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Penerapan Strategi Pemasaran Digital Pada Toko Dwi Utama Muhammad Taufik; Viviana Viviana; Novi Aprillia; Vivi Vivi; Vladimir Lim; Andryanto Andryanto
National Conference for Community Service Project (NaCosPro) Vol 3 No 1 (2021): The 3rd National Conference of Community Service Project 2021
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v3i1.6039

Abstract

Berdasarkan hasil analisa kami terhadap permasalahan yang ada pada toko Dwi Utama adalah penurunan performa penjualan dan belum dapat mempromosikan dan menunjukkan eksistensi sebagai salah satu toko bangunan yang berdiri di Kota Batam. Merujuk pada perkembangan penggunaan informasi teknologi di era digital sekarang ini, dimana masyarakat sudah dapat berbelanja kebutuhannya melalui media online. Oleh karena itu, tujuan dari pelaksanaan kegiatan ini adalah kami bersama dengan mitra memanfaatkan penggunaan informasi teknologi, sehingga toko Dwi Utama berpotensi meningkatkan performa penjualan yang sempat turun akibat pandemi Covid-19 dan menunjukkan eksistensi keberadaannya agar lebih dikenal oleh masyarakat kota Batam. Dalam melaksanakan implementasi yang bertujuan untuk membantu toko Dwi Utama, metodologi yang digunakan yaitu dengan wawancara, observasi, dan dokumentasi. Kontribusi dari hasil implementasi ini telah membantu mitra untuk meningkatkan penjualan bahan dan alat bangunan sebesar 61,98%, mempermudahkan masyarakat dalam melakukan transaksi jual-beli, dan menunjukkan eksistensi toko Dwi Utama kepada masyarakat kota Batam
Pentingnya Penggunaan Strategi Promosi Dalam Toko New Pelita Motor Di Era Saat Ini Muhammad Taufik; Kelly Kelly; Jaslin Jaslin; Antony Antony; Ricko Marthin; Sunpho Sunpho
National Conference for Community Service Project (NaCosPro) Vol 3 No 1 (2021): The 3rd National Conference of Community Service Project 2021
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v3i1.6035

Abstract

Toko New Pelita Motor merupakan sebuah usaha yang berdiri di Kota Batam sejak tahun 2005 hingga saat ini, dimana mereka menjual berbagai jenis aki, spareparts dan juga menyediakan jasa untuk perbaikan power window mobil. Berdasarkan hasil wawancara yang telah kami lakukan bersama dengan pemilik mitra, beliau mengatakan bahwa Toko New Pelita Motor belum pernah melakukan pemasaran secara digital maupun online, yang mana mengakibatkan menurunnya jumlah pengunjung, pembeli, omzet mitra serta eksistensi dari Toko New Pelita Motor khususnya di saat pandemi Covid-19 seperti ini. Oleh karena itu, kami membuatkan beberapa luaran yang diharapkan dapat membantu mitra, yaitu dengan membuatkan desain brosur, video company profile serta akun media sosial berupa instagram dan facebook (dengan mendaftarkan mitra ke dalam fitur marketplace). Dari kegiatan ini, kami dapat menyimpulkan bahwa penggunaan media sosial facebook lebih efektif dalam memasarkan produk yang mitra jual-belikan, sehingga dapat meningkatkan jumlah pengunjung dan pembeli yang mana juga akan berdampak pada peningkatan jumlah omzet penjualan mitra. Sedangkan penggunaan akun instagram pada proses kegiatan promosi ini, lebih berdampak pada peningkatan jumlah pengunjung serta menunjukkan eksistensi dari toko, yang mana dengan menggunakan media sosial ini, mitra dapat secara langsung melihat jumlah pengunjung yang membuka laman Instagram milik mitra. Berdasarkan luaran yang telah kami buatkan untuk mitra, besar harapan kami agar Toko New Pelita Motor dapat melanjutkan metode promosi yang telah dibuatkan sebelumnya
DOES CLIMB PEAK OF TAX AVOIDANCE FROM CSR AND COMPANY CHARACTERISTICS? STUDY IN INDONESIA Muhammad Taufik; Elian Nevi Novita
Jurnal Magister Akuntansi Trisakti Vol. 9 No. 1 (2022): Maret
Publisher : LEMBAGA PENERBIT FAKULTAS EKONOMI DAN BISNIS UNIVERSITAS TRISAKTI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (712.943 KB) | DOI: 10.25105/jmat.v9i1.12806

