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FUNGSI WEBSITE SEBAGAI MEDIA DALAM MENUNJANG TRIPOTENSI MAHASISWA ILMU KOMUNIKASI FAKULTAS DAKWAH DAN KOMUNIKASI UIN ALAUDDIN MAKASSAR Asni Djamereng
Jurnal Jurnalisa: Jurnal Jurusan Jurnalistik Vol 7 No 2 (2021)
Publisher : Fakultas Dakwah dan Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/jurnalisa.v7i2.28018

Abstract

This study discusses the function of the website of the Communication Studies Program, Faculty of Da'wah and Communication at UIN Alauddin Makassar as a medium in supporting the tri potency of students in Communication Science, Faculty of Da'wah and Communication, UIN Alauddin Makassar. The purpose of the research is to find out the function of the website of the Department of Communication Science, Faculty of Da'wah and Communication, Alauddin University Makassar in supporting student tri potency, as well as to find out the efforts made to support tri potency and attract students' interest in using the website. This type of research is descriptive qualitative research using data collection methods of observation, interviews, and documentation. There are three stages of data processing and analysis techniques, namely data reduction, data presentation, and drawing conclusions. The results of the study indicate that the function of the website of the Communication Studies Study Program, Faculty of Da'wah and Communication, apart from being a medium of information through the news presented, can also function as a medium in supporting the tri potency possessed through the work produced. News Column, Student Talk, Inspiration, and Community are filled by Communication Science students who become reports through the results of the selection made by the website manager.
Analisis Semiotika pada Iklan di Televisi (Iklan Wardah dan Iklan Total Almeera) Asni Djamereng
Jurnal Al-Khitabah Vol 4 No 1 (2018)
Publisher : Jurnal Al-Khitabah

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Abstract

Penelitian ini mengkaji tentang stereotifikasi perempuan yang terdapat dalam iklan di televisi dengan tujuan untuk mengidentifikasi bentuk stereotifikasi perempuan dalam iklan. Penelitian ini juga bertujuan untuk memperoleh informasi mengenai pesan-pesan dakwah yang dominan dalam iklan di televisi.Penelitian ini merupakan penelitian kualitatif dengan paradigma kritik untuk mengungkap kepentingan ideologi kapitalis yang terdapat dalam iklan di televisi. Teknik pengumpulan data dilakukan dengan menggunakan analisis dokumen. Sedangkan, teknik analisis data adalah analisis semiotika Judith Williamson.Hasil penelitian menunjukkan bahwa bentuk stereotifikasi perempuan yang terdapat dalam iklan berupa adegan yang memposisikan perempuan sebagai kaum subordinat yang termarjinalkan dengan penggambaran fisik dan perilaku yang menyimpang. Stereotifikasi perempuan dapat dilihat dari berbagai adegan yang menampilkan perempuan dengan sikap kasar terhadap ayahnya. Adapun pesan dakwah yang terdapat pada Iklan tersebut, yaitu anjuran untuk selalu menggunakan produk halal sesuai dengan anjuran Islam yang terdapat dalam Q.S. Al-Baqarah ayat 168, yang menjelaskan tentang kewajiban untuk mengkonsumsi makanan dan minuman yang halal dan baik.Implikasi dari penelitian menunjukkan bahwa stereotifikasi dalam iklan bukanlah sebuah hal yang tabu melainkan sudah menjadi sebuah keharusan dalam media saat ini. Stereotifikasi perempuan dalam iklan di televisi menjadi salah satu contoh bahwa penyajian iklan tidak dapat terlepas dari stereotip. Representasi wanita yang cenderung ditempatkan pada posisi subordinat sedangkan pria menjadi kaum superior banyak ditemukan pada media saat ini. Selain itu, penelitian ini juga menjelaskan bahwa ajaran Islam menguatkan budaya patriarki yang berlangsung cukup lama dalam budaya Indonesia. Dengan kata lain, nilai Islam yang terdapat dalam Iklan di televisi sesungguhnya menguatkan sistem budaya patriarki yang ada di Indonesia secara umum. Sebaliknya, pandangan atau gagasan ini dapat berubah ketika diadaptasikan pada ruang publik.
Pemberdayaan Ekonomi Masyarakat Melalui Pengelolaan Wisata Syariah : (Studi Kasus Wisata Syariah Telaga Biru Desa Lempong Kecamatan Bola Kabupaten Wajo) Gusnia; Nurlaelah Abbas; Asni Djamereng
Jurnal Berita Sosial Vol 8 No 2 (2023)
Publisher : Universitas Islam Negeri Alauddin Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/beritasosial.v8i2.44976

Abstract

This study aims to determine community empowerment efforts through the management of Telaga Biru Sharia Tourism and to find out the form of community economic business in the management of Telaga Biru Sharia Tourism in Lempong Village, Bola District, Wajo Regency. In explaining this journal, the type of research is descriptive qualitative using a sociological approach method. Primary data sources obtained based on the results of informant interviews and secondary data sources collected through relevant books and documents. Observation, interviews, and documentation as data collection methods used. Data management and analysis techniques are carried out through three stages, namely: data reduction, data presentation (display data), and conclusion drawing. The results of this study are that there are two community empowerment efforts through the management of Telaga Biru Sharia Tourism, namely: 1) Recruiting local residents as labor 2) Provision of facilities to support community economic activities. The form of community economic business in the management of Telaga Biru Sharia Tourism is 1) Culinary Business 2) Souvenir business 3) Buoy rental service business around Telaga Biru Sharia Tourism
Implementasi Program Pengembangan dan Pemberdayaan Masyarakat (PPM) Berbasis Kearifan Lokal PT. CLM dalam Meningkatkan Kemandirian Ekonomi Masyarakat di Kabupaten Luwu Timur Fauziyyah B; Nurlaelah Abbas; Mustari Mustafa; Asni Djamereng
Jurnal Berita Sosial Vol 10 No 2 (2025)
Publisher : Universitas Islam Negeri Alauddin Makassar

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Abstract

The main issue of this study is how the implementation of PT CLM's community development and empowerment program (PPM) based on local wisdom can improve community independence in East Luwu Regency. This study has two research questions: 1) How does local wisdom support the success of the PPM program implemented by PT CLM in East Luwu Regency? 2) What are PT CLM's strategies for implementing local wisdom to increase economic independence through the PPM program in East Luwu Regency? This study uses descriptive qualitative research with a community empowerment approach, which emphasizes active community participation and the utilization of local potential as the foundation for economic development. Data were obtained through observation, interviews, and documentation techniques, with data sources including PT CLM PPM managers, Rumah Coklat managers, and Laskap Village officials. The results of this study indicate that the Community Development and Empowerment (PPM) program, particularly Rumah Coklat, is able to utilize local wisdom in the form of cocoa farming traditions, mutual cooperation values, and the community's generational knowledge of cocoa management. The integration of these local potentials encourages an increase in product added value, opens up business opportunities, and strengthens the community's capacity to manage businesses independently. The strategies implemented by PT CLM include training, technical assistance, provision of processing facilities, and continuous collaboration with the local community. The conclusion of this study confirms that the implementation of PPM based on local wisdom by PT CLM has contributed positively to improving the economic independence of the Laskap Village community through strengthening production capacity, increasing knowledge, and developing cocoa-based businesses. The implications of this research indicate that the development of community empowerment programs based on local wisdom can be a model for sustainable empowerment, strengthening community economic resilience, and emphasizing the importance of collaboration between companies, communities, and governments in development practices based on local potential.