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PROMOSI STUDIO TENUN PINAN KABU MELALUI VIDEO DOKUMENTER LUTFI IZUDDIN IZUDDIN; syafwandi syafwandi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 11, No 1 (2021)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v11i1.112335

Abstract

The aim of the designing documentary video is to promote Studio Tenun Pinan Kabu in providing information visually about revitalization of Minangkabau's old songket along with the procedure of manufacturing which become the main focus of this project.The design method used is the 4-D method: Define (Definition), Design (design), Develop (Development), Disseminate (deployment); (Nasrul Kamal: 2016).The analysis method uses 5W+1H to obtain required data according to design needs. The documentary video of Studio Tenun Pinan Kabu produce through creative program: pre-production, production, and post-production phase.The result of Tenun Pinan Kabu documentary video as the main media can increase economic value of Studio Tenun Pinan Kabu, raising the numbers of enthusiasts, and it can be educational video about revitalization of Minangkabau's old songket. The supporting tools of the main media are in form of posters and X banners which indirectly become the extended information of Tenun Pinan Kabu Studio through the audience which use one of the supporting media in form of masks, tote bags, stickers, clothes, and MUG.Keywords: documentary video, revitalization, economic value
VISUAL IDENTITY GUDANG CREATIVE DESIGN DALAM MENINGKATKAN BRAND AWARENESS Abdul Hamdanil; Syafwandi Syafwandi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 11, No 1 (2021)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v11i1.112339

Abstract

Gudang Creative Design is a service business engaged in graphic design and photography that is currently developing in Sungai Pua District, Agam Regency. Gudang Creative Design was formed in 2017 and is managed by Yoli Ade Saputra as the owner and founder of Gudang Creative Desain until now. This business is still relatively new and requires a visual identity that includes logos, colors, and fonts, as well as rules in their application, in accordance with the guidelines set by the designer in the manual books as the main medium, in order to form a consistent identity, improve the business image, as well as differentiate it with other competitors. The purpose of this research is to design visual identity and other promotional media. The theories used in this research are brand theory, promotion theory, awareness theory and logo theory.The design method that I use is the 4D method which is used to support the creation of the design concept of visual identity.The expected results are in the form of main media, namely manual books, then supporting media such as business cards, stamp id cards, letterheads, envelopes, posters, x-banner, stamps, customer desks, car branding and articles to be published in the DKV journal FBS UNP Padang.Keyword : Branding , Promosi, Awareness dan Logo
PERANCANGAN BUKU CERITA BERGAMBAR DIET PLASTIK UNTUK MENJAGA KELESTARIAN LINGKUNGAN Evita Yolanda Sari; syafwandi syafwandi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 10, No 4 (2020)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v10i4.110731

Abstract

This design is motivated by the large amount of plastic waste caused by the increasingly severe impact of plastic waste on the environment. Various efforts have been made to reduce plastic waste, but public awareness is still low. This final project aims to design an educational media for children aged 9-11 years in the form of pictorial stories. The approach used is to make this pictorial story, among others; illustration approach, pictorial story approach, and environmental awareness approach. The design method used is the Four-D method (Define, Design, Develop, Disseminate). The main media chosen was picture story books. For promotional needs, the supporting media chosen are: T-shirts, T-shirts, bookmarks, X-Banners, E-Books, posters, and Tumblr.Keywords: Picture Story Book, Plastic Diet, illustration, Environment
PANDUAN GERAKAN DASAR PENCAK SILAT MELALUI MEDIA BUKU ILUSTRASI Fajri Junfikar; syafwandi syafwandi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 10, No 2 (2020)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1300.68 KB) | DOI: 10.24036/dekave.v10i2.108165

Abstract

The purpose of writing this article is to make a martial arts guidebook with language and illustrations that are easily understood by the target audience, namely children. This guidebook is also a supporting medium in the implementation of martial arts activities that are suitable for children because they are in their growth and development. The reason why this book was made is in the available pencak silat books, which are still dominated by written forms which are not very effective for children to learn pencak silat. Approach to the design of the basic pencak silat manual book design covers the design of books, pencak silat, illustrations, colors, layouts, and typography.The design method used to design the Pencak Silat Basic Movement Guidelines is a glass box method based on data obtained through observation, interviews and literature studies on books and pencak silat. Data were analyzed using the 5W1H method, which are what, who, where, why, when and how.The article output of the Pencak Silat Basic Movement Guidance Book produced a primary medium in the form of a conventional guidebook. The supporting media produced were Poster, Sticker, Pin, X-Banner, Tumbler, Totebag, T-Shirt, and E-Book.Keywords: Book, Illustration,Pencak Silat
PERANCANGAN VIDEO PROMOSI IDENTITY HANDMADE Irfan Yulian; syafwandi syafwandi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 10, No 4 (2020)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v10i4.110732