Abstract

Departing from the realization of declining tax revenues as an indication of the tax aggressiveness existence, this paper addresses the relationship of social values, namely corporate social responsibility (CSR) and company characteristics, namely profitability, firm size, leverage, and capital intensity to three tax avoidance practice schemes, book tax difference (BTD), cash effective tax rate (CAETR), and current effective tax rate (CUETR). We accommodate legitimacy theory to seek CSR rationalization, corporate obligations that are maximize shareholder wealth, and tax regulations determine tax avoidance. The research sample is a company that is listed on the Indonesian stock exchange and publishes sustainability reporting for the 2016-2020 period where the panel data regression technique is used. The descriptive results show that BTD and CAETR do not show tax avoidance practices, on the contrary, CUETR does. The results explain that CSR is carried out based on ethical values-not profit driven, and it is proven that it does not significantly cause tax avoidance. Firm size and capital intensity are not proven to have strong ties to all tax avoidance schemes. Through CUETR, ROA and leverage are used as tools to practice tax avoidance, while BTD and CUETR are not used. This research contributes to tracing CSR driven, shows tax regulations that are used for tax avoidance, and has practical implications to show that ROA and leverage have a tendency to tax aggressiveness tools. Future research should directly examine companies involved in tax avoidance.
Sosialisasi Guna Menangkal Rasisme dan Radikalisme di Kalangan Pelajar di SMP Kristen Immanuel Batam Robby Krisyadi; Muhammad Taufik; Nurhalisa Nurhalisa; Caney Anges; Nadiah Khairunnisa Artanti; Nabila Dea Alifia; Agnes Imelia Chong
National Conference for Community Service Project (NaCosPro) Vol 4 No 1 (2022): The 4th National Conference of Community Service Project 2022
Publisher : Lembaga Penelitian dan Pengabdian Kepada Masyarakat Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37253/nacospro.v4i1.6986

Abstract

SMP Kristen Immanuel Batam adalah sekolah menengah pertama swasta kristiani yang ada di Batam. Mayoritas siswa-siswi SMP Kristen Immanuel Batam merupakan sekolah khusus yang beragama kristen. Dengan latar belakang agama tersebut, sesuai untuk sosialisasi dengan materi dengan tema “Radikalisme dan Rasisme”. Rasisme dan radikalisme merupakan perilaku yang sering kita jumpai. Rasisme dan radikalisme sudah banyak terjadi di kalangan masyarakat dengan membentuk komunitas/organisasi yang berlandaskan Pancasila, tetapi dalam pelaksaaannya berbeda jauh. Pemicu dari tindakan rasisme dan radikalisme ini di karenakan kurangnya edukasi tentang apa itu rasisme dan radikalisme, kurangnya pemahaman dan dampak dari rasisme dan radikalisme. Salah satu dampak terbesar yang terjadi adalah korban mengalami gangguan pada mental dan psikis ,hal ini tentunya membahayakan kesehatan jiwa dan aspek kehidupan korban. Maka dari itu pentingnya paham rasisme dan radikalisme harus di lakukan terutama dikalangan remaja. Memberikan edukasi adalah salah satu tindakan untuk mencegah terjadinya rasisme dan radikalisme. Hal ini bertujuan agar para remaja tidak melakukan rasisme dan radikalisme dan paham tentang dampak dan bahaya bagi korban dan pelaku nya dan mengetahui bagaimana tindakan yang di lakukan jika menjadi korban dari rasisme dan radikalisme. Karna hal seperti ini harus di lakukan sedari dini, agar remaja memiliki sikap yang sesuai dengan ideologi kita bangsa indonesia yaitu pancasila.
Can Board Diversity Promote Dividend Policy? Seeking The Role of Profitability Muhammad Taufik; Jessica Jessica; Nicken Destriana
Jurnal Bisnis dan Akuntansi Vol 24 No 2 (2022): Jurnal Bisnis dan Akuntansi
Publisher : Pusat Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Ilmu Ekonomi Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34208/jba.v24i2.1623

Abstract

This study investigates the effect of the board of directors (BOD) diversity on dividend policy and how the implications of profitability are treated as moderation. Dividend policy and BOD characteristics have been studied extensively; however, the profitability role being moderating variable and BOD diversity are challenging. To the best of the authors' knowledge, this study is one of the first to examine profitability as moderation. BOD diversity includes gender, age, education level, accounting expertise, and nationality. The research period spanned 2017-2020, where the number of samples was 370 companies listed on the Indonesia Stock Exchange, resulting in 1,480 data. The regression model used is panel data. Overall, BOD gender, education level, and nationality are homogeneous, where female directors, directors with master's education, and foreign directors have a small proportion. As a result, they have no significant effect in promoting dividends. In addition, profitability cannot influence the relationship between board gender and board nationality on dividends. Nevertheless, profitability moderates the relationship between board nationality and dividend policy to a significant negative. Further, board age and accounting expertise positively and significantly affect dividend policy, and the results are identical when moderated by profitability. The proportion of board expertise expressed is heterogeneous, and the board age of 52 years is categorized as old, while they mitigate agency conflict. Thus, companies are required to maintain these proportions. However, companies must remedy the recruitment system to accommodate more female directors, directors with higher education at the master's level, and foreign directors. The government must also refer to regulations in developed and developing countries that establish a minimum quota for the presence of female directors.
Penyusunan Bahan Ajar Praktikum Akuntansi Lembaga/Instansi Pemerintah Pada SMKS Maitreyawira Tanjungpinang Muhammad Taufik; Silvyani Silvyani
ConCEPt - Conference on Community Engagement Project Vol 1 No 1 (2021): Conference on Community Engagement Project
Publisher : Universitas Internasional Batam

