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All Journal J-MAS (Jurnal Manajemen dan Sains) Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Management Studies and Entrepreneurship Journal (MSEJ) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah RESLAJ: RELIGION EDUCATION SOCIAL LAA ROIBA JOURNAL Jurnal Revolusi Indonesia Jurnal Bisnis Indonesia Jurnal Disrupsi Bisnis KARYA: Jurnal Pengabdian Kepada Masyarakat Jurnal Kendali Akuntansi Jurnal Akuntan Publik Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Prabowo, Budi
Universitas Pembangunan Nasional Veteran Jawa Timur
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Public Health Social Sciences

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Sosialisasi Membuat Desain Menggunakan Aplikasi Canva di Kelurahan Sukorame Sukmana, Kevin Ramadhany; Prabowo, Budi; Hidayat N, Rusdi; Dwiridhotjahjono, Jojok
Jurnal Bisnis Indonesia Vol 15, No 2 (2024): Jurnal Bisnis Indonesia
Publisher : Program Studi Ilmu Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/jbi.v15i2.4597

Abstract

This research aims to conduct outreach regarding the use of the Canva application as an effectivedesign tool for Micro, Small and Medium Enterprises (MSMEs/UMKM). Attractive visual design hasan important role in promoting UMKM products or services in the current digital era. However,limited knowledge and access to design tools often become obstacles for Sukorame UMKM. Themethod used in this research is a training and socialization approach. An intensive training programon using the Canva application will be held for Sukorame UMKM owners and related staff. Inaddition, individual discussion and guidance sessions will be held to understand the needs and designchallenges faced by each UMKM resident of Sukorame. It is hoped that the results of this researchwill provide a better understanding of the capabilities and benefits of the Canva application indesigning promotional materials. Apart from that, it is also hoped that it can improve the design skillsof UMKM owners and related staff, so that they can produce promotional materials that are moreeffective and attractive to their market. Through this socialization, it is hoped that Sukorame UMKMcan be more competitive in digital marketing and have the ability to present their products or servicesin a more attractive and professional way. In this way, it is hoped that it can also contribute toincreasing the competitiveness of UMKM in today's increasingly competitive business ecosystem.Keywords: Socialization; Canva; MSMEs; Design
Sosialisasi NIB dan SP-PIRT terhadap UMKM Kelurahan Sukorame yang Dilakukan oleh Mahasiswa PKKM Bina Desa UPN Veteran Jawa Timur Anugrah, Vikri Jaya; Prabowo, Budi; Hidayat N, Rusdi; Dwiridhotjahjono, Jojok
Jurnal Bisnis Indonesia Vol 15, No 2 (2024): Jurnal Bisnis Indonesia
Publisher : Program Studi Ilmu Administrasi Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/jbi.v15i2.4598

Abstract

Sukorame sub-district has great potential for SMEs, so this is our focus in carrying out communityservice activities in Sukorame Gresik sub-district. This research aims to help MSMEs to develop theirbusiness in terms of managing the legality of their business including HALAL AND SP-PIRT. InIndonesia, it is mandatory for all MSMEs to have legality in their business, which includes halal nib,and also pirt to make MSME businesses in Indonesia more developed and able to advance to an evenbigger Rana. With this activity of making halal and pirt certification, it is intended to help MSMEs inthe Sukorame sub-district so that they can grow bigger and can be distributed to regions in Indonesiawith legality that has been determined and is mandatory for all MSMEs in Indonesia. This lack ofunderstanding by MSMEs in the Sukorame Gresik sub-district is what made us create a communityservice work program related to business legality, one of which is creating a halal and pirtsocialization work program. Because with halal certification, the public or consumers can easilyknow that the products they consume are guaranteed to be halal. Likewise, pirt is a factor in thedevelopment of MSMEs in Indonesia, because it is so important for MSMEs today, as well asguaranteeing and also as proof that the food and beverage business produced and sold by this homeindustry meets applicable food product standards.Keywords: Socialization; MSMEs; HALAL; SP-PIRT
Co-Authors Acep Samsudin Adistya Pramudyana Agung Irsyad Trilaksono Agus Diana Faridiningrum Akbar, Dio Irvandi Aldila Najla Luqiana Almas Dhafin Umara Alya Nadia Zahrah Anugrah, Vikri Jaya Aprielia Winata Arsya Cheline Rafaella Bene Dicta Ary Susanti Boston Tambunan Boston Tambunan Carolyn Kristina Wulandari Cintiya Nilamanda Dianita Retno Widyastuti Dwiridhotjahjono, Jojok Fajryah Donita Afandy Hani Dwi Arfinasari Hidayat N, Rusdi Ichwa Larasati Dewi Indah Nur Hamidah Lilis Nur Afiah Nariyah Alya Nur Fadhilah, Yuliasri Pratiwi, Connie Dwi Putiari Alaina Rizki Putri Maharanie Reva Namira Salsabila Siti Nur Hasanah Siti Nur Hasanah Sukmana, Kevin Ramadhany Susanti, Septian Elly Thalita Firdaus Rody Mawardi Tri Alfiyah, Muhammida Wina Monalisa Yusuf Al Alim