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All Journal Jurnal Teknologi Industri Pertanian Jurnal Hortikultura Indonesia (JHI) Buletin Penelitian Tanaman Rempah dan Obat Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat Kultivasi Jurnal Agro Industri Perkebunan Abdimas Dewantara Jurnal Pertanian Agros YUME : Journal of Management JISIP: Jurnal Ilmu Sosial dan Pendidikan Jurnal Ilmiah Agribios Bulletin of Community Engagement Jurnal Minfo Polgan (JMP) Safari : Jurnal Pengabdian Masyarakat Indonesia IIJSE Jurnal Transformasi Bisnis Digital Science: Indonesian Journal of Science Nusantara : Jurnal Ilmiah Pariwisata dan Perhotelan
rina ekawati
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Journal : YUME : Journal of Management

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Pengaruh Varian Menu Minuman Terhadap Kepuasan Pelanggan di Naturalis Koffie Fatimah, R. Naurah; Hidayat, Arif; Ekawati, Rina
YUME : Journal of Management Vol 7, No 3 (2024)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v7i3.7213

Abstract

This study aims to determine how the effect of beverage menu variations on customer satisfaction. This research uses a questionnaire as a tool in collecting data on 63 respondents. For the analysis technique used is quantitative descriptive analysis. Descriptive analysis is used to determine and be able to explain the characteristics of the variables studied in a situation. The results of this study are based on simple linear regression analysis based on the t value: it is known that the thinag value is 7.223> table 2.453, so it can be concluded that the Trust variable Drink Menu Variations (X) has an effect on the Customer Satisfaction Participation variable (Y).
Kepuasan Pelanggan di Kedai Torang Galaxy Bekasi Hazmi, Hamad; Hidayat, Arif; Ekawati, Rina
YUME : Journal of Management Vol 7, No 3 (2024)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yum.v7i3.7214

Abstract

This research aims to understand how factors can affect customer satisfaction and find out what factors can affect customer satisfaction at Kedai Torang. The method used in this research is mixed method. With the research subject being customers at Kedai Torang. Data collection is obtained through questionnaires for customers and in-depth interviews with the owner of Kedai Torang. Data obtained from literature studies and documentation from photographs taken by the author. The results of research from tangible indicators (concrete) the average value of customers agrees in the aspect of facilities to employees, reliability (hope) the average value of customers agrees in the aspect of timeliness and friendliness of employees, responsiveness (responsiveness) the average value of customers agrees in the aspect of responsive service, assurance (guarantee). The conclusion of the study is about certain aspects that affect customer satisfaction. which consists of tangible, reliability, responsiveness, assurance, and empathy, has provided deep insight into how customers assess various aspects of service. The average score obtained from each indicator indicates that most respondents are satisfied with the service and quality provided by Kedai Torang.
Co-Authors Abda Abda Afandi, Mhd Irfan Arya Alpino Susanto, Alpino Anas Dinurrohman Susila Ari Djanuar Prasetyo Arif Hidayat Baehaqi Banowati, Galuh Dadan Abdan Sakur Dewi, Multi Sari Djanuar, Ari Dwi Oktoria, Widi Dwicitra, Yudatama Farrah, Farrah Fatimah, R. Naurah Gunawan, Minni Hazmi, Hamad Hetalesi Saputri, Lestari Husein, Jakfar Ingesti, Pantjasiwi Veni Rahayu Juang G. Kartika Nuri Andarwulan Oktaviani oktaviani Oktaviani, Anindia Dwi Prasetyo, Ari Djanuar Ratna Sri Harjanti Retno Muningsih Sabrina, Alifah Sandra Arifin Aziz Saputri, Lestari Hetalesi Saragih, Alviyer Sitorus, Rizky Ashabi Sri Langgeng Ratnasari Subhan Al Maroghi Suesilowati, Suesilowati Sururi, Moh Tumanggor, Ardani Wattimena, Jason Samuel Winnugroho Wiratman, Manfaluthy Hakim, Tiara Aninditha, Aru W. Sudoyo, Joedo Prihartono