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Abstract

This community service (PKM) activity is carried out with the aim of helping one of the schools in Tanjung Pinang in compiling digital teaching materials that are in accordance with school needs so that they can be applied in online learning activities. The partner of this activity is SMK Maitreyawira Tanjung Pinang. Previously, SMK Maitreyawira Tanjung Pinang did not yet have digital teaching materials. This makes the learning process ineffective because it does not have digital teaching materials to make it easier for teachers to deliver learning materials online. This activity is designed to help with the school's problems. This PKM activity is carried out by means of observation and online interviews. Digital teaching materials compiled using Microsoft Power Point. The output produced from this digital teaching material is in the form of digital teaching materials per basic competency along with modules with learning materials and practice questions. The implementation stage consists of three stages, namely the introductory stage of the preparation of digital teaching materials, the provision of digital teaching materials, and the feedback process from the school. Digital teaching materials have been implemented well and can provide improvements in digital teaching materials for schools.
DESIGNING ACCOUNTING SOFTWARE BASED ON MICROSOFT ACCESS AT CV BADAI ARTA PERMATA Muhammad Taufik; Gideon Benhans
ConCEPt - Conference on Community Engagement Project Vol 2 No 1 (2022): Conference on Community Engagement Project
Publisher : Universitas Internasional Batam

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Abstract

CV Badai Arta Permata’s accounting bookkeeping activities still apply manual recording which can cause the project report and financial report not to provide relevant information such as cost by project, profit or loss statement by the project. This community service aims to generate bookkeeping software as per transactions that have occurred at CV Badai Arta Permata. In collecting information, the author uses the method of observation and interview. We use evidence of transactions based on the business operations as our reference to generate bookkeeping software that uses Microsoft Access. The output of bookkeeping software includes an account list, supplier list, customer list, and ledger. Moreover, transactions output includes general journal form, adjusting journal form, purchase form, sales form, receipt form, payment form. After bookkeeping, we generate a system around financial reports such as a statement of profit or loss, statement of financial position, purchase report, sales report. We contribute to providing the information of cost by project, profit or loss by the project.
Accounting System Software Based On Microsoft Access At Cv Semboyan Nafiri Indonesia Winata Clevertan; Muhammad Taufik
ConCEPt - Conference on Community Engagement Project Vol 3 No 1 (2023): Conference on Community Engagement Project
Publisher : Universitas Internasional Batam

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Abstract

CV Semboyan Nafiri Indonesia is a Batam-based SMEs still utilize conventional bookkeeping processes. It resulted in inaccurate information being represented. Therefore the community service dedicated to this SMEs aims to build a database and bookkeeping system using Microsoft Access. Then, the system can be used to provide accurate representation of the business condition. Author conducted interviews and observation to map the needs and information about the business. The output generated from the bookkeeping system would be transactional forms, profit-loss statement, balance sheet, cash report and stock report. The output would guide the owner to keep track of inventory, monitor both expenses and revenue.
Designing Accounting Software Based On Microsoft Access At Toko Bangunan Jaya Indah Celina Tan; Muhammad Taufik
ConCEPt - Conference on Community Engagement Project Vol 3 No 1 (2023): Conference on Community Engagement Project
Publisher : Universitas Internasional Batam

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Abstract

Toko Bangunan Jaya Indah has been operating for approximately 27 years. However, their accounting bookkeeping activities still apply manual recording, which can cause the business owners to be unable to know the business's financial condition. This community service aims to generate an accounting bookkeeping software system through Microsoft Office Access to provide accurate financial reports. In collecting information, we use the method of observation and interview. In addition, we use evidence of transactions based on business operations as our reference to generate bookkeeping software. The output of this accounting software system included a purchase form, sales form, profit and loss report, and balance sheet. The output would guide SMEs to make a better decision making in monitoring their sales and expenses
Bahan Ajar Akuntansi Lembaga Digital/Mengajar Di Sekolah Muhammad Taufik; Febriana Situmorang
ConCEPt - Conference on Community Engagement Project Vol 1 No 1 (2021): Conference on Community Engagement Project
Publisher : Universitas Internasional Batam

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Abstract

This community service activity (PKM) is carried out with the aim of helping a school in Batam in compiling digital teaching materials that are in accordance with school needs so that they can be applied in online learning activities. The partner of this activity is SMK Kartini Batam. Previously, SMK Kartini Batam did not have digital teaching materials. This makes the learning process ineffective because it does not have digital teaching materials to make it easier for teachers to deliver learning materials online. This activity is designed to help with the school's problems. This PKM activity is carried out by interviewing, observing, and simulating teaching materials. Digital teaching materials compiled using Microsoft Power Point. The output produced from this digital teaching material is in the form of digital teaching materials per basic competency. The implementation stage consists of three stages, namely the introductory stage of the preparation of digital teaching materials, the provision of digital teaching materials, and the feedback process from the school. Digital teaching materials have been implemented well and can provide improvements in digital teaching materials for schools.