Article Per Year (5 Year)
p-Index From 2021 - 2026
0.61
P-Index
This Author published in this journals
All Journal Jurnal Kompetitif Jurnal Akuntansi, Manajemen Dan Ekonomi Islam (JAM-EKIS)
Mariyam Zanariah
Universitas Tridinanti
Humanities Economics, Econometrics & Finance Social Sciences

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
PENGARUH RETURN ON EQUITY (ROE) DAN PRICE EARNING RATIO (PER) TERHADAP HARGA SAHAM PERUSAHAAN MANUFAKTUR SUB SEKTOR FARMASI DI BURSA EFEK INDONESIA Mariyam Zanariah; Azmir Ferdinansyah
JURNAL KOMPETITIF Vol 10, No 2: Edisi Juli-Desember 2021
Publisher : Fakultas Ekonomi Universitas Tridinanti Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52333/kompetitif.v10i2.817

Abstract

The research aims to find out whether Return On Equity (ROE), Price Earning Ratio (PER) affects both partial and simultaneous to the stock price of the Manufacturing Company with Pharmaceutical sub sector in the Indonesia Stock Exchange. The research population is the Manufacturing Company with Pharmaceuticals Sub Sector listed in Indonesia Stock Exchange (BEI) in 2021 amounted 12 companies. The sampling technique was purposive sampling, so based on these criteria,the sample is 8 companies from 2015 to 2018.Following the analysis of multiple Linear Regression, also normality test, classic test, as well as hypotheses test both partially and simultaneously, the result is that the variable Return on Equity (ROE) and Price Earning Ratio (PER) significantly affect the Stock Price of Manufacturing Corporation of the Indonesian Stock Exchange. As a consideration for investors who will invest in stocks can observe the company's financial performance first, one of which is through analysis of financial statements. Thus it can maximize the benefits and minimize the risk in investing. Investor who will invest in stock should consider stock price because It is one of success indicator for company in managing its business.
STRATEGIC ROLE OF HUMAN CAPITAL DEVELOPMENT IN ACHIEVING ORGANIZATIONAL SUSTAINABILITY: EVIDENCE FROM UNIVERSITIES IN PALEMBANG Irayani; Frecilia Nanda Melvani; Mariyam Zanariah; Suharty; Acika Sabilillah
Jurnal Ilmiah Akuntansi, Manajemen dan Ekonomi Islam (JAM-EKIS) Vol. 9 No. 2 (2026): Jurnal Ilmiah Akuntansi, Manajemen, dan Ekonomi Islam (JAM-EKIS)
Publisher : Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jam-ekis.v9i2.10359

Abstract

The sustainability of higher education institutions depends largely on their ability to develop and manage human capital effectively. This study examines the role of human capital development in supporting organizational sustainability at universities in Palembang. A qualitative case-study approach was employed to explore human capital practices in depth. Data were collected through semi-structured interviews, direct observations, and document reviews involving university leaders, human resource personnel, and academic staff. The data were analyzed using thematic analysis to identify key patterns and insights. The findings reveal that human capital development contributes significantly to organizational sustainability through structured training programs, knowledge-sharing activities, and continuous competency enhancement. These initiatives help universities adapt to environmental changes, foster innovation, and strengthen organizational resilience. Furthermore, the alignment of human resource development strategies with institutional goals was identified as a critical factor in achieving sustainable outcomes. This study highlights the strategic importance of human capital in sustaining higher education institutions and provides practical insights for university management in designing effective and sustainable human resource development strategies.
ENHANCING SUSTAINABLE GROWTH THROUGH E-WOM, BRAND IMAGE, PRICE, AND CUSTOMER LOYALTY: EVIDENCE FROM BARENBLISS COSMETICS ON TOKOPEDIA Irayani; Amrillah Azrin; Mariyam Zanariah; Suharti; Herman Efrizal
Jurnal Ilmiah Akuntansi, Manajemen dan Ekonomi Islam (JAM-EKIS) Vol. 9 No. 1 (2026): Jurnal Ilmiah Akuntansi, Manajemen, dan Ekonomi Islam (JAM-EKIS)
Publisher : Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jam-ekis.v9i1.9614

Abstract

The expansion of Indonesia’s digital economy has reshaped marketing practices, particularly in e-commerce, where beauty and personal care products are among the fastest-growing segments. Barenbliss Cosmetics, a Korean beauty brand gaining popularity in Indonesia, benefits from platforms such as Tokopedia to engage young, urban consumers. Prior studies confirm that Electronic Word of Mouth (E-WOM), brand image, and price significantly influence purchase decisions; however, limited research has examined how these variables collectively contribute to customer loyalty and sustainable growth in the cosmetics sector. This study addresses this gap by integrating loyalty and sustainable growth as strategic outcomes, offering a novel perspective that links tactical marketing factors to long-term business performance. The objective of this research is to analyze the effects of E-WOM, brand image, and price on purchase decisions and to investigate how these decisions translate into customer loyalty and sustainable growth. A quantitative approach was employed, with data collected through online questionnaires distributed to Tokopedia consumers who have purchased Barenbliss products. Structural equation modeling (SEM) was applied to test both direct and indirect relationships among variables. The results demonstrate that E-WOM, brand image, and price significantly affect purchase decisions, with brand image emerging as the strongest predictor. Furthermore, customer loyalty is found to mediate the relationship between purchase decisions and sustainable growth. The findings highlight that integrating E-WOM, branding, and pricing strategies is essential not only for influencing short-term consumer behavior but also for ensuring sustainable growth in competitive digital marketplaces.  
Co-Authors Acika Sabilillah Amrillah Azrin Azmir Ferdinansyah Frecilia Nanda Melvani Herman Efrizal Irayani Irayani Suharti Suharty