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Pengembangan UMKM Melalui Pelatihan Pemasaran di Desa Perupuk Kecamatan Bandar Pusaka Kabupaten Aceh Tamiang Muhammad Khaizir Arifin; Anjur Perkasa Alam
Fusion: Jurnal Pengabdian kepada Masyarakat Vol. 3 No. 1 (2024): September
Publisher : peduli riset dan pengabdian masyarakat

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Abstract

Small and Medium Enterprises (SMEs) have a major role in national economic development. In addition to playing a role in national economic growth and employment, SMEs also play a role in the distribution of development results and are a driving force for the growth of national economic activity. Marketing is an important part of running a business. It needs good management so that the business can grow better. The MSME Training activity is one of the 2024 STAI Jam'iyah Mahmudiyah Tanjung Pura Student Community Service programmes in Perupuk Village, Bandar Pusaka District, Aceh Tamiang Regency. This programme was implemented to help build and develop MSMEs in Perupuk Village, Bandar Pusaka District. MSME players are expected to improve the quality and productivity of their businesses, so that MSME products in Perupuk Village, Bandar Pusaka Sub-district, can compete in a wider market. Through this training activity, it is hoped that MSMEs in Perupuk Village, Bandar Pusaka Sub-district will be able to improve the quality and productivity of their businesses, so that MSME products in Perupuk Village, Bandar Pusaka Sub-district can compete in a wider market. This programme consists of 4 activities, namely Product Development Class, Social Media Marketing Class, account creation and simple bookkeeping.
Optimalisasi rumah baca untuk meningkatkan kemampuan literasi masyarakat Pesisir Desa Kwala Gebang Diyan Yusri; Anjur Perkasa Alam; Muhammad Zahid Albuni Pane; Muhammad Rizki; Ari Anggara
Fusion: Jurnal Pengabdian kepada Masyarakat Vol. 4 No. 1 (2025): September
Publisher : peduli riset dan pengabdian masyarakat

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Abstract

Reading Houses is a forum for providing reading material for the community in order to meet the needs of the community to access information and knowledge and increase reading hobby. The limitations of facilities and infrastructure in the village make the benefits of reading homes not be felt optimally. This causes a lack of interest and motivation to learn through reading. Even though the development of community literacy is very dependent on reading the people. Kwala Gebang Village is a village located in Gebang District Langkat Regency which has the potential to develop a reading house. Therefore the solution offered is through the community service program, namely the optimization of reading homes to improve the literacy capabilities of the coastal community of Kwala Gebang Village. The program was held from March 15, 2025 to March 22, 2025. The program implementation includes the arrangement of reading houses, the formation of study groups and the implementation of the assistance to read, write and counting. The target of this program is Kindergarten, SD and MTss in Kwala Gebang Village. This program can improve the skills of kindergarten children, elementary and mtss in Kwala Gebang Village. Therefore, the optimization of the reading house is expected to improve literacy capacity, especially the coastal community of Kwala Gebang Village.