, understanding and other skills in Optician services