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All Journal MATRIK: JURNAL MANAJEMEN, STRATEGI BISNIS, DAN KEWIRAUSAHAAN Jurnal Riset Inspirasi Manajemen dan Kewirausahaan EQIEN - JURNAL EKONOMI DAN BISNIS Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat GERVASI: Jurnal Pengabdian kepada Masyarakat Jurnal Ilmiah Dinamika Sosial Jurnal Ilmiah Manajemen dan Bisnis Jurnal Ilmiah Akuntansi dan Bisnis KAIBON ABHINAYA : JURNAL PENGABDIAN MASYARAKAT JURPIKAT (Jurnal Pengabdian Kepada Masyarakat) Vivabio : Jurnal Pengabdian Multidisiplin BISMA (Bisnis dan Manajemen) Jurnal Ilmiah Hospitality Management
Ida Nyoman Basmantra
Universitas Pendidikan Nasional
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Journal : Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat

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Quick Response Code Indonesian Standard (QRIS) Educational Activities Through Socialization to Increase Knowledge and Interest in Use by the Community in Dauh Puri Kaja Village Ida Nyoman Basmantra; Nathasia Liman
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2022): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (497.433 KB) | DOI: 10.35568/abdimas.v5i1.2057

Abstract

Technology is changing very fast at this time. All things are affected, one of them which is the economy. There are many digital payment instruments that can be found and used in Indonesia. The Quick Response Code Indonesian Standard (QRIS) is a standard issued by Bank Indonesia to make transactions more efficient, financial inclusion in Indonesia faster, promote UMKM, and ultimately encourage economic growth. After collecting data through surveys, the authors designed socialization activities regarding QRIS so that the public would have a more in-depth understanding of how it is used for daily transactions. The results of this socialization activity will help the local community to make transactions easier and participate in improving the Indonesian economy in the future.
Digital Marketing as a Media of Developing and Marketing Electric Motorbike Products as a Result of Training Assisted by the Department of Industry and Trade Ni Putu Natasya Amelia Putri; Ida Nyoman Basmantra
ABDIMAS: Jurnal Pengabdian Masyarakat Vol. 6 No. 4 (2023): ABDIMAS UMTAS: Jurnal Pengabdian Kepada Masyarakat
Publisher : LPPM Universitas Muhammadiyah Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35568/abdimas.v6i4.3849

Abstract

Marketing is an essential key for a company to increase sales of the products produced by the company. With the rapid progress of science and technology, everything has modernized, especially in marketing a product. Currently, companies can sell their products by doing digital marketing. With digital marketing, companies can do marketing through the help of the internet, such as social media. With social media, product marketing can be done without limits and at any time, reaching a broader range of customers. Training under the guidance of the Denpasar City Department of Industry and Trade produced a product for converting conventional motorbikes into electric motorbikes in collaboration with SMEs. Meanwhile, product marketing could have been more optimal due to the lack of product marketing. One of the right strategies for marketing is marketing through digital media or digital marketing. Besides, it needs to aid and train for training participants in SMEs. Digital marketing as a means for the development and marketing of electric motorcycle products resulting from training assisted by the Department of Industry and Trade, especially for SMEs. Finally, it is based on marketing products through social media with content or trends that contain electric motors.
Co-Authors Anak Agung Sagung Dinda Savitri Devi Aprilia Kusumaningtyas Claudya Trihanura Pranurti Desak Made Febri Purnama Sari Gettar Anugerah Putra Basyari I Gede Adhi Prasetya Bandem I Gede Adhi Prasetya Bandem I Made Sindhu Yoga Ida Ayu Indah Purwita Ida Ayu Oka Martini Moch. Firmansyah Nathasia Liman Ni Luh Gede Puspita Murdani Ni Made Dhian Rani Yulianti Ni Putu Devi Antari Ni Putu Intan Sistadyani Ni Putu Natasya Amelia Putri Ni Wayan Widhiasthini Putu Ratna Juwita Sari Raja Sharah Fatricia Saputra, Upayana Wiguna Eka Trisna Puspita Sari