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All Journal Jurnal e-Komunikasi Share : Journal of Service Learning Media Karya Kesehatan Journal of Content and Engagement
Fanny Lesmana
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Arts Humanities Health Professions Languange, Linguistic, Communication & Media Medicine & Pharmacology Nursing Public Health Social Sciences

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The Representation of Women Empowerment on The Little Mermaid Movie Priscilla Christy Rikhana; Fanny Lesmana; Chory Angela Wijayanti
Journal of Content and Engagement Vol 2 Issue 3 (2024): December 2024
Publisher : Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/joce.2.3.235-248

Abstract

The Little Mermaid Movie tells the story of Ariel’s journey to seek freedom and achieve her dream to be a part of the human world. This research explores the representation of women empowerment in the film using John Fiske's semiotic method, broken down into three levels, reality, representation, and ideology. The study employs a descriptive qualitative approach, with the object being the representation of women empowerment and the subject being the film The Little Mermaid. The findings reveal that the women empowerment exhibited by Ariel, the protagonist of the film, is articulated through three categories: women empowerment in making life choices, achieving equality in society, and fostering social change. These categories align with the stages of women empowerment, personal level, interpersonal level, and social action & social change. Furthermore, it is evident that the depiction of a woman with a special status, such as a double minority, can empower individuals with similar statuses who view the film. Additionally, the ideologies of revisionism and feminism are identified in the process of women empowerment depicted in the film.
Co-Authors Asthararianty Asthararianty Asthararianty Asthararianty Aurelia Inggrid Setiono Bihannovi Cristianingrum Chory Angela Wijayanti Chory Angela Wijayanti Cindy Anggraeni Desi Yoanita Desi Yoanita Ido Prijana Hadi Leviana Belinda Melina Ikwan Michelle Alda Gunawan Monica Rusdianto Natalia Mandiriani Ongq Rifaldy Litualy Priscilla Christy Rikhana