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All Journal Jurnal Tirtayasa Ekonomika (Tirtayasa Economica Journal) Jurnal Akuntansi dan Pajak Magisma: Jurnal Ilmiah Ekonomi dan Bisnis EconBank : Journal Economics and Banking Jurnal Ilmiah Edunomika (JIE) Jurnal Visi Manajemen (JVM)
Rahmi Yuliana
STIE BANK BPD JATENG
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences Other

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PENGARUH KEPEMIMPINAN TRANSAKSIONAL, TRANSFORMASIONAL, SITUASIONAL, VISIONER DAN PELAYAN DENGAN KINERJA PEGAWAI SEKRETARIAT DPRD KABUPATEN BREBES Karyono Karyono; Taofik Hidajat; Rahmi Yuliana
Magisma: Jurnal Ilmiah Ekonomi dan Bisnis Vol 7 No 2 (2019): MAGISMA
Publisher : Magister Manajemen STIE Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/magisma.v7i2.67

Abstract

This study aimed to determine the effect of transactional, transformational, situational, visionary and service leadership to Secretariat DPRD Brebes Regency employees’ performance. The population in this study is all employee of Secretariat DPRD Brebes Regency, as much 70 employees. Used sensus method, the sample in this study is all employee of Secretariat DPRD Brebes Regency as much 70 employees. This study used primary data and secondary data, followed by computer-assisted analysis of the multiple regression analysis IBM SPSSStatistics 19. The analysis showed that transactional, transformational, situational, visionary and service leadership have a positive influence to Secretariat DPRD Brebes Regency employees’ performance, partially and simultaneously. The coefficient of determination indicates that the transactional, transformational, situational, visionary and service leadership variable affect employees’ performance by 68,3%. Therefore, to improve Secretariat DPRD Brebes Regency employees’ performance, top manager must have competence about leadership style.
Pengaruh Kualitas Produk dan Green Marketing Terhadap Pembelian Ulang Dengan Kepuasan Konsumen Sebagai Variabel Intervening Pada Produk Skincare di Kota Semarang Rahmi Yuliana; Setyo Pantawis
ECONBANK: Journal of Economics and Banking Vol 4 No 1 (2022): April
Publisher : Sekolah Tinggi Ilmu Ekonomi Bank BPD Jateng

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35829/econbank.v4i1.164

Abstract

This study aims to determine the effect of product quality, green marketing on repeat purchases and intervening variables of consumer satisfaction. The population in this study are skincare consumers in the city of Semarang. Samples were taken as many as 100 respondents with accidental sampling method. The technique used in this research is Structural Equation Modeling (SEM) with Amos software. The results show that the effect of product quality has a positive and significant effect on consumer satisfaction, the positive and significant effect of green marketing on consumer satisfaction, the influence of consumer satisfaction has a positive and significant effect on repurchase, customer satisfaction mediates the effect of product quality on repurchase has a positive and significant effect. , customer satisfaction mediating the effect of green marking on repeat purchases proved to have a positive and significant effect.
PENINGKATAN KINERJA BISNIS UMKM BATIK SEMARANG DENGAN MENCIPTAKAN KEUNGGULAN BERSAING Rahmi Yuliana; Eldes Willy Filatrovi
Tirtayasa Ekonomika Vol 14, No 1 (2019)
Publisher : FEB Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (407.905 KB) | DOI: 10.35448/jte.v14i1.5415

Abstract

The number of micro, small and medium enterprises (SMEs) in 2017 was recorded at 45 million business units. The majority of our economic actors are small and medium enterprises. In addition, this sector also absorbs 79 million people from the 100 million Indonesian workforce. Therefore, there must be various efforts made to develop small businesses in Indonesia, so that this sector develops better. Semarang City and Semarang Regency are the lowest cities for the number of batik entrepreneurs, therefore batik from Semarang City and Semarang Regency is the focus of research. If Semarangan Batik UKM cannot maintain its existence and make improvements to deal with market behavior that is increasingly open in the future, Semarangan Batik will be left far behind other batik-producing districts.population is 150 Semarangan Batik UMKM players in Semarang City and Semarang Regency as many as 150. The results of testing the effect of information technology utilization on competitive advantage is information technology has a positive effect on competitive advantage, the use of information technology has a positive effect on business performance, innovation strategies have a positive effect on excellence competing, innovation strategies do not have a positive effect on business performance and competitive advantage has a positive effect on business performance
ANALISIS GREEN PRODUK, GREEN MARKETING DAN GREEN KNOWLADGE DI KOTA SEMARANG Rahmi Yuliana; Setyo Pantawis
JURNAL ILMIAH EDUNOMIKA Vol 6, No 1 (2022): EDUNOMIKA : Vol. 06, No. 01, 2022
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v6i1.4389

