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All Journal Swabumi (Suara Wawasan Sukabumi) : Ilmu Komputer, Manajemen, dan Sosial IJCIT (Indonesian Journal on Computer and Information Technology) Jurnal Teknik Komputer AMIK BSI Jurnal Khatulistiwa Informatika Paradigma STRING (Satuan Tulisan Riset dan Inovasi Teknologi) Journal of Information System, Applied, Management, Accounting and Research Islamic Management and Empowerment Journal Jurnal Sosial dan Teknologi JURNAL REKAYASA INFORMASI SWADHARMA (JRIS) Indonesian Journal of Networking and Security - IJNS Jurnal Abdimas Perbanas Jurnal Sosiologi, Antropologi, dan Budaya Nusantara IC Tech: Majalah Ilmiah Jurnal Sosiologi ISJOUST SATIN - Sains dan Teknologi Informasi Jurnal Komputer Antartika
Syamsul Bakhri
Universitas Bina Sarana Informatika
Religion Humanities Astronomy Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences

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DINAMIKA HABITUS DIGITAL DAN KONTESTASI MODAL SIMBOLIK: ANALISIS BUDAYA FLEXING PADA GENERASI Z DALAM LANSKAP SOSIAL INDONESIA Nafisah Nailal Husna; Syamsul Bakhri
SABANA: Jurnal Sosiologi, Antropologi, dan Budaya Nusantara Vol. 4 No. 3 (2025): Desember 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/sabana.v4i3.7332

Abstract

The development of social media has given rise to a culture of flexing as a social practice that is increasingly strengthening among Generation Z. Flexing not only represents a lifestyle flaunting behavior, but also functions as a symbolic strategy to gain social recognition in the digital arena. This study aims to analyze the culture of flexing on social media as a social practice using Pierre Bourdieu's theoretical framework, specifically the concepts of habitus, arena, and symbolic capital. The research method used is a literature study by reviewing relevant national and international journal articles published in the period 2020–2025. The results of the study indicate that social media acts as an arena for social status competition, where the digital habitus of Generation Z forms a disposition that normalizes flaunting behavior as something normal. Economic capital is converted into cultural capital through the visual aesthetics of content, which is then transformed into symbolic capital in the form of prestige, reputation, and social legitimacy based on digital engagement. The practice of flexing has dual implications, namely it can increase self-confidence and motivation, but also trigger social pressure, excessive social comparison, and status anxiety. This research contributes to the development of a theoretical understanding of digital symbolic capital and provides a conceptual foundation for strengthening critical media literacy among Generation Z.
DILEMA IDENTITAS DAN KOLONIALISASI TUBUH: ANALISIS SOSIOLOGI STANDAR KECANTIKAN GLOBAL PADA PEREMPUAN GENERASI Z DI INDONESIA Alifiya Zahwa Nabila; Syamsul Bakhri
SABANA: Jurnal Sosiologi, Antropologi, dan Budaya Nusantara Vol. 4 No. 3 (2025): Desember 2025
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/sabana.v4i3.7338

Abstract

The development of social media in the digital era has reshaped the ways beauty is understood, particularly among Generation Z women in Indonesia. Modern beauty standards that emphasize fair skin, slim bodies, and idealized appearances are widely disseminated through social media, popular culture, and the beauty industry, creating social pressure that influences how women perceive themselves and their bodies. This study aims to analyze how global beauty standards are constructed and reproduced through social media, as well as how such social pressure is experienced by Generation Z women in their everyday social lives. This research employs a library research method with a qualitative descriptive approach by reviewing books and scholarly articles published between 2022 and 2025 that are relevant to beauty standards, social media, and Generation Z women. The findings indicate that modern beauty standards are social constructs that function as mechanisms of social control over women’s bodies. Social pressure emerges through processes of social comparison, body shaming practices, beauty privilege, and the commodification of women’s bodies in digital spaces. These conditions affect the formation of negative self-image, reduced self-confidence, increased psychosocial vulnerability, and the encouragement of consumptive behavior among Generation Z women. In addition, beauty standards reinforce gender inequality and symbolic violence that operate subtly through social norms perceived as natural and unquestioned. Overall, this study demonstrates that beauty standards are not merely aesthetic concerns but are embedded within social mechanisms that shape identity, social relations, and the psychosocial well-being of Generation Z women in Indonesia.
Co-Authors Ahmada Ghina Ghoniah Al Bani Ali Haidir Alifiya Zahwa Nabila Andi Nurainul Yaqin Aswar Hanif Aziz Setyawan Hidayat, Aziz Setyawan Chandrabuana Hanggara Saputra Dini Novia Firandani Esti Zaduqisti HANAFI EKO DARONO Jeconiah Elang Efraim Lilik Martanto Muhammad Fikri Arif Muhammad Ilham Muhammad Rikzam Kamal Nafisah Nailal Husna Purnomo Rozak Putra Adi Bima Teddy Diyatmika Teddy Dyatmika Uliyah Uliyah Wulan Sari Yamin Nur Yamin Yayan Hendrian Zahra Nur Aziza