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All Journal MANAJEMEN HUTAN TROPIKA Journal of Tropical Forest Management MEDIA KONSERVASI JABE (Journal of Applied Business and Economic) Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Jurnal Sains Terapan : Wahana Informasi dan Alih Teknologi Pertanian Sadar Wisata: Jurnal Pariwisata Biodiversitas Journal of Biological Diversity

Rini Untari

Graduate Program Of Ecotourism Management And Environmental Services, Faculty Of Forestry, IPB University, Dramaga Campus, Bogor, West Java, Indonesia 16680

Author-ID : 2436447

Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Social Sciences Veterinary Other

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Articles

Community Responses to Nature-based Tourism Promotion Materials in Indonesia Rini Untari; Ricky Avenzora; Dudung Darusman; Tutut Sunarminto
Jurnal Manajemen Hutan Tropika Vol. 25 No. 1 (2019)
Publisher : Institut Pertanian Bogor (IPB University)

The growth of nature-based tourism has triggered further development of outdoor tourism activities by utilizing natural areas for commercial purposes. This trend is likely related to the role of tourism promotion. However, promotion is still interpreted partially as an effort to convey information persuasively to reach the phase of purchasing. In this study we used more comprehensive and integrated approach. We interpret promotion in seven phases from information sharing up until becoming a tourism promotion agent so that promotion of nature-based tourism destinations is more effective and optimal. This study is aimed at determining the role of promotion on visitor decisions to visit nature-based tourism destinations. A set of questionnaire was distributed to the community by considering the different income level, education, and occupation divided into three categories, namely, the upper, middle, and lower classes. In this study we used 100 respondents to assess printed promotional and audio-visual materials. Data were analyzed using One Score One Indicator System, Kruskal Wallis, and Dunn test. The results of the study showed that out of the seven phases that we examined, differences of opinion occurred in three phases of promotion including recognition and consideration phase, the motivation to enjoy natural tourism services, and willingness to be tourism promotion agent. This indicates differences of opinion over the factors that influence the three categories of respondents regarding the decision to visit a promoted nature-based tourism destination. Higher income shows a better response to the seven phases of the promotion definition of natural tourist destinations. We identified that internal factors including income characteristics, education, and occupation in addition to external factors of promotional materials (such as design and substance) together with attraction (destination attributes) can increase the the decision to visit nature-based tourism destinations. The management implications of this study were relate to consumer behavior on visit decisions as the important factor for the success of the destinations. Also, designing effective promotional activities that are tailored to the perceptions and motivations of consumers in nature-based tourism destinations is important.

Academic Community Perception on the Quality of Nature-based Tourism Promotion Materials in Indonesia Rini Untari; Ricky Avenzora; Dudung Darusman; Tutut Sunarminto
Media Konservasi Vol 24 No 2 (2019): Media Konservasi Vol. 24 No. 2 Agustus 2019
Publisher : Department of Forest Resources Conservation and Ecotourism - IPB University

The use of technology in the search and delivery of tourism information is growing, although, on the one hand, the conventional tourism information media in the form of printed materials and audio-visual is still a popular source of information for tourists. The decision to visit a tourist destination can be influenced by various factors, one of which is the influence of stimulus from promotional media. Problems that occur, the study of the role of promotion from a comprehensive and integrated perspective has not been done much. Many promotions are interpreted as an effort to convey information to the stage of carrying out purchasing/travel activities. The purpose of this article is to analyze the perceptions of the academic community regarding the meaning of promotion through printed and audio-visual material for nature-based tourism in a comprehensive and integrated manner, as well as to determine the factors that influence decision-making by the academic community to actually visit nature-based tourism destinations. The distribution of questionnaires was conducted using a sample of academic community consisting of three categories, namely, lecturers, ecotourism students, and communication students with a total of 270 respondents to assess printed and audio-visual material. Data analysis was performed using One Score One Indicator Scoring System, Kruskal Wallis Test, and Dunn test. The results of the study show that tourism promotion can be effective and needs to implement seven phases of comprehensive and integrated promotion meaning. The opinions of the respondents of the academic community are not polar and illustrated the factors that influence the decision to do an actual visit. Factors that influence the form of psychological factors (motivation, the intensity of exposure to information about natural tourism), besides personal factors and demographic characteristics of respondents. The implications of this study regarding the promotion of effective nature-based tourism need to pay attention to tourist segmentation from various perspectives, both psychological, personal, environment and demographic, especially the promotion of nature-based tourism, besides implementing promotion in the context of more comprehensive and integrated meaning to run more effectively. Keywords: material promotion, natural based tourism, perception, promotion

PERMASALAHAN, KEBIJAKAN, DAN PENINGKATAN KAPASITAS MANAJEMEN EKOWISATA DI INDONESIA Muchrodji Muchrodji; Rini Untari; Dhian Tyas Untari
JABE (Journal of Applied Business and Economic) Vol 1, No 2 (2014): JABE
Publisher : UNIVERSITAS INDRAPRASTA PGRI

Kajian ini merupakan sebuah conseptual paper yang bersumber dari data sekunder berupa publikasi – publikasi terkait tema kajian. Tujuan dari penulisan ini adalah untuk memberikan gambaran tentang permasalahan yang ada dalam pengembangan ekowisata dan kebijakan yang diterapkan untuk meningkatkan kapasitas manajemen ekowisata di Indonesia. Hasil kajian diharapkan dapat menjadi referensi bagi pengembangan ekowisata cara lebih berkelanjutan.

