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All Journal ISLLAC : Journal of Intensive Studies on Language, Literature, Art, and Culture RETORIKA: Jurnal Bahasa, Sastra, dan Pengajarannya Journal of English Education, Linguistic and Literature Prosiding Conference on Research and Community Services Jo-ELT (Journal of English Language Teaching) Fakultas Pendidikan Bahasa dan Seni Program Studi Pendidikan Bahasa Inggris IKIP JOLLT Journal of Languages and Language Teaching
Aang Fatihul Islam
STKIP PGRI JOMBANG
Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Other

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A STYLISTIC ANALYSIS OF PERSUASIONIN WONDERFUL INDONESIA’S ADVERTISEMENT Aang Fatihul Islam; Dian Anik Cahyani
Jo-ELT (Journal of English Language Teaching) Fakultas Pendidikan Bahasa & Seni Prodi Pendidikan Bahasa Inggris IKIP Vol. 3 No. 2 (2016)
Publisher : Faculty of Culture, Management, and Business Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jo-elt.v3i2.2427

Abstract

Widely language is interconnected, language, for example, as a means of expression in advertising. Wonderful Indonesia conducted with the aim to analyze the linguistic aspects of the narrator's danger style in persuading from the public or the public about the greatness of Indonesia. The main purpose of this research is to remove the kind of language style features including lexical patterns and lexicon-syntax options that can be metaphorical and prosodic features in the movements of audiences or listeners that are implemented in the advertising of Wonderful Indonesia choice. This research uses a content analysis research design with stilistika approach. The findings show the narrator in the advertisement Wonderful Indonesia applies two types of stylistics with lexical patterns that become: repetition, parallelism, and numbers. The second type is the lexico-syntactic option (figurative language) which is: antithesis and personification.
Co-Authors . Ariantiningsih Dian Anik Cahyani Fitri Resti Wahyuniarti, Fitri Resti Muhammad Farhan Rafi Muhammad Farhan Rafi Muminin, Muminin Puji Rahayu Ningsih Siti Maisaroh Susi Darihastining Titik Indarti Umi Halimatus Saidah Veronica Permata