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All Journal Eksos LPPM Dharma: Jurnal Pengabdian Masyarakat
Yuni Istanto
Universitas Pembangunan Nasional “Veteran” Yogyakarta
Social Sciences

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Journal : Eksos LPPM

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Perceived Enjoyment, Compatibility dan Social Influence dalam Adopsi Media Sosial Dyah Sugandini; Mohamad Irhas Effendi; Yuni Istanto; Rahajeng Arundati; Esti Dwi Rahmawati
Eksos LPPM Vol 2, No 1 (2020): Mei
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/eksos.v2i1.4141

Abstract

This study is a descriptive study to explain perceived enjoyment, compatibility and social influence in social media setting. This study used 100 respondents who have used social media in their daily lives. This study does not limit respondents in terms of gender or other respondents backgrounds. Data were analyzed from the average respondents answers obtained during the study. The results of this study indicate that the items used to measure perceived enjoyment, compatibility, and social influence show relatively very high answers. This research can be the basis for further research in predicting the adoption of information technology innovations by using variables of perceived enjoyment, compatibility and social influence.
Loyalitas Pada Wisata Heritage: Studi Kasus Pada Wisatawan Candi Prambanan Dyah Sugandini; Esti Dwi Rahmawati; Yulia Aji Puspitasari; Yuni Istanto
Eksos LPPM Vol 2, No 2 (2020): November
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat UPN Veteran Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/eksos.v2i2.4166

Abstract

This study aims to see the loyalty of tourists in the Prambanan temple in Yogyakarta as one of the Heritage tours, using respondents from foreign tourists and domestic tourists. The number of samples used in this study were 100 respondents. Data were analyzed using descriptive statistics with the SPSS program. The results of this study indicate that the loyalty of tourists as indicated by e_WOM, willingness to recommend and intention to visit again shows a high average answer. So it can be seen that tourists who visit Prambanan Temple have high loyalty to this tourist destination.
Co-Authors Ambarwati, Sri Dwi Ari Dyah Sugandini Esti Dwi Rahmawati Garaika Gunawan Nusanto Muhammad Irhas Effendi, Muhammad Irhas Rahajeng Arundati Rahajeng Arundati Rava Fernanda Purnama Yulia Aji Puspitasari