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APPLICATION OF ACCOUNTING INFORMATION IN INFLUENCING THE FINANCIAL PERFORMANCE OF MICRO, SMALL, AND MEDIUM ENTERPRISES WITH FINANCIAL LITERACY AS A MODERATOR VARIABLE Budi Gautama Siregar; Aswadi Lubis; Zaki Zaini
FINANSIA : Jurnal Akuntansi dan Perbankan Syariah Vol 8 No 1 (2025): FINANSIA : Jurnal Akuntansi dan Perbankan Syariah
Publisher : Fakultas Ekonomi Dan Bisnis Islam IAIN Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/finansia.v8i1.10126

Abstract

The low utilization of accounting information by MSEs actors in managing and controlling business finances has resulted in suboptimal financial performance of MSEs. The objective of this study is to analyze the effect of the application of accounting information on the financial performance of MSEs with financial literacy as a moderator variable. The proper application of accounting information is expected to enhance the financial performance of MSEs, considering the importance of accounting information in making more accurate business decisions. Data were collected through questionnaires distributed to MSEs actors, with a purposive sampling method. The analytical technique applied is moderating regression analysis to test the relationship between the research variables. The results show that the application of accounting information has a positive and significant effect on the financial performance of MSEs. In addition, financial literacy is proven to moderate this relationship by strengthening the influence of accounting information on financial performance.
Pengaruh Iklan dan Promosi Penjualan di Televisi terhadap Brand Awareness Bukalapak pada Pengunjung Kota Padangsidimpuan Hardana, Ali; Lubis, Aswadi; Isa, Muhammad
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 9 No 4 (2024)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jms.v9i4.23951

Abstract

Indonesia's market industry is the most competitive in Southeast Asia. This is evidenced by the large number of markets in Indonesia, which accept both foreign and domestic products. Market companies use various marketing strategies to increase public brand awareness. One of them is marketing through television media. Advertising content (X1) and sales promotion programs (X2) are offered and demonstrated as strategies to grow brand knowledge (Y) in the minds of potential customers. Bukalapak uses TV commercials to market. From 2021 to 2023, Bukalapak spent more money on advertising than all other online stores
The Impact of Online Loans on The Community in Sipirok Sub-District Isa, Muhammad; Siregar, Budi Gautama; Lubis, Aswadi
Journal of Islamic Financial Technology Vol 2, No 2 (2023): JIFTECH : Journal Of Islamic Financial Technology
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/jiftech.v2i2.10361

Abstract

The discussion in this study is related to the impact of online lending. Impact on people who do online-based lenajaman. In connection with that, the approach taken is the study and theories of Islamic banking which discusses the impact, online-based loans. This research is a  field research  (direct research in the field) with a qualitative approach. The data sources used are primary data and secondary data, with data collection techniques through observation, interviews, and documentation.The results showed that the factors that cause people in Sipirok District to make  online-based loans, namely the procedure for borrowing money in online-based applications  are  easier to process and faster disbursement of money. The positive of  online-based loans for  people in Sipirok District is that the procedure for borrowing money in online-based applications is  easier to process and quickly disburse money, and their needs or emergency fund needs can be met quickly. While the negative impact is a deduction of administrative money that reaches 30% of the principal money, and an inhumane way of debt collection to consumers who are in arrears of loan installment payments.
Efek Gaya Hidup dan Literasi Keuangan dalam Pengelolaan Keuangan (Studi Pada Keluarga Muda di Padangsidimpuan) Budi gautama Siregar; Kuras Purba; Muhammad Salman; Aswadi Lubis
Jurnal Penelitian Ekonomi Akuntansi Vol 8 No 1 (2024)
Publisher : Program Studi Akuntansi Fakultas Ekonomi Universitas Samudra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33059/jensi.v8i1.10196

Abstract

Tujuan penelitian ini adalah untuk menganalisis dan mendeskripsikan tentang pengaruh gaya hidup dan literasi keuangan terhadap pengelolaan keuangan pada keluarga muda di Kota Padangsidimpuan. Jenis penelitian ini adalah asosiatif deskriptif dengan menggunakan data primer melalui penyebaran kuesioner. Teknik sampling yang digunakan yaitu purposive sampling yaitu keluarga muda yang sudah berumur satu s.d dua tahun yang berada di Kota Padangsidimpuan dengan jumlah 100 responden. Pengolahan data penelitian dilakukan dengan bantuan aplikasi SPSS yang selanjutnya dianalisis melalui uji validitas dan reliabilitas, uji asumsi klasik, uji hipotesis dan analisis regresi berganda. Temuan penelitian dimana gaya hidup dan literasi keuangan memberikan pengaruh yang signifikan dan positif terhadap pengelolaan keuangan keluarga muda yang ada di Kota Padangsidimpuan. Besarnya pengaruh yang diberikan variabel gaya hidup dan literasi keuangan sebesar 41,3 %.
PEMBERDAYAAN POTENSI ADAT DAN BUDAYA DALAM MENINGKATKAN KEHIDUPAN MODERASI BERAGAMA Siregar, Budi Gautama; Lubis, Aswadi; Hadamean, Barkah; Hasibuan, Ali Amran
Tazkir: Jurnal Penelitian Ilmu-ilmu Sosial dan Keislaman Vol 9, No 2 (2023)
Publisher : Universitas Islam Negeri Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/tazkir.v9i2.9671

Abstract

The religious moderation program is aimed at creating attitude and efforts to make religion a basis and principle to avoid radical and extreme behavior and ethnocentrism and always strive for a middle way that unites, integrates and equalizes all elements, heteregonities in the life of society, The method used is community service-based research, namely Participation Action Research (PAR), which is a service carried out as well as research with the aim of empowering the community in overcoming the problems they face and increasing their potential to lead to a better social life. The approach to empowering the Danau Bale community in Rantau Selatan District, Labuhan Batu Regency. The results found after community empowerment through interviews, FGDs and observations found the results The customary and cultural conditions of the Danau Balai community, Rantau Selatan District, have a diversity of customs and cultures based on their respective tribes, there are Javanese, Toba Batak and Mandailing Batak and Chinese customs. In daily life, only some of the customs and culture of the community are still implemented and guided in daily life.  The life of religious moderation in the Danau Balai community is going well, there is cooperation between communities in daily activities in various fields of community life, both in the social and religious fields. Empowerment of customary and cultural potential is carried out with assistance activities in the form of socialization of empowerment of customary and cultural potential to the Danau Balai Village community, these activities have a significant impact on the community, can remind the community about the diversity of customs and culture and the importance of continuing to be preserved and implemented in everyday life, where so far many people have forgotten it and are no longer implemented in everyday life.