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Journal : Journal of Applied Data Sciences

Cognition-Based Document Matching Within the Chatbot Modeling Framework Jatmika, Sunu; Patmanthara, Syaad; Wibawa, Aji Prasetya; Kurniawan, Fachrul
Journal of Applied Data Sciences Vol 5, No 2: MAY 2024
Publisher : Bright Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47738/jads.v5i2.209

Abstract

The aim of the study is to examine cognitive methods for document matching in a chatbot modeling framework by utilizing Euclidean Distance, Cosine Similarity, and BERT methodologies. Five primary indications are used to carry out evaluation in testing: document matching accuracy, document matching execution time, document search efficiency, consistency of document matching results, and the quality of the document representation in the matrix. Document matching accuracy is evaluated by precision; document matching execution time is measured from the beginning to the end of the document matching process; document search efficiency is measured through evaluation of execution time and matching accuracy; the consistency of document matching results is assessed by comparing method results when tested against the same or similar queries and the quality of document representation is assessed based on the method's ability to represent documents in a matrix or vector. The test findings offer a comprehensive understanding of how well the three approaches operate and exhibit their capacity to address the unique requirements of chatbot users. These results may contribute to the advancement of language technology applications, making it possible for chatbots to deliver pertinent information more rapidly and precisely. There are 1,755 labeled question samples in the dataset, which were split up into two sets: 60% for training (1,053 pieces), and 40% for testing (702 samples) to evaluate the model's performance. The test results show the accuracy of the three methods based on five measured evaluation indications, namely Euclidean Distance 0,45%, Cosine similarity 0,59%, and BERT 0,91%.  By comprehending the benefits and drawbacks of each approach, this research strengthens contributions to the growth of chatbot systems to better serve user demands and opens the door for the creation of more complex human-machine interaction solutions.
Analyzing Audience Sentiments in Digital Comedy: A Study of YouTube Comments Using LSTM Models Supriyono, Supriyono; Wibawa, Aji Prasetya; Suyono, Suyono; Kurniawan, Fachrul
Journal of Applied Data Sciences Vol 5, No 4: DECEMBER 2024
Publisher : Bright Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47738/jads.v5i4.393

Abstract

The main objective of this paper is to analyze audience sentiment towards stand-up comedy content on the YouTube platform, specifically comments on stand-up comedy videos from Kompas TV, using the Long Short-Term Memory (LSTM) method. This research contributes significantly to a deeper understanding of how audiences engage with humorous content through a sentiment analysis approach that uses the LSTM model, which can capture complex nuances in humorous content, such as sarcasm, irony, and cultural references. The research methodology involves crawling data from YouTube, where user comments are extracted and processed through several stages of data cleaning, such as removing duplicate content, text normalization, and irrelevant comments. Once the data is prepared, the LSTM model is trained to analyze positive, negative, and neutral sentiments with varying accuracy rates of 85% for positive sentiment, 80% for negative sentiment, and 78% for neutral sentiment. The main results show that the LSTM model successfully classifies sentiments, although it needs help handling the more ambiguous neutral sentiments. The figures and tables included in this study illustrate the relationship between the number of views, likes, and the sentiment classification of the comments. One notable finding is a strong positive correlation between the number of views and video likes. The conclusions of this study underscore the need for model improvements to handle neutral sentiment better and capture the complexity of humor content. The implications of this research are useful for content creators and digital marketers in understanding and responding to audience preferences more effectively. They also pave the way for further research in sentiment analysis on more specific content genres on digital platforms.
Clustering-Based Adaptive UX in E-Learning Systems: Aligning Microservices with the 4C Framework Belluano, Poetri Lestari Lokapitasari; Patmanthara, Syaad; Ashar, Muhammad; Kurniawan, Fachrul; Kurubacak, Gulsun
Journal of Applied Data Sciences Vol 6, No 4: December 2025
Publisher : Bright Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47738/jads.v6i4.884

Abstract

This study introduces a clustering-driven adaptive User Experience (UX) architecture for e-learning systems, aligning machine learning segmentation with the 21st-century 4C educational framework (critical thinking, communication, collaboration, creativity). The objective is to dynamically personalize digital learning interactions through a microservices architecture responsive to users' UX profiles. A quantitative survey was conducted involving 50 active users of Shopee and Tokopedia, whose interaction feedback was mapped using the User Experience Questionnaire (UEQ). Three unsupervised clustering techniques—KMeans, Agglomerative, and DBSCAN—were compared. KMeans outperformed the others with a silhouette score of 0.157, compared to 0.146 for Agglomerative and −0.017 for DBSCAN, identifying three meaningful clusters representing high, medium, and low UX proficiency. A one-way ANOVA test confirmed statistically significant differences (p 0.01) among the clusters in dimensions such as error clarity, support responsiveness, and user confidence. These UX profiles were then mapped to individualized microservices: Cluster 0 received autonomous content with minimal support, Cluster 1 was offered guided prompts, and Cluster 2 was provided with simplified interfaces and proactive assistance. Each cluster was aligned with specific 4C competencies to ensure pedagogical relevance. The proposed architecture, built with gRPC-based microservices, enabled asynchronous, low-latency personalization based on user cluster membership. The novelty of this research lies in its dual alignment—technological (microservices + machine learning) and educational (4C competency mapping)—to construct a scalable and responsive e-learning environment. The system design, although validated through simulation, demonstrates a practical foundation for future deployment in platforms like Moodle or OpenEdX. By linking behavioral UX clustering to pedagogical intervention strategies, this study offers a model for adaptive, data-informed instructional systems that are both scalable and learner-centered.
Acceptance and Success Model for AI Use in Higher Education: Development, Instrument Decomposition, and Its Triangulation Testing Subiyakto, Aang; Huda, Muhammad Q; Hakiem, Nashrul; Suseno, Hendra B; Arifin, Viva; Azmi, Agus N; Sani, Asrul; Yuniarto, Dwi; Hartawan, Muhammad S; Suryatno, Agung; Muji, Muji; Kurniawan, Fachrul; Kusumawati, Ririen; Balogun, Naeem A; Ahlan, Abd. Rahman
Journal of Applied Data Sciences Vol 6, No 4: December 2025
Publisher : Bright Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47738/jads.v6i4.619

Abstract

Prior social computing studies described that the performance of technology products is about how the product use benefits the users, including Artificial Intelligence (AI). To have an impact, ensuring how AI is used is a prerequisite after the development. Furthermore, its use is also influenced by how users accept AI. This study aimed to develop an acceptance and success model of AI use in the higher education world from the user perspective, to decompose the model into its instrument level, and to test the validity and reliability of the research instrument. The researchers developed the model by adopting and combining the Technology Acceptance Model (TAM) and the Information System Success Model (ISSM) and adapting the proposed model in the context of AI use in higher education learning. The measurement items were derived from definitions of the variables and indicators of the model. The instrument was tested sequentially using triangulation methods. The quantitative testing was online survey with about 51 respondents and the qualitative one was interview involving five experts. This study may contribute methodologically as one of the guidance for novice scholars in similar works. It may relate to the clarity of the research procedure and the implementation of the mixed testing methods. Of course, the assumptions, samples, and data used in the study cannot be generalized for the other studies. Referring to the model development, the proposed model may not cover the other factors related to the ethical, cultural, and organizational barriers for adopting AI. These barriers may also affect its acceptance and success. Thus, the adoption of the factors related the barriers may also be interesting to study further.