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All Journal Jurnal Dakwah Tabligh JURNAL PENELITIAN Jurnal Ilmu Dakwah Jurnal Penelitian Jurnal Dakwah dan Komunikasi KOMUNIDA: Media Komunikasi dan Dakwah Jurnal Semiotika-Q: Kajian Ilmu al-Quran dan Tafsir Jurnal Kajian Manajemen Dakwah Sipakainge: Inovasi Penelitian, Karya Ilmiah, dan Pengembangan Ar Rosyad : Jurnal Keislaman dan sosial humaniora
Iskandar Iskandar
Institut Agama Islam Negeri Parepare
Religion Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : Sipakainge: Inovasi Penelitian, Karya Ilmiah, dan Pengembangan

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Strategi Redaksi Harian Parepos Menarik Minat Pembaca Melalui Perwajahan Halaman Satu Suhartina Suhartina; Rasmika Rasmika; Iskandar Iskandar
Sipakainge: Inovasi Penelitian, Karya Ilmiah, dan Pengembangan (Islamic Science) No 2 (2023): Sipakainge Special Issue: Islamic Communication
Publisher : IAIN Parepare

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Abstract

This research aims to describe 1) the layout of the daily newspaper "Parepos" in attracting readers' interest and 2) the strategies employed in the layout of the daily newspaper "Parepos" to attract readers' interest. The research conducted is of a qualitative nature with a study of narrative descriptive analysis. The data collection techniques used include observation, documentation, and interviews with the editorial team and journalists who meet the research criteria. The data analysis technique used is the narrative descriptive approach developed by Miles and Huberman, which involves three stages: data reduction, data presentation, and drawing conclusions.The research findings indicate that "Parepos" applies graphic or visual elements accompanied by accurate data, places headlines in the center, positions feature news at the bottom of the newspaper, and places profile or personality news on the side of the newspaper. The strategies employed are 1) emphasizing certain layout characteristics, 2) designing the layout through careful planning, 3) presenting flexible layout content, and 4) conducting periodic evaluations.
Co-Authors Abd Rahim Arsyad Anna Yulianti Ariyanti Aris Asmar, Afidatul Faten hamama Mifda Hilmiayah Nahrul Hayat Nahrul Hayat Nurhakki Nurhakki Rani Ulansari Rasmika Rasmika Suhartina Suhartina Sulvinajayanti Sumarni Sumai Uswatun hasanah