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Assistance in the Development of Digital Marketing in Kebangsaan Tourism Village Wonorejo Fondina Gusriza; Joko Mijiarto
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3343

Abstract

Kebangsaan Tourism Village is one of the buffer villages located next to the Baluran National Park. This tourist village has enormous tourism potential to be developed. The management has used promotions through Instagram social media since July 2018, but Instagram social media has only been managed for 5 months as evidenced by the last post on December 16, 2018. Kebangsaan Tourism Village also has a website with the name desawistakebangsaanwonorejo.id, but it is no longer managed so it cannot be accessed by tourists. It can be concluded that the promotion and marketing conditions of the Kebangsaan Tourism Village have stopped and are no longer carried out. The purpose of this service is training and promotion assistance by utilizing the website and social media. The method used in this service is training and mentoring. Based on the results of the training and mentoring carried out, it shows that there is an increased understanding of social media management. The management can manage websites with the name www.dewikebangsaan. This website is using as a promotion tools and sharing information related to tourism activities in the Kebangsaan Tourism Village. The management has knowledge of Instagram content, complete information on the main page, and efforts to increase insight with paid advertising.
Assessment of carrying capacity Sangalaki Island Natural Tourism Park, Berau Regency Joko Mijiarto; Eva Rachmawati
Jurnal Penelitian Kehutanan Wallacea Vol. 11 No. 2 (2022)
Publisher : Foresty Faculty of Hasanuddin University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1206.688 KB) | DOI: 10.18330/jwallacea.2022.vol11iss2pp125-137

Abstract

Sangalaki Island Nature Tourism Park (NTP) is one of the tourist destinations in Derawan. As a conservation area, tourism development in Sangalaki Island NTP must pay attention to the carrying capacity of the area. The purpose of this research is to calculate the carrying capacity in the NTP area of Sangalaki Island. The research was conducted in October 2021 through literature studies, field observations, and interviews. The calculation of the carrying capacity is carried out with the concept of Physical Carrying Capacity (PCC). The PCC of the area in Sangalaki Island NTP is 259 people/day with details of beach tourism 77 people, snorkeling 69 people, diving 44 people, tracking 13 people, and animal watching 57 people. The PCC data can be the basis for the manager to determine the maximum number of visits that can carry out tourism activities at Sangalaki Island NTP. Carrying capacity is intended to reduce the impact of tourism development on the ecological aspects of the area. In addition, the application of environmental carrying capacity is a manager's step to apply the concept of sustainable tourism at Sangalaki Island.
Desa Wisata Tegaren: Sadewa, Jadesta, Adwi dan Persepsi Sosial Publik Terhadap Kemajuan Desa Wisata Praja Firdaus Nuryananda; Joko Mijiarto; A. Muammar Alawi; Wahyuni Wahyuni
Tourism Scientific Journal Vol. 8 No. 2 (2023): Vol 8 No 2 Juni 2023
Publisher : STIEPAR YAPARI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/tsj.v8i2.221

Abstract

It has been four years since the process of developing a tourism village in Tegaren has been going on since 2019. Appreciation to the hard work of all parties involved in raising a tourism village in Tegaren, this village, which is located in the northern part of Trenggalek, has made several achievements. In addition to being one of the Seratus Desa Wisata villages that were fostered directly by Trenggalek Regency, Tegaren has succeeded in becoming the top 500 Anugerah Desa Wisata Indonesia 2022 and won third place at the local Soetran Award. The research team later found that with this series of achievements, the progress of developing tourism villages in Tegaren ultimately created positive social perceptions from stakeholders in Tegaren and the wider village community. By using interview instruments, questionnaires, and literature studies, the research team assessed that this perception was formed due to three things, including 1) the increasing attention that Tegaren received from the Trenggalek Regency government and the agencies under it, 2) the more trusted Tegaren to be the organizer of the official activities by the Trenggalek Regency government, and 3) the existence of village original income (pendapatan asli desa/PAD) from the tourism sector which this time became the first time Tegaren received PAD from the tourism sector. The three results of confirmation of the positive perception are verification of the success of the community-based tourism concept in developing rural tourism.
Pemanfaatan Integrasi Smartwatch dan Aplikasi Forza dalam Meningkatkan Kinerja Tim Sepak Bola Putra Mangun Jaya F.C. Tri Lathif Mardi Suryanto; Erna Daniati; Nur Cahyo Wibowo; Joko Mijiarto; Praja Firdaus Nuryananda; Aliyah Shafa Nurharyana
I-Com: Indonesian Community Journal Vol 4 No 3 (2024): I-Com: Indonesian Community Journal (September 2024)
Publisher : Fakultas Sains Dan Teknologi, Universitas Raden Rahmat Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33379/icom.v4i3.5390