Abstract

This study aims to analyze how big the consumer's decision in using The Body Shop product in the city of Semarang. The sample used in this study was 100 people using the accidental sampling method, namely the method in selecting the sample. In this study, purchasing decisions were significantly influenced by green product, purchasing decisions are significantly influenced by Green Marketing, purchasing decisions are significantly influenced by Green Knowledge. Keywords: Green product, Green Marketing, Green Knowledge
PENGARUH PENGETAHUAN, RESIKO, DAN SIKAP KEUANGAN, ETIKA BISNIS, KEPRIBADIAN TERHADAP PERILAKU MANAJEMEN KEUANGAN PADA PELAKU USAHA MIKRO DI LUBUK BAJA KOTA BATAM Catur Fatchu Ukhriyawati; Fanny Islami Nasution; Rahmi Yuliana; Sriwati Sriwati
Jurnal Akuntansi dan Pajak Vol 23, No 2 (2023): JAP : Vol. 23, No. 2, Agustus 2022 - Januari 2023
Publisher : ITB AAS INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jap.v23i2.6637

Abstract

This research aims to test and analyze the influence of knowledge, risk, and financial attitude, business ethics, personality on financial management behavior in micro-business actors in Lubuk Baja Batam City. This type of research is quantitative. The sampel of this study is Food and Bevarage Vendors in Lubuk Baja Batam City which numbered 80 people. Data analysis uses multiple regressions and hypothesis test using the help of IBM SPSS version 25. The result of this study can be concluded knowledge, risk, financial attitudes, business ethics, personality have a positive and significant effect on financial management behavior. Keyword: Knowledge, Risk, Financial Attitude, Business Ethics, Personality, Financial Management Behavior
Pengaruh ServQual Terhadap EWOM Melalui Trust dan E-Satisfaction Online Merchant Rahmi Yuliana; Rinwantin Rinwantin
Jurnal Visi Manajemen Vol. 11 No. 2 (2025): Mei : Jurnal Visi Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jvm.v11i2.616

Abstract

This study aims to analyze and explore more deeply the concept of electronic word of mouth (eWOM) by examining the role of electronic service quality, with trust as an exogenous variable and electronic satisfaction as a mediating variable. The phenomenon of consumer behavior in the context of e-commerce continues to grow in line with the rapid increase in internet users. In Indonesia, internet users are projected to reach 72.8 million people, making the country the third-largest in internet penetration among ASEAN nations. This surge in internet usage has significantly influenced online shopping behavior, especially among digital-savvy consumers. However, this trend contrasts sharply with the declining performance of offline retail, as shopping centers are witnessing a drop in consumer visits. This decline is largely driven by three major factors: (1) shifting consumer preferences, (2) decreasing employment in physical retail sectors, and (3) a rapid rise in the number of online stores.The research utilizes primary data, collected from respondents who have made online purchases from two major marketplaces in Indonesia—Tokopedia and Lazada. The data were analyzed using the Smart PLS software to test the relationships between the variables. The results indicate that electronic service quality has a positive and significant effect on eWOM when mediated by trust. However, the direct effects of service quality and satisfaction on eWOM were found to be statistically insignificant. The findings suggest that building customer trust through enhanced service quality is a strategic priority for e-commerce platforms aiming to encourage consumers to share positive online recommendations.
Co-Authors Catur Fatchu Ukhriyawati Fanny Islami Nasution Filatrovi, Eldes Willy Karyono Karyono Rinwantin, Rinwantin Setyo Pantawis Setyo Pantawis Sriwati Sriwati TAOFIK HIDAJAT, TAOFIK