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All Journal Berkala Kedokteran Nizham Journal of Islamic Studies An-Nisbah : Jurnal Perbankan Syariah Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Jurnal Media Akademik (JMA) Anggaran: Jurnal Publikasi Ekonomi dan Akuntansi Santri : Jurnal Ekonomi dan Keuangan Islam
Mardhiyah Hayati
Unknown Affiliation
Religion Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health Social Sciences Other

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Journal : Nizham Journal of Islamic Studies

 1 
Dampak E-Commerce Terhadap Pertumbuhan Jiwa Entrepreneurship Mahasiswa Mardhiyah Hayati
Nizham Jurnal Studi Keislaman Vol 5 No 2 (2017): Islam dan Ekonomi
Publisher : Postgraduate State Islamic Institute (IAIN) Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (464.007 KB)

Abstract

In the era of globalization, the exsisting of Internet has viewed a global information network that completely transparent, it was directly or indirectly affect and create challenges to find the way of arranging a transaction in the economics side, the development of technology has met the method of transactions known as e-commerce. Islam has set up a mechanism in the property development, and one of the efforts for arrange the wealth development is through business activities. Young age is not an obstacle to starting a business, even many people who success in the field of business at a young age. Based on the background above, the formulation of the problem in this study: How big is the impact of e-commerce on Soul Entrepreneurship Growth Student Faculty of Economics and Islamic Business, UIN Raden Intan Lampung ?. Research Objectives to analyze how big is the impact of e-commerce on the Growth of Enterpreneurship Student Life of Faculty of Economics and Islamic Business, UIN Raden Intan Lampung. The method cunducted in this research is using survey research design with quantitative research methods, the sample in this study as many as 19 people with simple random sampling method, data collecting techniques that used was through questionnaires, data analysis techniques is using a simple regression by SPSS program ver. 16. The results showed: There are positive and significant impact between e-commerce with the growth of soul students entrepreneurship.
PENGARUH PERCIEVED RISK TERHADAP PERILAKU KONSUMEN PADA TRANSAKSI E-COMMERCE.docx Mardhiyah Hayati
Nizham Jurnal Studi Keislaman Vol 6 No 02 (2018): Hukum Ekonomi Syariah
Publisher : Postgraduate State Islamic Institute (IAIN) Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (623.654 KB)

Abstract

In trade business, the technology advance has thought out the transaction method which is known as e-commerce (electric commerce). E-commerce is using electric tools and technologies as media to do the trade. The usage of internet is not a new thing for university students, even most of them shop via internet either only for trying, following the trend or getting used to do it. Doing transaction via internet has different perception towards perceived risk, so their behavior is different as well.According to background of the problem above, the formulations of this research are 1. How is the effect of perceived risk towards consumer’s behavior at e-commerce transaction of state university students in Lampung? 2. How is the perception of Islamic business ethics about effect of perceived risk towards consumer’s behavior at e-commerce transaction of state university students in Lampung?. The objectives of this research are to analyse 1. The effect of perceived risk towards consumer’s behavior at e-commerce transaction of state university students in Lampung. 2. How the perception of Islamic business ethics about effect of perceived risk towards consumer’s behavior at e-commerce transaction of state university students in Lampung. The method f of this research used survey research design with quantitative research method. The sample of the research was 60 participants with sampling purposive method. The technique of data collection was through questionnaire. Data analysis technique was a simple linear regression with SPSS ver. 16.0 program.The result of the research showed that 1. There was a significantly negative effect between perceived risk towards consumer’s behavior at e-commerce transaction of state university students in Lampung. It was -0,463. It meant that the higher perceived risk of consumer was, the lower consumer’s behavior was to do e-commerce transaction. 2. The effect of perceived risk towards consumer’s behavior at e-commerce transaction of state university students in Lampung based on perception of Islamic business ethics has not been fully implemented, This was caused by market deception in e-commerce transaction. Consumers were also often lack of carefulness and reluctant to find information about the seller reputation, the specification of product, etc. As the picture at website was interesting and they had enough money, they will buy it. This made the concept of An TaraddinMinkumnot achieved.
Optimizing MSME Marketing through Social Media: A Maqashid asy-Sharia Perspective Mad Heri; Mardhiyah Hayati; Is Susanto
Nizham Jurnal Studi Keislaman Vol 13 No 01 (2025): Nizham: Jurnal Studi Keislaman
Publisher : Pascasarjana IAIN Metro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32332/nizham.v13i02.10051

Abstract

This study aims to analyze the optimization of marketing strategies through social media for the development of Micro, Small, and Medium Enterprises (MSMEs) in Lampung Province from the perspective of Maqashid asy-sharia. Employing a qualitative descriptive method, data collection was conducted through interviews and observations with MSME owners and relevant stakeholders. The results of this study indicate that: (1) the utilization of social media as a marketing tool has proven to be highly effective in expanding the reach of MSMEs, enhancing brand awareness, and increasing consumer engagement; (2) marketing through social media aligns with the principles of Maqashid asy-sharia, particularly in preserving wealth (hifdz al-mal) and ensuring ethical business practices. Furthermore, this study provides a deeper understanding of how digital marketing strategies can be harmonized with Islamic ethical and economic principles. The findings are expected to offer valuable insights for MSME business managers, academics, and policymakers in leveraging social media marketing while adhering to Maqashid asy-sharia values. This research contributes to the discourse on digital marketing in the context of Islamic economic principles and serves as a foundation for future studies exploring ethical business practices in the digital era.
Co-Authors Adhe Pertiwi Mareta Ahmad Husairi Eka Yuni Hartati Febyviani Dwimutian Anggraini Hasrul Zen Is Susanto Kenangan Marwan Sikumbang Kustiyah Kustiyah Laila Ifti Faiyah Mad Heri Mulya Jayanti Putri Nur Azizah Hasanah Septina Siti Aisyah Nuraini Sri Restu Mulawarman Vicky F Sanjaya Yovan Ferdian Adinata