PREFERENSI WISATAWAN TERHADAP PERGELARAN TARI KREASI DI KOTA SEMARANG: Tourists’ Preferences for Creative Dance Performance in Semarang City Ira Resmayasari; Assifa Salsabila; Rini Untari
Jurnal Sains Terapan : Wahana Informasi dan Alih Teknologi Pertanian Vol. 12 No. Khusus (2022): Jurnal Sains Terapan : Wahana Informasi dan Alih Teknologi Pertanian, Vol
Publisher : IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jstsv.12.Khusus.51-66

Not only entertain and please the audience, especially during this pandemic, creative dance performances can also promote and preserve the richness of art and culture in Semarang city. These show the importance of performing arts to be held. Event Organizers need to plan a strategy to attract tourists. This research was conducted to determine the creative dances in Semarang city and to know the tourists’ preferences in their decisions to visit creative dance performances. The methods used in this research were observations, interviews, and the distribution of questionnaires. The data was processed using the Likert scale and One Score One Criteria Scoring System. The results show that Semarang city has eight creative dance resources. Tourists prefer to visit a dance performance held for one day on weekends for 3-5 hours to celebrate the anniversary of Semarang city with their friends. Tourists prefer the performance to be held at the Semarang State University Auditorium. They prefer to buy the tickets directly at the venue or online and pay via an electronic money application. The results of this study can be used as a reference for Event Organizers in planning dance performances in Semarang city. ABSTRAKPergelaran tari kreasi dapat mempromosikan dan melestarikan kekayaan seni dan budaya sekaligus memberi hiburan dan kesenangan bagi wisatawan, terutama pada masa yang masih pandemi ini. Hal ini menunjukkan pentingnya pergelaran seni tari kreasi untuk diselenggarakan. Pihak penyelenggara perlu menyusun strategi untuk menarik minat wisatawan. Studi ini dilakukan dengan tujuan mengetahui sumberdaya tari kreasi Kota Semarang dan mengetahui preferensi wisatawan dalam keputusannya untuk mengunjungi pergelaran tari kreasi. Metode yang digunakan dalam penelitian ini adalah observasi, wawancara dan penyebaran kuesioner. Data diolah secara kualitatif deskriptif menggunakan skala Likert dan One Score One Criteria Scoring System. Hasil studi menunjukkan bahwa Kota Semarang memiliki delapan sumberdaya tari kreasi. Wisatawan memilih untuk mengunjungi pergelaran tari kreasi di Kota Semarang yang diadakan selama satu hari saja pada akhir pekan selama 3-5 jam dalam rangka merayakan hari jadi Kota Semarang. Wisatawan memilih mengunjungi pergelaran di Auditorium Universitas Negeri Semarang bersama teman dengan tiket yang bisa dibeli secara langsung ataupun secara online dengan metode pembayaran melalui aplikasi uang elektronik. Hasil studi ini dapat dijadikan acuan bagi penyelenggara event dalam merencanakan pertunjukan seni tari di Kota Semarang.

INSTAGRAM-BASED PROMOTIONAL MODEL FOR PENDOWOREJO TOURISM VILLAGE YOGYAKARTA PROVINCE : Model Promosi Berbasis Instagram untuk Desa Wisata Pendoworejo, Provinsi Yogyakarta Rana Wardah; Kania Sofiantina Rahayu; Natasha Indah Rahmani; Helianthi Dewi; Rini Untari; Teguh Jati Purnama
Santhet: (Jurnal Sejarah, Pendidikan Dan Humaniora) Vol 10 No 2 (2026): SANTHET: (JURNAL SEJARAH, PENDIDIKAN DAN HUMANIORA)
Publisher : Proram studi pendidikan Sejarah Fakultas Keguruan Dan Ilmu Pendidikan Universaitas PGRI Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36526/santhet.v10i2.7827