Abstract

The main purpose of this design is to promote the fashion product and tailoring service that providing by Identity handmade, then hopefully can be able to increase consumer buying interest towards Identity Handmade product's. Identity Handmade promotional video design is using several theory which are video theory, promotional theory, communication theory and visual communication and design theory. Then the promotional video is got strengthened by using design method which is FOUR D method. FOUR D design method is define, design, development and disseminate. Promotional video as the major media got supported by using supporting media such as T-shirt, mask, keychain, sticker, pin, poster and social media instagram.Kata kunci: produk fashion, promosi, video, Identity Handmade.
Peranacangan Film Pendek Anak Bawah Kolong “Pembentukan Karakter Anak Melalui Seni Musik di Pariaman” Muhammad Syahputra; syafwandi syafwandi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 11, No 1 (2021)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/dekave.v11i1.112333

Abstract

The design of this film is based on the fact that in the city of Pariaman there are still many  juvenile delinquencies that occur. Kota Pariaman does not yet have the means of information on what businesses have been done by some figures to overcome juvenile delinquency. The Darak Badarak art community, a music community located in the city of Pariaman, has members aged between 12-17 years. The Darak Badarak art community has recruited members from school dropouts and children who have an interest in playing music. The Darak Badarak art community is a little  gradually have succeeded in achieving achievements and improving the character of children who have been given learning during activities in the community, both in playing music training activities and other activities. This design aims to design audio-visual media in the form of short films, this film is designed to convey to society is an efficient way to tackle juvenile delinquency. This short film is designed based on the history of the establishment and the process that the Darak Badarak art community has gone through with dramatized reconstructions so that the public is interested and easily understands the information presented. Qualitative. This short film is designed using the Define, Design, Develop and Disseminate (4D) method, this method is used to facilitate the design in bringing out the creative and the production process. The expected design result is a short film with a historical background and the process that has been passed by the art community of DarakBadarak. , several items such as T-shirts, stickers, posters, trailers, Instagram accounts, cover flash cards and X banners to support the promotion of the Darak Badarak art community short film entitled "Anak Bawah Kolong".Keywords: film, docudrama, character, children and music
PERANCANGAN VIDEO PROFILEBATIKTANAH LIEK KHAS MINANGKABAUDI SAWAHAN DALAM PADANG Muhammad Arif Saputra,; syafwandi syafwandi; san ahdi
DEKAVE : Jurnal Desain Komunikasi Visual Vol 10, No 1 (2020)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (816.272 KB) | DOI: 10.24036/dekave.v10i1.108116

Abstract

The purpose of designing this Liek batik video profile is as a medium of socialization to the public. So that people both inside and outside West Sumatra know the culture and crafts in West Sumatra. The communication media used to socialize and promote liek batik is a video profile in the form of a documentary, which will later tell the history and origins of liek batik in West Sumatra. This liek batik was re-introduced by Wirda Hanim in 1994, located at Jl. Sawahan In Padang. Data collection is done by interview, observation and documentation. Analysis of the data used is the analysis of 5W + 1H (what, who, where, when, why and how). The results of the design as the main media video and supporting media in the form of calendars, mugs, posters, CD covers and labels, opening bumper In / Out, T-shirts, shopping bags.Keywords: Design, Video Profile, Batik Tanah Liek.
VIDEO PROFIL SMA ADABIAH 2 PADANG Randa Yuliandri Brian; syafwandi sayafwandi; hendra afriwan
DEKAVE : Jurnal Desain Komunikasi Visual Vol 10, No 1 (2020)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (801.531 KB) | DOI: 10.24036/dekave.v10i1.108118

Abstract

Adabiah High School is one of the well-known private schools in the city of Padang and one of the national-level private schools. Adabiah 2 Senior High School is very spacious and beautiful with adequate facilities.The making of this video profile aims to create supporting promotional media through Visual Communication Design by showing the aesthetic values of the design on supporting media that can attract consumer interest.The main media in designing this video profile is communication media in the form of audio visual . And supported by various supporting media for school promotions such as calendars, wall of fame, posters, pins, banners, book covers and x-banners.Keywords: Video Profile , audio visual 
PERANCANGAN VIDEO PROMOSI OBJEK WISATA PEMANDIAN ALAM AIA BALIANG Hardian Afrianvica Novasy,; syafwandi syafwandi; M.nasrul kamal
DEKAVE : Jurnal Desain Komunikasi Visual Vol 10, No 2 (2020)
Publisher : Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1324.363 KB) | DOI: 10.24036/dekave.v10i2.108158

