Maria Grace Herlina
Bina Nusantara University Jakarta

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Behind The Positive Attitude of The Indonesian Army Academic Staff: A Rasch Model Analysis Didin Zainal Abidin; Wibowo Wibowo; I Ketut R. Sudiarditha; Maria Grace Herlina
Journal of Business and Behavioural Entrepreneurship Vol 4 No 2 (2020): Journal of Business and Behavioural Entrepreneurship
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JOBBE.004.2.08

Abstract

The Indonesian National Army is an integral part of the Indonesia Archipelago. As the national component, the Army has the main task of maintaining the country's sovereignty and territorial integrity of the unitary state. Therefore it needs high-quality human resources. The aim of the research was examining the real motivational factors behind the positive attitude of The Indonesian Army Academic Staff. The study applied a Rasch Model method. The Rasch Model Analysis was used to examine the research variable based on its dimensions and indicators. The research results show that team-building development process has been successfully proven, based on the research results. The Rasch Model analysis also shows that team-spirit among The Indonesian National Army members is very solid. It is the most satisfactory factor that creates positive task-attitude among the army academic staff. At the same time, the promotion is the most challenging factor to agree with among them.
Application of Strategic Entrepreneurship Approach in Franchise and Non-franchise Business: A Study in Non-Formal English Education in Indonesia Respati Wulandari; Maria Grace Herlina
Journal of Business and Behavioural Entrepreneurship Vol 5 No 1 (2021): Journal of Business and Behavioural Entrepreneurship
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JOBBE.005.1.08

Abstract

This study further examines the influence of entrepreneurship in the innovation of the non-formal English language education industry (English course) that is oriented towards the achievement of competitive advantage. Entrepreneurship is characterized by entrepreneurial leadership, entrepreneurial culture, and an entrepreneurial mindset. This research approach is undertaken with strategic entrepreneurship. The method used is a quantitative method that begins with an explorative study of the English course industry in DKI Jakarta. The results of the discussion of institutional course data using a franchise system in which entrepreneurial mindset has no significant effect on entrepreneurial leadership and innovation strategy, as well as entrepreneurial culture, has no significant impact on innovation strategy. On the other side, institutional course data using a non-franchise system found that entrepreneurial leadership has no significant effect and is inversely proportional to innovation strategy. This research provides a new repertoire of entrepreneurial fusion and its impact on organizational innovation so that competitive advantage can be achieved. The entrepreneurial typology and innovation of the research results are given in managerial implications as the contribution of this study.
A Rasch Analysis on Tourism Business in Covid-19 Era: The Attactiveness of Taman Mini Indonesia Indah (TMII) Jakarta Erma Lusia; Maria Grace Herlina
Journal of Business and Behavioural Entrepreneurship Vol 5 No 2 (2021): Journal of Business and Behavioural Entrepreneurship
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/JOBBE.005.2.11

Abstract

The SARS-CoV-2 pandemic impacts health, the economy, and the environment (also known as COVID19). It's no secret that tourism has been hit particularly hard during the Covid-19 era. Nevertheless, many people continue to search for a tourist destination despite the covid-19 health protocol. Individuals tend to stay home during an outbreak, and large families with young children travel shorter distances than other tourist groups. Local visitors continue to be interested in TMII as a domestic tourism destination as 74 percent of visitors want to visit TMII. Analysis of TMII's amenities and ancillary services using the Rasch Model revealed the most attractive destination attributes. However, when it comes to transportation options, they are by far the least appealing.