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All Journal YUME : Journal of Management KINDAI : Kumpulan Informasi dan Artikel Ilmiah Manajamen dan Akuntansi JWM (JURNAL WAWASAN MANAJEMEN) International Journal of Business and Applied Economics (IJBAE) Jurnal Indonesia Sosial Sains ABM: International Journal of Administration, Business and Management
Nuril Huda
Universitas Lambung Mangkurat
Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Energy Environmental Science Health Professions Immunology & microbiology Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Social Sciences

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Peranan Store Atmosphere, In Store Promotion Dan Visual Merchandise Terhadap Positive Emotion Dan Impulse Buying Risa Amelia; Nuril Huda
Jurnal Indonesia Sosial Sains Vol. 2 No. 11 (2021): Jurnal Indonesia Sosial Sains
Publisher : CV. Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (602.024 KB) | DOI: 10.59141/jiss.v2i11.462

Abstract

Di tengah melambatnya pertumbuhan ekonomi Indonesia saat ini,bisnis ritel farmasi mengalami pertumbuhan yang cukup signifikan.Tujuan penelitian ini adalah untuk menginvestigasi pengaruh storeatmosphere, in store promotion, dan visual merchandising terhadappositive emotion dan impulse buying. Penelitian ini dilaksanakan diApotek Kimia Farma Unit Bisnis Banjarmasin. Data dikumpulkanmelalui observasi dan wawancara dengan menggunakan kuisioner.Responden yang diambil sebanyak 250 tersebar di Kota Banjarmasin,kota Banjarbaru, kabupaten Pelaihari dan kabupaten Kandangan,Provinsi Kalimantan Selatan. SEM dengan Amos digunakan dalampenelitian ini. Hasil penelitian menunjukkan store atmosphere, in storepromotion, dan visual merchandising berpengaruh signifikan terhadappositive emotion dan impulse buying. Indikasinya adalah storeatmosphere, in store promotion, dan visual merchandising berperandalam meningkatkan emosi positif dan pembelian impulsif. Penelitianini menyarankan suatu strategi yang dapat dilakukan untukmeningkatkan pembelian secara impulsif, adalah menyediakan contohproduk untuk mineral, suplemen yang dapat dicoba, promosi melaluikupon belanja, memberikan member card dan discount,mengembangkan aplikasi berbasis online, program promosi denganhadiah yang menarik, promosi melalui media sosial denganmenampilkan video testimoni dari pelanggan yang sudah membeli, danpelatihan karyawan.
Analysis of the Influence of Service Quality, Emotional Satisfaction and Company Image on Customer Loyalty of Indihome PT Telkom Indonesia (Persero) Tbk Isvari Hidayati; Nuril Huda
International Journal of Business and Applied Economics Vol. 2 No. 4 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijbae.v2i4.4634

Abstract

This study aims to analyze the influence of quality service (X1), emotional satisfaction (X2), and image of the company (X3) as variables free and loyal customers (Y) as variables bound. Data collection techniques include a questionnaire with a sample of as many as 145 people. The data analysis technique used To determine the influence between variables in the study is PLS-SEM. Research results show that Quality of Service influences customers' Emotional Satisfaction. Quality of Service and Emotional Satisfaction influence Corporate Image. Corporate Image influences Customer Loyalty. Quality of Service and Emotional Satisfaction have no influence on Customer Loyalty to Indihome at Plasa Telkom Banjarmasin.
Sustainable Competitive Advantage berbasis Green Innovation, Collaborative Nilai Inti, dan Green Dynamic Capability Siti Aliyati Albushairi; Ahmad Alim Bachri; Nuril Huda; Abdul Hadi; Anna Nur Faidah; Sudirwo Sudirwo
YUME : Journal of Management Vol 9, No 2 (2026)
Publisher : Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/yume.v9i2.11754