Abstract

Player management issues at the Putra Mangun Jaya (PMJ) football club prompted a team from Universitas Pembangunan Nasional Veteran Jawa Timur to conduct a socialisation of the use of smartwatches synchronised with the Forza App. This Community Service (PKM) aims to improve the management and players' understanding of the benefits of this technology in training and performance. Through socialisation and training, the management team's understanding of the use of smartwatches increased from 40% to 85%, this is because they now understand other functions of smartwatches, apart from being a time marker smartwatch can be used to monitor the performance of football players through synchronisation with the Forza App. This socialisation had a positive impact on management and players, showing that technology integration provides real benefits for football clubs and productive society, especially in the football activist community.
Enhancing Quality of Life Through the Advancement of Tourism Industry in Tegaren Joko Mijiarto; Made Bambang Adnyana; Arin Setiyowati; Praja Firdaus Nuryananda
Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2024.4114

Abstract

This article presents findings from a field study carried out in Tegaren, a popular tourism village located in Trenggalek. Tegaren has consistently ranked within the top 500 in the Anugerah Desa Wisata Indonesia for the past two years. As one of the standout tourist villages in Trenggalek, Tegaren boasts intriguing developments in its tourism sector, which piqued the researchers' interest. Utilizing a combination of interviews, observations, and a thorough review of relevant literature, the authors gathered data from various village officers. This collected information was then analyzed through qualitative research methods. To corroborate the findings, the authors also employed the TALC concept and the Better Life Index to measure the quality of life. Furthermore, an asset-based community development approach was applied to ensure the accuracy of the qualitative data. The article sheds light on the impact of the burgeoning tourism industry on specific Tegaren communities, namely besek farmers and homestay or lodging accommodation proprietors. Nevertheless, there remains ample room for further research and improvements in this study, which may be pursued in future investigations.
Analysis of Social Perception of the Tegaren Community on the Progress of Tourism Village Joko Mijiarto; Rusdi Hidayat; Budi Prabowo; Firdaus Nuryananda; Praja Firdaus Nuryananda
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3335

Abstract

This research is also a follow-up to the research with the same scheme in 2021, entitled "Local-Based Empowerment: Tourism Village Development and Local Village Women's Empowerment". In addition, the team from UPN "Veteran" Jawa Timur has helped the development of tourist villages in Tegaren Village through the preparation of the Tegaren Tourism Master Plan 2019-2031. So, this research, in addition to examining the development of Trenggalek Regency to develop its tourism sector, will also discuss the perception of the people of Tegaren about the progress of their tourism village which has been supported by the Tegaren Tourism Master Plan. This will be the main indicator for the research team to carry out a follow-up plan for the preparation of the Tegaren Tourism Master Plan document. The specific objectives of this research are twofold, namely 1) to find and further examine the perception of the people of Tegaren about the progress of their tourist village and 2) to formulate and apply a follow-up plan (RTL) for the development of the Tegaren tourism sector based on the Master Plan document. This research is the embodiment of the UPN "Veteran" Jawa Timur’s Research and Community Service Strategic Plan 2021-2026. This research is in line with one of the six main themes of the research and community service program in 2022, namely tourism. In addition, this research also pays attention to the linearity of the themes of national research and community service programs, namely economic recovery and tourism development. On a regional and regional scale, this research also supports the RIPPDA of Trenggalek 2017-2031 in the tourism sector. The outputs of this research are 1) scientific journals/articles to be published in periodicals and 2) oral and poster presentations at the International Seminar of Research Month event. Theories and concepts used in this study are the theory of community social perception, asset-based community development, community based tourism, and sustainable tourism. This research will be carried out in three stages, namely the preparation stage, the field study implementation stage and the evaluation stage. This research uses descriptive-exploratory research. In this study, the data collection techniques used were literature studies, interviews, questionnaires, and observations. While the data analysis used qualitative data analysis techniques. This research also involves 5 students who will later be converted into the MBKM program with recognition of 20 credits. The temporary results achieved are the satisfaction of the people of Tegaren with the progress of their tourist village. This satisfaction was obtained through interviews with stakeholders in Tegaren.
Assistance in the Development of Digital Marketing in Kebangsaan Tourism Village Wonorejo Fondina Gusriza; Joko Mijiarto
Nusantara Science and Technology Proceedings 7st International Seminar of Research Month 2022
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2023.3343

