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All Journal RETORIKA: Jurnal Ilmu Bahasa JISIP: Jurnal Ilmu Sosial dan Pendidikan Nivedana : Jurnal Komunikasi dan Bahasa Jurnal Pendidikan dan Pembelajaran Indonesia (JPPI) RUANG KATA: Journal of Language and Literature Studies Innovative: Journal Of Social Science Research Jurnal Pengabdian dan Pemberdayaan Masyarakat Indonesia
Wawan Hermansyah
Universitas Teknologi Sumbawa
Religion Arts Humanities Computer Science & IT Education Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Journal : Innovative: Journal Of Social Science Research

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Strategi Komunikasi Kader TBC Komunitas dalam Mendorong Terduga TBC Memeriksakan Diri ke Fasilitas Layanan Kesehatan Hermansyah, Wawan
Innovative: Journal Of Social Science Research Vol. 4 No. 4 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i4.13658

Abstract

This study aims to analyze the communication strategies used by community TB cadres to encourage TB suspects to go to health services. The research method used was qualitative with a case study approach in several areas with high TB ​​prevalence. Data was collected through in-depth interviews with TBC cadres, direct observation of communication activities, and analysis of related documents. The research results showed that TB cadres used four strategies, namely a personal and empathetic approach, fact-based education, and conveying testimonials from TB survivors. Apart from that, cadres also collaborate with community leaders to increase the effectiveness of health messages. This research provides valuable insights for designing more effective health communication programs in TB control.
Co-Authors Asrul Fusaini Griwandani Griwandani Hasbullah Hasbullah Hendra Gunawan HENDRA GUNAWAN B11211055 Khairunnisah L. Kandera Ilham Najamudin Najamudin Nurjadin, Rusmin Rusmi Hasanah Shofia Dwimauly Tati Hidayati