Abstract

Peningkatan kesadaran terhadap keberlanjutan lingkungan menuntut industri kreatif untuk membangun keunggulan kompetitif yang berkelanjutan melalui inovasi dan kemampuan adaptif organisasi. Namun, pelaku industri kreatif di wilayah lahan basah masih menghadapi keterbatasan dalam penerapan inovasi ramah lingkungan dan penguatan kolaborasi usaha. Penelitian ini bertujuan mengembangkan model inovasi keberlanjutan industri kreatif berbasis green innovation, collaborative core values, dan green dynamic capability dalam meningkatkan sustainable competitive advantage. Penelitian menggunakan pendekatan kuantitatif dengan metode Structural Equation Modeling–Partial Least Squares (SEM-PLS). Populasi penelitian adalah pelaku industri kreatif sektor kerajinan dan fashion di Banjarmasin, Banjarbaru, dan Kabupaten Banjar dengan teknik purposive sampling. Hasil penelitian menunjukkan bahwa seluruh hipotesis berpengaruh positif dan signifikan. Collaborative core values berpengaruh terhadap green innovation dan sustainable competitive advantage. Green innovation terbukti meningkatkan sustainable competitive advantage, sedangkan green dynamic capability mampu memperkuat hubungan tersebut. Temuan ini menegaskan bahwa integrasi budaya kolaboratif, inovasi hijau, dan kapabilitas dinamis menjadi strategi penting dalam membangun daya saing industri kreatif berbasis keberlanjutan di wilayah lahan basah.
The The Influence of Collection, Investment, and Uncertainty on Purchase Pop Mart Blind Box Product Intention through Positive emotion and Social values in Generation Z in Banjarmasin Rizka Amaliya; Siti Aliyati Albushairi; Nuril Huda
ABM: International Journal of Administration, Business and Management Vol 8 No 2 (2026): December 2025 - May 2026
Publisher : LPPM Institut Teknologi dan Sains Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/abm.v8i2.2108

Abstract

This study examines and empirically investigates the effects of collection, investment, and uncertainty on purchase intention toward Pop Mart blind box products through positive emotion and social value among Generation Z in Banjarmasin. This research employed a quantitative approach using an explanatory research design. The study population consisted of Generation Z consumers in Banjarmasin who had purchased or expressed an intention to purchase Pop Mart blind box products. A total of 190 respondents were selected using a purposive sampling technique. Data were collected through a Likert- scale questionnaire and analyzed using Partial Least Squares– Structural Equation Modeling (PLS-SEM) with SmartPLS software. The findings reveal that collection has no significant effect on positive emotion, whereas investment and uncertainty have positive and significant effects on positive emotion. In addition, uncertainty has a positive and significant effect on social value.
Peran Sistem Informasi Manajemen Berbasis Social Media Analytics dalam Mendukung Pengambilan Keputusan Manajerial di Era Digital David Parningotan Gultom; Muhammad Asadel Borneo; Muhammad Alfiqzhart; Nuril Huda
KINDAI Vol 22 No 2 (2026): KINDAI
Publisher : JURNAL KINDAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35972/kindai.v22i2.2655

Abstract

This study aims to analyze the role of Management Information Systems (MIS) based on Social Media Analytics in supporting managerial decision-making in the digital era. The research method used is a literature review by examining relevant academic journals and books related to Management Information Systems, Social Media Analytics, and organizational decision-making. The findings indicate that MIS plays an important role in improving the quality of decision-making by providing accurate, relevant, and integrated information. Furthermore, the development of MIS integrated with Big Data and Artificial Intelligence enhances the system’s ability to process data more quickly and complexly. Social Media Analytics is also identified as an important external data source that enriches information within MIS. The integration of MIS and Social Media Analytics conceptually improves managerial decision-making quality by providing broader perspectives from both internal and external organizational data. The study concludes that MIS based on Social Media Analytics is a strategic approach to supporting decision-making in the digital era. Keywords: management information system; social media analytics; decision making; digital era
Co-Authors Abdul Hadi admin admin Ahmad Alim Bachri Ahmad Rifani Anna Nur Faidah Apriya Santi Arief Budiman Arina Putri David Parningotan Gultom Dyah Sri Wulandari Dyah Sri Wulandari Faisal Akly Isvari Hidayati Makhfida Iswari Muhammad Alfiqzhart Muhammad Asadel Borneo Purboyo, Purboyo Risa Amelia Risnawati Rizka Amaliya Rusman Irwansyah Siti Aliyati Albushairi Siti Aliyati Albushairi Sudirwo Sudirwo Syafril