Abstract

This natural bathing attraction is located on the Padang-Solok causeway precisely at kilometer 14, if from Padang to Solok the location is right on a bend before the Lubuk Paraku bath to Sitinjau Lauik. The atmosphere in Aia Baliang is very natural, the water flowing cold and fresh, plus quite shady trees and a waterfall with a height of about 6 meters adds to the natural impression on this one tourist attraction.The creative purpose of Aia Baliang natural bathing tourism video to be achieved is to design an information media that aims to convey information to the target audience completely, communicatively, attractively and reflect the image of professionalism as expected. The approach used rationally but still packaged attractively, so that the information to be conveyed is achieved effectively.The main media used in designing the promotional video of Aia Baliang natural bathing attraction is Video. In addition to the main media, this promotional video is complemented by supporting media such as X-Banners, t-shirts, posters, hats, drinking bottles, pamphlets and stickers which aim to strengthen the application of the main media.Keywords: Design of Promotion Videos for Nature Baths Aia Baliang, Media
Brand Identity Nagari Pariangan, Desa Terindah di Dunia Kabupaten Tanah Datar, Sumatera Barat Muhammad Syukri Erwin; Zainal Warhat; Syafwandi Syafwandi
Besaung : Jurnal Seni Desain dan Budaya Vol 4, No 2
Publisher : UNIVERSITAS INDO GLOBAL MANDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (533.715 KB) | DOI: 10.36982/jsdb.v4i3.791

Abstract

ABSTRACTA city of  Pariangan is an old city in Minangkabau. A city called as the area of origin of the ancestors of the Minangkabau people that have a lot of potential both natural beauty and culture that is still exist and protected. Through the design of brand identity, the various potentials in the city of  Pariangan is  such a beautiful way that the creation of an effective promotional activities. So it can increase the number of tourists visiting both local and foreign. This will affect the economic sector of the community, either directly or indirectly. In the application of the concept that is inspired from the unique visual design  of Pariangan city.  Like the illumination motif of the ancient manuscript of Pariangan such as "Kambang Reno",  a pointed roof typically of Minangkabau, roof terraced from the old mosque  that became the pride of society and the typical stairs of Pariangan city. The color choice of yellow, brown and green to symbolize the natural cycles are some  process of planting to harvest the rice. A brand identity of Pariangan city are designed into logos and supporting media such as stationaries, sovenir and social media that synergize together into a visual unity. The Synergy between the media will affect the image formation of the Pariangan city itself to be easier to remember and recognizeable by tourists. The successfulness of this brand identity affects the cooperation of various parties to always be consistent to apply and use  this brand.Keywords: City of  Pariangan, brand identity, an old city, tourist areaABSTRAKNagari Pariangan adalah sebuah nagari tuo yang ada di Minangkabau. Nagari yang disebut sebagai daerah asal mulanya nenek moyang orang Minangkabau memiliki banyak potensi baik keelokan alam dan budayanya yang masih terjaga. Melalui perancangan brand identity, berbagai potensi yang ada di nagari Pariangan di kemas sedemikian rupa agar terciptanya sebuah kegiatan promosi yang efektif. Sehingga bisa meningkatkan jumlah wisatawan yang berkunjung baik lokal maupun mancanegara. Hal ini akan berpengaruh pada sektor ekonomi masyarakat baik langsung ataupun tidak langsung. Menggunakan konsep yang terinspirasi dari bentuk visual khas nagari Pariangan. Seperti motif iluminasi naskah kuno dari nagari Pariangan yaitunya “Kambang Reno”, bantuk gonjong khas Minangkabau, atap bertingkat dari surau tua yang menjadi kebanggaan masyarakat dan jenjang khas nagari Pariangan. Pemilihan warna kuning, coklat dan hijau untuk melambangkan siklus alam dari proses menanam hingga memanen padi. Perancangan brand identity nagari Pariangan meliputi logo dan media pendukung seperti stationari, sovenir dan sosial media yang saling bersinergi membentuk sebuah kesatuan visual. Sinergi antara media akan berpengaruh kepada pembentukan image terhadap nagari Pariangan agar mudah diingat, dikenali oleh wisatawan. Keberhasilan dari brand identitiy ini berpengaruh kepada kerjasama berbagai pihak untuk selalu konsisten menggunakan brand ini.Kata kunci : Nagari Pariangan, brand identity, Nagari tuo, kawasan wisata