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All Journal AKSES: Jurnal Ekonomi dan Bisnis Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Muqtasid: Jurnal Ekonomi dan Perbankan Syariah Ihtifaz: Journal of Islamic Economics, Finance, and Banking ECOPLAN : JOURNAL OF ECONOMICS AND DEVELOPMENT STUDIES IEFBR: Islamic Economics, Finance, and Banking Review Green Economics Review At-Tasharruf: Jurnal Ekonomi dan Bisnis Syariah
Rofiul Wahyudi
Unknown Affiliation
Economics, Econometrics & Finance Social Sciences

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Customers’ Switching Behavior In Banking In The Special Region Of Yogyakarta Province Indonesia Rofiul Wahyudi
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 2 No 2 (2017)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jms.v2i2.895

Abstract

This study aims to provide influence on the customer‟s switching behavior in islamic banking in the special region of Yogyakarta Province, Indonesia. Design/Methodology/Approach Multiple Regression were used to examine the influence of attitude towards switching, subjective norm, financial bonding, social bonding, structural bonding toward switching customers‟ behavior. Findings The result responses the variable of the attitude towards and subjective norm and financial bonding, social bonding, structural bonding significant to the switching intention to a conventional bank. Findings indicated it interaction between switching intention and customer satisfaction for customers‟ switching behavior. Research implication and recommendations Perhaps the most important finding of this research is those banking players particularly improvement customer satisfaction and identifying most factors driving intention to customers‟ switching.
Co-Authors Akhmad Arif Rifan Alfina Nur Azzahra Alung Prasetya Ananda, Oktaviola Putri Anisa Yuri Dhea Arsy Ramadhini Dhofir Catur Bashori Dwi Santosa Pambudi Eka Laily Romadhani Iffah Nur Hanifah Inda Dwi Kartika Ketina Widiana Khairulman Akbar Hutagalung Mubarok, Ferry Khusnul Nabilah Huwaida Nani Hanifah Rasyid Bimo Radithyo Shafira Natasya Sulianti Ufairoh Ufairoh Yuliana Mayu Nur Safitri