Abstract

Kebangsaan Tourism Village is one of the buffer villages located next to the Baluran National Park. This tourist village has enormous tourism potential to be developed. The management has used promotions through Instagram social media since July 2018, but Instagram social media has only been managed for 5 months as evidenced by the last post on December 16, 2018. Kebangsaan Tourism Village also has a website with the name desawistakebangsaanwonorejo.id, but it is no longer managed so it cannot be accessed by tourists. It can be concluded that the promotion and marketing conditions of the Kebangsaan Tourism Village have stopped and are no longer carried out. The purpose of this service is training and promotion assistance by utilizing the website and social media. The method used in this service is training and mentoring. Based on the results of the training and mentoring carried out, it shows that there is an increased understanding of social media management. The management can manage websites with the name www.dewikebangsaan. This website is using as a promotion tools and sharing information related to tourism activities in the Kebangsaan Tourism Village. The management has knowledge of Instagram content, complete information on the main page, and efforts to increase insight with paid advertising.
Tradisi Sedekah Bumi Sebagai Refleksi Nilai Spiritual dan Sosial di Masyarakat Perkotaan (Studi Etnografi di Kelurahan Pradah Kalikendal Surabaya): Pengabdian Abelia Dhuwi Juwita; Alfian Aulya Rahman; Ayudhia Sakha Widyadana; Khansa Tsabita; Rizka Salsabila Putri; Joko Mijiarto
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 4 No. 1 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 4 Nomor 1 (Juli 2025 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v4i1.2133

Abstract

The Sedekah Bumi tradition is a form of local wisdom developed in various regions of Indonesia to express gratitude for the abundance of the earth's produce and life. This community service activity was carried out in RW 2, Prada Kalikendal, Surabaya, to explore, document, and support the preservation of the Earth Alms tradition. The methods used included field observation, interviews with community leaders, and participatory documentation. The results of the activity indicate that the sedekah bumi tradition in this region contains strong spiritual and cultural values as a means to strengthen social relations between generations. These findings emphasize the importance of preserving local wisdom amidst modernization and changes in urban lifestyles. The conclusion of this activity emphasizes that collaboration between the community and academics plays a crucial role in maintaining the sustainability of cultural traditions contextually and adaptively to changing times.
Transformasi Digital melalui Branding dan Visual Produk pada UMKM di Kelurahan Dukuh Kupang, Surabaya Rahayu, Vidiya; Yuniar Nur Fitaningrum; Muchamad Rosul Zein; Afredo Aditya Putra; Nurul Aliya Isnatul Nadlifah; Imano, Naufal Abiyyu; Nabilah Dwi Lindasari; Joko Mijiarto
Jurnal Pendidikan dan Pengabdian Masyarakat Vol. 8 No. 4 (2025): November
Publisher : FKIP Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppm.v8i4.9803

Abstract

Transformasi digital menjadi faktor kunci dalam pengembangan Usaha Mikro, Kecil, dan Menengah (UMKM), terutama dalam meningkatkan efisiensi operasional, memperluas jangkauan pasar, dan membangun daya saing di era digital. Namun, proses digitalisasi di kalangan UMKM masih menghadapi berbagai tantangan, seperti rendahnya literasi digital, keterbatasan akses terhadap teknologi, serta kurangnya pemahaman mengenai strategi branding dan inovasi visual produk. Penelitian ini dilakukan melalui kegiatan pengabdian kepada masyarakat yang berfokus pada pendampingan UMKM di Kelurahan Dukuh Kupang, Surabaya, yang memiliki potensi ekonomi lokal namun belum maksimal dalam memanfaatkan teknologi digital. Metode yang digunakan meliputi survei lapangan, sosialisasi, dan pendampingan UMKM. Hasil kegiatan menunjukkan peningkatan pengetahuan dan keterampilan pelaku UMKM dalam mengelola identitas merek serta kemampuan memanfaatkan teknologi digital untuk pengembangan usaha. Perlu program pendampingan berkelanjutan, pelatihan digital, serta kolaborasi lintas sektor antara pemerintah, akademisi, dan pelaku usaha untuk mempercepat adopsi teknologi dan mendorong inovasi berkelanjutan di sektor UMKM.
DAMPAK PENGEMBANGAN EKOWISATA DI SEKSI WILAYAH III TANJUNG HARAPAN TAMAN NASIONAL TANJUNG PUTING TERHADAP SOSIAL BUDAYA MASYARAKAT DESA WISATA SEKONYER Tesalonika Purnama Siregar; Joko Mijiarto
Journal Publicuho Vol. 7 No. 4 (2024): November - January - Journal Publicuho
Publisher : Halu Oleo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35817/publicuho.v7i4.602

Abstract

This study aims to identify and analyze these impacts using a qualitative approach. Data were collected through in-depth interview techniques, observation, and documentation. The results of the study indicate that ecotourism activities have a positive impact on the local community. First, ecotourism increases community knowledge and insight into environmental management and sustainability-based tourism potential. Second, community awareness of local natural and cultural wealth is increasing, encouraging the preservation of traditional cultural values. Third, the social status of the community increases through active participation in tourism activities. Fourth, it also has an impact on foreign language skills, especially English, as a need for interaction with tourists. Fifth, community empowerment can be seen from the emergence of new economic opportunities, such as homestay management, local crafts, and tour guide services. This study emphasizes the importance of synergy between ecotourism managers, the government, and the community to maintain long-term benefits for the sustainability of ecotourism and the welfare of the local community.