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All Journal Jurnal PADMA: Pengabdian Dharma Masyarakat JURNAL ECONOMINA
Ichwan Putra Arianto
Universitas Pamulang
Religion Humanities Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pelatihan Kompetensi Untuk Meningkatkan Penjualan Di Era Pandemi Pada Pelaku UMKM Kelurahan Buaran Tangerang Selatan Ichwan Putra Arianto; Aceng Hidayat; Eko Budi Prasetyo; Refika Larasati; Tuti Murni Wati Telaumbanua
Jurnal PADMA: Pengabdian Dharma Masyarakat Vol 2, No 1 (2022): PADMA
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jpdm.v2i1.17879

Abstract

Kegiatan PKM (Pengabdian Kepada Masyarakat) dilaksanakan di Rumah Kesadaran yang berlokasi di kelurahan Buaran Kota Tangerang Selatan yang bertujuan untuk pengembangan kompetensi di era digitalisasi , dengan berinovasi melalui pemanfaatan teknologi informasi, melalui digital marketing pelaku UMKM (Usaha Mikro Kecil dan Menengah) dapat dengan mudah untuk mengembangkan peluang bisnis, serta untuk meningkatkan penjualan. Kegiatan PKM ini dilakukan dalam bentuk penyuluhan yang disampaikan oleh para narasumber berupa pemaparan materi, demonstrasi dan tanya jawab. Sasaran kegiatan PKM ini adalah para pelaku UMKM yang tergabung dalam organisasi IPEMI (Ikatan Pengusaha Muslimah Indonesia). Kegiatan PKM dihadiri sebanyak 20 peserta yang mengikuti kegiatan penyuluhan dan pelatihan, materi yang disampaikan terkait pemanfaatan digital marketing, hal tersebut berguna bagi pelaku usaha agar tetap bertahan di masa pandemi Covid-19. Adapun faktor pendukung kegiatan PKM ini dapat berjalan dengan baik berkat adanya dukungan dari pihak Rumah Kesadaran, IPEMI, PKK Tangerang Selatan serta pihak dari Universitas Pamulang untuk mengikuti kegiatan tersebut. Sedangkan faktor penghambat yang mempengaruhi iklim usaha adalah kondisi pandemi Covid-19 yang menyerang Indonesia serta minimnya pengetahuan tentang teknologi informasi.Kata Kunci: Teknologi Informasi, Kompetensi, UMKM The PKM (Pengabdian Kepada Masyarakat) activity is carried out at the Awareness House located in the Buaran sub-district, South Tangerang City which objectives to develop competence in the digitalization era, by using innovating thru the use of information technology, through digital marketing members UMKM (Usaha Mikro Kecil dan Menengah) can easily to increase business opportunities, as properly as to expand sales. This PKM recreation used to be carried out in the form of presented by the expert t of presentations, demonstrations and questions and answers. The target of this PKM exercise is UMKM are members of the IPEMI organisation (Indonesian Muslimah Entrepreneurs Association). The PKM activity was attended through 20 members who took part in counseling and training activities, the material presented associated to the use of digital marketing, this was once beneficial for enterprise to survive during the Covid-19 pandemic. The benefit factors for this PKM activity have been capable to good condition and supporting from the Awareness House, IPEMI, South Tangerang PKK and events from Pamulang University to take part in these activities. Meanwhile, the inhibiting elements that affect the business rules are the Covid-19 pandemic that has attacked Indonesia and limited of knowledge about information technology. Keywords: Information Technology, Competence, UMKM
Determinants of the Human Development Index for Women: The Role of Education and Income Inequality Pebrianti Pawestri; Yayuk Rufiatun; Riki Haryono; Tri Suseno Aji; Ichwan Putra Arianto
JURNAL ECONOMINA Vol. 5 No. 5 (2026): JURNAL ECONOMINA, Mei 2026
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi 45 Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/economina.v5i5.2163

Abstract

Women's empowerment is an important step in creating equitable and sustainable development. Women not only play a role within the family sphere, but also have a significant contribution in the fields of education, economics, social affairs, and national development to demonstrate their capacity and potential as human resources capable of driving economic growth and improving community welfare. This study aims to examine the effect of Expected Years of Schooling and the Gini Index on the Human Development Index (HDI) of Women in Banten Province for the period 2020–2025. Women's human development is an important indicator in measuring the quality of life of women through aspects of education, health, and economic welfare. Expected Years of Schooling reflects women's access to education, while the Gini Index illustrates the level of income inequality in society. This study uses a quantitative approach with time series data for the period 2020–2025 obtained from the Central Statistics Agency (BPS). The analytical method used is multiple linear regression with the help of the E-Views application. The results show that Expected Years of Schooling has a positive and significant effect on the HDI of Women with a coefficient value of 6.225901 and a probability of 0.039 0 <0.05. Meanwhile, the Gini Index has a negative and significant effect on the Female Human Development Index with a coefficient value of -47.10225 and a probability of 0.0464 < 0.05. Simultaneously, Expected Years of Schooling and the Gini Index have a significant effect on the Female Human Development Index with an F-statistic probability value of 0.018708 < 0.05. The coefficient of determination (R2) value of 0.929528 indicates that 92.95% of the variation in the Female Human Development Index can be explained by the Expected Years of Schooling and the Gini Index variables, while the rest is influenced by other factors outside the study. Increasing access to women's education and reducing income inequality are important factors in improving the quality of women's human development in Banten Province.
Co-Authors Aceng Hidayat Eko Budi Prasetyo Haryono, Riki Pebrianti Pawestri Refika Larasati Tri Suseno Aji Tuti Murni Wati Telaumbanua Yayuk Rufiatun