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All Journal Journal of Economic, Bussines and Accounting (COSTING) Jurnal Komunikasi Global
Nevrettia Christantyawati
Universitas Dr Soetomo
Arts Humanities Economics, Econometrics & Finance Social Sciences

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Pengaruh Komunikasi Interpersonal Pelayanan External Debt Collector terhadap Tingkat Kepuasan Nasabah PT. Clipan Finance Indonesia Cabang Surabaya Reno Yudha Prasetya Arifin; Nevrettia Christantyawati
Jurnal Komunikasi Global Vol 6, No 1 (2017)
Publisher : Program Studi Ilmu Komunikasi FISIP Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (515.889 KB)

Abstract

This research examines the effect of interpersonal communication of external debt collector service to customer satisfaction level at PT. Clipan Finance Indonesia Surabaya Branch. The research used a simple correlational method in which the variable x is interpersonal communication external debt collector service and variable y is level of customers’ satisfaction. Researchers use survey by distributing questionnaire as data collecting technique. In the processing stage, researchers used editing, coding and tabulating. The data analysis technique used correlation analysis and simple linear regression analysis. The results showed that there was insignificant influence between interpersonal communication variables external debt collector service to the level of customer satisfaction of bad credit at PT. Clipan Finance Indonesia Surabaya Branch. 
Pengaruh Terpaan Iklan Shopee di Televisi Terhadap Minat Beli Remaja di Desa Tariwin Rahmad Indra Prasetya; R. Ayu Erni Jusnita; Nevrettia Christantyawati; Nurannafi Farni Syam Maella; Zulaikha Zulaikha
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 4 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i4.11095

Abstract

This study was conducted by the author with the aim of assessing whether Shopee e-commerce advertisements on television can influence the desire or interest of teenagers in Tariwin Village to make purchases or transactions on the application. This reflects that the more teenagers in Tariwin Village see Shopeeough surveys or questionnaires given to 31 teenagers in Tariwin Village who have seen Shopee advertisements on television, the author found that this study shows that exposure to Shopee advertisements on television can have a significantly positive impact (α = 0.000; t = 5.961). This reflects that the more teenagers in Tariwin Village see Shopee advertisements, the more it increases their interest in making purchases.
Co-Authors Nur’annafi Farni Syam Maella R. Ayu Erni Jusnita Rahmad Indra Prasetya Reno Yudha Prasetya Arifin Zulaikha Zulaikha