Dida Dirgahayu
Balai Pengkajian dan Pengembangan Komunikasi dan Informatika (BPPKI) Bandung

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Kepuasan Masyarakat terhadap Pers Berbahasa Sunda Sitompul, Parulian; Dirgahayu, Dida
Jurnal Penelitian Komunikasi Vol 17, No 1 (2014): Jurnal Penelitian Komunikasi Vol. 17 No. 1 Tahun 2014
Publisher : Jurnal Penelitian Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (17.805 KB)

Abstract

Tahun 1960-an bisa disebut sebagai masa keemasan pers Sunda.  Pada saat sekarang pers Sunda mengalami kemunduran dalam berbagai aktivitasnya. Di tengah kemajuan teknologi cetak dan tata rupa, pers berbahasa Sunda pada saat ini telah tertinggal jauh dibandingkan dengan pers nasional. Permasalahan penelitian ini adalah bagaimana kepuasan masyarakat terhadap pers berbahasa Sunda. Tujuan penelitian adalah untuk mengetahui motif, pengetahuan, dan kepuasaan masyarakat terhadap  pers berbahasa Sunda. Metode yang digunakan adalah deskriptif kuantitatif. Sampel sebanyak 50 responden yaitu 10% dari seluruh masyarakat pembaca pers berbahasa Sunda di dua kecamatan Kota Bogor.  Hasil penelitian menunjukkan bahwa motif masyarakat membaca pers berbahasa Sunda karena bahasa Sunda dipergunakan dan dimanfaatkan oleh semua anggota keluarga. Masyarakat sudah mengetahui fungsi pers berbahasa Sunda.Walaupun belum memenuhi harapan, namun masyarakat  puas terhadap keberadaan pers berbahasa Sunda yang dibacanya.
Hubungan Literasi Digital, Paparan Video Deepfake yang Dihasilkan AI, dan Kemampuan untuk Mengidentifikasi Deepfake pada Generasi X Dhahir, Darman Fauzan; Syarifuddin, Syarifuddin; Kenda, Ndoheba; Dirgahayu, Dida; Djaffar, Rachmawaty; Widihastuti, Retno; Rustam, Muhammad; Pala, Rukman
Jurnal Pekommas Vol 9 No 2 (2024): Desember 2024
Publisher : Sekolah Tinggi Multi Media “MMTC” Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56873/jpkm.v9i2.5873

Abstract

The study explores the relationship between digital literacy, exposure to AI-generated deepfake videos, and the ability to identify deepfakes by Generation X in Indonesia who are currently between the ages of 43 and 58. It also analyzes the impact of deepfake identification capabilities on the cognitive, affective, and behavioral aspects of internet users. Through a survey involving 199 respondents taken from a total population of 42 million Generation X internet users in Indonesia, it applied a random sampling method. The sample size was determined by the Slovin formula with a confidence level of 90% and a margin of error of 7.1%. The descriptive analysis shows a moderate level of digital literacy and relatively low exposure to deepfakes. However, the ability to identify deepfakes was found to be low. The results of inferential statistical analysis show that digital literacy and exposure to deepfakes do not have a significant influence on the ability to identify deepfakes. Additionally, the ability to identify deepfakes does not significantly affect cognition, compassion, or behavior. While digital literacy is important, these findings reinforce the assumptions of Generation Theory and Media Dependency Theory. Additionally, it suggests that specific training on media manipulation technologies is needed to improve deepfake detection capabilities. This research implies that efforts to improve digital literacy should be expanded, including technical skills and critical thinking relevant to manipulative media such as deepfakes.