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Strategi Pengembangan Oukup Sebagai Ekowisata Kesehatan Kabupaten Karo Batubara, Rima Pratiwi
Jurnal Ilmiah Pariwisata Vol 25 No 2 (2020): Jurnal ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v25i2.1346

Abstract

Oukup is an effort to restore and/or look for healthy condition by means of a steam bath using traditional spices. Problems related to business licensing, adequate theraphy to diverge to a decrease in community participation in maintaining sustainable. Observation were carried out in Berastagi, Karo, North Sumatera. The research is descriptive with exploratory survey approach. Data were analyzed by SWOT Analysis. The results of the analysis obtained a value of 1,05 (IFAS) and 0,90 (EFAS) are in Quadrant 1. Aggressive strategy is done by registering enough data to provide health tourism amenities.
MANAJEMEN RISIKO DALAM MENINGKATKAN KEPERCAYAAN PELANGGAN PADA BISNIS TRAVEL (STUDI KASUS KALA TOUR) Aditya Sugih Setiawan; Rima Pratiwi Batubara; Wildan Rizky Rahadian
Jurnal Pariwisata Bisnis Digital dan Manajemen Vol. 5 No. 1 (2026): Jurnal Pariwisata, Bisnis Digital dan Manajemen Periode Mei 2026
Publisher : LPPM Universitas Nusa Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33480/jasdim.v5i1.8427

Abstract

Bisnis travel merupakan salah satu industri pariwisata yang rentan terhadap risiko dan ketidakpastian. Kala Tour memiliki beberapa paket wisata unggulan yang diminati pelanggan, seperti eksplorasi kampus, family gathering, live in, dan tourism explore camp. Namun, perkembangan digitalisasi serta meningkatnya ekspektasi pelanggan menyebabkan risiko pada industri travel semakin kompleks. Penelitian ini bertujuan untuk menganalisis manajemen risiko dalam meningkatkan kepercayaan pelanggan pada bisnis travel Kala Tour. Penelitian menggunakan pendekatan deskriptif kualitatif dengan teknik pengumpulan data melalui observasi, wawancara mendalam, dan studi dokumentasi. Analisis data dilakukan menggunakan model Miles dan Huberman melalui tahapan reduksi data, penyajian data, dan penarikan kesimpulan. Adapun alat analisis manajemen risiko yang digunakan adalah risk assessment berbasis likelihood dan impact. Hasil penelitian menunjukkan bahwa risiko pasar pada R1 dan R2 berdampak pada transparansi informasi serta ketidakpastian harga paket wisata, sedangkan risiko operasional pada R12 dan R13 berdampak pada ketidaksesuaian pengalaman wisata dan munculnya pengalaman negatif pelanggan terhadap layanan travel. Oleh karena itu, diperlukan strategi mitigasi risiko yang tepat untuk menjaga kepercayaan pelanggan dan keberlanjutan bisnis.
ANALISIS PROSES “DRY AGING” TERHADAP TINGKAT KESUKAAN KONSUMEN KEPADA PRODUK DAGING SAPI DI PT. ANGGANA CATUR PRIMA Saleha; Rima Pratiwi Batubara; Muhammad Azmi Fakhrusy
Bogor Hospitality Journal Vol 6 No 1 (2022): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v6i1.54

Abstract

The “Dry aging” process to improve the taste and tenderness of meat is used very little by meat providers, high-end hotels and restaurants for sale to the general public. “Dry aging” is the process by which carcasses or large pieces of beef are stored without protective packaging at refrigeration temperature for one to five weeks to allow for “enzymatic” and “Biochemical” processes that increase tenderness and the appearance of a unique aroma that can only be described as “dry aged” beef. This study uses a quantitative approach method. Data analysis with descriptive statistical analysis. The samples studied were 40 untrained panelists and 4 expert panelists who were beef consumers at PT. Anggana Catur Prima and an expert in the culinary field. This research was conducted to determine whether or not the "Dry aging" process of beef has an effect on the level of consumer preference for beef products. For this reason, the author conducted an experiment to find out the best formulation for the "Dry aging" process and then presented it to the panelists and asked them to fill out the questionnaire that the author gave. Then the author collects the data from the preference test and processes it with the help of the SPSS so that it becomes data that can be presented.
PENILAIAN POTENSI EKOWISATA DI SITU TONJONG KABUPATEN BOGOR Aini Syarah; Aditya Sugih Setiawan; Rima Pratiwi Batubara
Bogor Hospitality Journal Vol 8 No 1 (2024): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v8i1.118

Abstract

Bogor Regency is one of the leading destinations in the West Java region. Bogor Regency has beauty that is famous for its culture and biodiversity. This is a valuable resource for this region for the growth of the welfare of its people. The diverse tourism potential includes natural, gastronomic and artifact tourism potential as well as special interest tourism. There are natural tourism potentials in Bogor district that can be developed, such as the Mount Pancar pine forest, Cilember Waterfall, Bodogol Javanese eagle rookery, Gunung Mas tea plantation and Situ Tonjong. The research method used is qualitative research. Data collection techniques were carried out using observation, in-depth interviews as well as potential assessments and literature studies. The variables used in this ecotourism potential assessment research refer to natural phenomena, flora, fauna and green open spaces. The results of identifying ecotourism potential in the Situ Tonjong area are in the form of natural phenomena, namely situ. Meanwhile, in the flora there is ecotourism potential in the form of mahogany trees, teak trees, coconut trees, jackfruit trees, petai trees and water hyacinth. In contrast, the ecotourism potential of the existing fauna consists of goldfish, tilapia fish, tilapia fish and gourami fish. The final ecotourism potential in the Situ Tonjong area is in the form of a green open space area.
ANALISIS FITUR DASAR RESOR TERHADAP KEPUASAN PENGUNJUNG DI BUMI KATULAMPA RESORT KABUPATEN BOGOR: Analysis Of Basic Resort Features On Visitor Satisfaction At Bumi Katulampa Resort, Bogor District Rima Pratiwi Batubara; Rini Untari; Saleha; Aditya Sugih Setiawan
Bogor Hospitality Journal Vol 8 No 2 (2024): Desember 2024
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v8i2.138

Abstract

The research was conducted to determine the basic resort feature components at Bumi Katulampa Resort & Convention. The results of the research can be used by managers as a management plan in the future so that aspects that become improvements for managers in managing their resorts are known. This research is qualitative in nature with the sample being resort users. Data were analyzed using qualitative descriptive analysis. The results of the study, namely on the nuances of the resort, it is known that the resort has serenity, changes in lifestyle, and opportunities for relaxation. The accuracy of the information is very clear. The condition of the property has a concept on the unification of nature and local culture. Property facilities are considered to have no significant use of technology. Geographical location is on the outskirts of the city. The resort's reputation is good for its authentic portrayal of nature and local culture. Recreation services in the form of indoor and outdoor recreation. Resorts tend to provide recreational value. Food and beverage service is carried out in a buffet service. The results of the analysis of basic resort features can be used as a reference for tourism managers in planning the budget for fulfilling tourism products so that it is hoped that the products offered are in accordance with the needs and desires of tourists without having to eliminate the image of the manager that they want to create