Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
P-Index
This Author published in this journals
All Journal Jurnal Sipakatau: Inovasi Pengabdian Masyarakat IECON: International Economics and Business Conference
Valentino Aris
Unknown Affiliation
Humanities Economics, Econometrics & Finance Education Engineering Social Sciences

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
Insight on Theoretical and Conceptual Review on the Diffusion of Innovative Marketing Digital Transformation Systems in Circular Economy Era Julius Jillbert; Andi Nur Baumassepe; Amaluddin Fatih Ghurron; Valentino Aris
IECON: International Economics and Business Conference Vol. 1 No. 1 (2023): International Conference on Economics and Business (IECON-1)
Publisher : www.amertainstitute.com

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This article is related to the diffusion of innovations, especially those known based on the Innovation Diffusion Theory or IDT which states that in general diffusion behaviour can be defined through individual perceptions regarding the use of certain innovations. The basic definition of diffusion gives rise to different understandings in two research streams. First, in economics and non-marketing disciplines, diffusion is seen as the spread of an innovation over time among different groups (Brown, 1981). While the second in the marketing discipline, diffusion refers to "the process of an innovation being communicated through certain channels over time to members of a social system" (Rogers, 2003,pp. 110-119). This article closes with suggestions for a more comprehensive innovation marketing system based on the framework of digital transformation that not only would be useful for the future researcher, but also for the real- world domain as it begins with people his/herself, the marketing process, and marketing application in real-world business practice as it gives them an advantage over their competitors to strive during the age of circular economy.
Building Entrepreneurial Capacity among Fisherwomen through Fish Meatball Production Training in Coastal Communities Sumiati Tahir; Valentino Aris; Rezky Nurfadillah; Asmayanti; Kemalasari, Andi Anggi
Jurnal Sipakatau: Inovasi Pengabdian Masyarakat Volume 2 Issue 4 June 2025: Jurnal Sipakatau
Publisher : PT. Lontara Digitech Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61220/jsipakatau.v2i4.2522

Abstract

Mattiro Uleng Village, a coastal fishing community in Pangkajene and Kepulauan Regency, holds abundant marine resources, yet its utilization remains limited to selling raw fish without further processing. This dependence on unprocessed fish sales has led to fluctuating family incomes, particularly for fishermen’s wives, who rely on their husbands’ catch. This community service program was designed to empower fishermen’s wives in Mattiro Uleng by enhancing their skills in producing value-added fish-based products, specifically fish meatballs, as a means of economic diversification and fostering independent entrepreneurship. The program implementation involved a combination of theoretical knowledge sessions, practical workshops on fish meatball processing, and training in both online and offline marketing strategies. A participatory approach was adopted to actively engage participants throughout the process. Evaluation results showed a significant improvement in participants’ skills, with fish meatball-making competency increasing from 30% to 90%, and marketing knowledge rising from 10% to 75%. This program successfully equipped the participants with practical knowledge, boosted their confidence, and sparked motivation for initiating fish-based culinary enterprises.
Co-Authors Amaluddin Fatih Ghurron Andi Nur Baumassepe Asmayanti Julius Jillbert Kemalasari, Andi Anggi Rezky Nurfadillah Sumiati Tahir