This study aims to develop an Instagram-based digital promotion model for Pendoworejo Tourism Village, Yogyakarta Province, in order to strengthen destination branding and improve the effectiveness of tourism marketing communication. The primary issues identified include the absence of a structured digital promotion system, inconsistent posting frequency, weak visual identity, and limited audience engagement on the official Instagram account of the tourism village. A mixed-methods approach was employed using the Design Thinking framework, consisting of the stages of empathize, define, ideate, prototype, and test. Data were collected through observation, in-depth interviews, questionnaires administered to 34 tourists, and documentation of the existing Instagram account. The findings reveal that tourists’ evaluations of content quality, visual design, captions, hashtags, engagement, and posting consistency were predominantly categorised as low to very low. During the ideation stage, an integrated promotional model was formulated, comprising strategies for informative, educational, promotional, and entertaining content; the development of a coherent visual identity based on colour schemes, typography, and communication tone; the optimisation of Instagram features such as reels, stories, and hashtags; and the preparation of a structured content calendar. The prototype stage produced an Instagram feed design and Story templates that more effectively represented the village’s natural and cultural attractions. Results from the limited testing phase indicate that the proposed model was perceived as easy to understand, practical to implement, and supportive of more systematic promotional management. This study concludes that an Instagram-based promotion model developed through the Design Thinking approach is effective in strengthening the branding of tourism villages and may serve as a reference for digital promotion strategies in similar destinations. The contribution of this research lies in the formulation of a structured, contextual, and user-centred digital promotion model for tourism villages.

The effect of some organic compounds and NAA application on the in vitro growth of the black orchid (Coelogyne pandurata Lindl.) RINI UNTARI; DWI MURTI PUSPITANINGTYAS
Biodiversitas Journal of Biological Diversity Vol. 7 No. 4 (2006)
Publisher : Society for Indonesian Biodiversity

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.13057/biodiv/d070409

Coelogyne pandurata Lindl. is a lowland epiphytic orchid that has pale green flowers with typically black markings on the lips. This species conventionally propagated asexually by rhizome. This orchid is now facing a great conservation problem and threatened to extinction due to human exploitation. That is why conservation activities such as developing proper cultivation, are urgently required. An in vitro experiment was conducted at the Laboratory of Tissue Culture at Bogor Botanic Garden. The experiment was carried out using a completely randomized design with two factors and ten replications. The treatments were the supplementation of the basal media i.e. Vacin and Went added with sugar, activated charcoal and agar, with 30 different combinations of organic compounds i.e., coconut water 250 mL/L, banana 150 g/L, potato 200 g/L, sweet potato 150 g/L, soybean 150 g/L and no organic compound as a control, and application of NAA (0, 5, 10, 15, and 20 ppm). The result showed that there was a significant effect of the organic compounds and NAA application on the length and the number of roots, height, number of leaves and number of shoots produced by the explants. The combination of sweet potato 150 g/L without NAA application showed the best result.Â© 2006 Jurusan Biologi FMIPA UNS SurakartaKey words: Coelogyne pandurata, organic compound, NAA, in vitro.

Analisis Faktor yang Mempengaruhi Permintaan Wisata Alam di Villa Damar, Kabupaten Sukabumi Ghifari Avianto; Nazwa Anindika Budiansyah; Jessi Raisa Kardina; Ratu Purnama; Alfath Yudha Ilyasa; Rini Untari; Kania Sofiantina Rahayu
Sadar Wisata: Jurnal Pariwisata Vol. 8 No. 2 (2025): Sadar Wisata: Jurnal Pariwisata
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/sw.v8i2.3382

Pengelolaan destinasi wisata alam memerlukan analisis komponen 4A (Atraksi, Aksesibilitas, Amenitas, Ansilari) untuk memahami faktor-faktor yang memengaruhi permintaan wisata. Villa Damar di Sukabumi memiliki potensi wisata alam yang belum tergali optimal, sehingga perlu dikaji komponen dominan yang memengaruhi daya tariknya. Penelitian ini bertujuan untuk mengidentifikasi faktor dominan dan menganalisis peran setiap komponen 4A terhadap permintaan wisata di Villa Damar. Metode yang digunakan adalah pendekatan multi-metode melalui observasi, wawancara, dan kuesioner Skala Likert kepada 100 wisatawan selama periode Maret hingga Mei dengan analisis statistik deskriptif. Hasil penelitian menunjukkan atraksi alam berupa pemandangan matahari terbenam/terbit dan kebun teh menjadi daya tarik terkuat. Aksesibilitas masih mengandalkan kendaraan pribadi karena keterbatasan transportasi publik. Amenitas dinilai baik dan layanan ansilari sangat membantu meningkatkan kepercayaan wisatawan. Motivasi wisatawan mencakup aspek fisik, budaya, sosial, dan fantasi. Dapat disimpulkan bahwa permintaan wisata alam Villa Damar sangat dipengaruhi oleh kekuatan atraksi alam yang didukung amenitas dan ansilari memadai, namun perbaikan aksebilitas sangat diperlukan untuk meningkatkan daya tarik destinasi.

Co-Authors Alfath Yudha Ilyasa Assifa Salsabila Dudung Darusman DWI MURTI PUSPITANINGTYAS Ghifari Avianto Helianthi Dewi Ira Resmayasari Jessi Raisa Kardina Kania Sofiantina Rahayu Muchrodji Muchrodji Natasha Indah Rahmani Nazwa Anindika Budiansyah Rana Wardah Ratu Purnama Ricky Avenzora Teguh Jati Purnama Tutut Sunarminto Untari, Dhian Tyas

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