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All Journal Buletin Ekonomi Fundamental Management Journal fundamental management journal
Carolina F. Sembiring
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences

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THE INFLUENCE OF PROFITABILITY, LEVERAGE, AND COMPANY SIZE ON COMPANY VALUE (Case Study of Food and Beverage Sub-Sector Companies Listed on the Indonesia Stock Exchange for the 2018-2021 Period) Lidiana Simanjuntak; Timbul Hamonangan Simanjuntak; Carolina F. Sembiring
Fundamental Management Journal Vol. 9 No. 2 (2024): ISSN:2540-9220 (Online) OKTOBER 2024
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v9i2.6292

Abstract

These studies aims to determine Effects of Pro fitabilities, Leveraged, and Companies Size on Companies Values (In Foods and Beverages Sub-Sector listed on Indonesian Stock Exchanges for periodic 2018 to 2021) both partial and simultaneously, samples in these studies were obtaining use purposive sampling techniques, so that 15 samples were obtaining with researched periodic 2018 to 2021. Data types use secondaries data, data analyst use classical assumption tested and hypothesis tested use panel data regresion analyst use Eviews 12 tool. researched model using in analyst is use chow tested and hausman tested with Random effects model method. results of these studies show that partial hypothetical calculation of Profitabilities variable has a significant effects on Companies Value. Laverage and Companies Size have no effects on Companies Value. and for simultaneous tested results obtaining F calculate > F table = 0.006646 < 0.05 means testeding Profitabilities (X1), Leveraged (X2) and Companies Size (X3) have a simultaneous effects on Companies Values (Y). From results of these studies, Coeficient of Determination (R2) with a values of 0.151482 means that 15.14% of disclosures are explaining by Profitabilities, Leveraged and Companies Size. Keywords: Profitability, Leverage and company Size
The Influence of Marketing Mix Strategies on the Investment Interest of InvestasiKu Application Users at Mega Capital Sekuritas Indah Valentin Silalahi; Carolina F. Sembiring
Fundamental Management Journal Vol. 9 No. 2p (2024): ISSN:2540 -9816 EDISI PRINT, OKTOBER 2024
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v9i2p.6312

Abstract

InvestasiKu, a component of the CT Corp conglomerate operating under Mega Capital Sekuritas, has actively implemented a marketing mix strategy. Despite concerted efforts, InvestasiKu has not succeeded in establishing itself among the top 20 brokerage firms in Indonesia. Consequently, this research concentrates on users of the InvestasiKu application in the Central Jakarta region. The study was conducted quantitatively from November to December 2023. The target population comprises users of the InvestasiKu application in Central Jakarta, though the exact population size remains unknown. Employing purposive sampling, 96 respondents were chosen for the research sample, and data collection was carried out through Google Forms. Multiple regression served as the analytical tool. Subtest results indicate that the product variable (X1) significantly influences investment outcomes (Y), as evidenced by a significance value of 0.000, which is less than the specified margin of error of 0.05. Conversely, the location variable (X3) does not exert a significant influence on investment interest (Y), with a significance value of 0.174, surpassing the specified margin of error of 0.05. Simultaneous tests reveal a noteworthy collective impact of the product, price, location, and promotion variables on investment interest, with a significance value < 0.000, signifying statistical significance. In essence, these variables collectively wield a substantial influence on investment interest. Keywords: Marketing Mix, Product, Price, Place, Promotion, Investment Interest, InvestasiKu
THE INFLUENCE OF PROFITABILITY, LEVERAGE, AND COMPANY SIZE ON COMPANY VALUE (Case Study of Food and Beverage Sub-Sector Companies Listed on the Indonesia Stock Exchange for the 2018-2021 Period) Lidiana Simanjuntak; Timbul Hamonangan Simanjuntak; Carolina F. Sembiring
Fundamental Management Journal Vol. 9 No. 2 (2024): ISSN:2540-9220 (Online) OKTOBER 2024
Publisher : Universitas Kristen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33541/fjm.v9i2.6292

Abstract

These studies aims to determine Effects of Pro fitabilities, Leveraged, and Companies Size on Companies Values (In Foods and Beverages Sub-Sector listed on Indonesian Stock Exchanges for periodic 2018 to 2021) both partial and simultaneously, samples in these studies were obtaining use purposive sampling techniques, so that 15 samples were obtaining with researched periodic 2018 to 2021. Data types use secondaries data, data analyst use classical assumption tested and hypothesis tested use panel data regresion analyst use Eviews 12 tool. researched model using in analyst is use chow tested and hausman tested with Random effects model method. results of these studies show that partial hypothetical calculation of Profitabilities variable has a significant effects on Companies Value. Laverage and Companies Size have no effects on Companies Value. and for simultaneous tested results obtaining F calculate > F table = 0.006646 < 0.05 means testeding Profitabilities (X1), Leveraged (X2) and Companies Size (X3) have a simultaneous effects on Companies Values (Y). From results of these studies, Coeficient of Determination (R2) with a values of 0.151482 means that 15.14% of disclosures are explaining by Profitabilities, Leveraged and Companies Size. Keywords: Profitability, Leverage and company Size
Co-Authors Aron, Aron Jordan Lekhenila Debora Mastauli Purba Purba Desideria Regina Emerald G. M Tobing Emerald Tobing Ernawati Ritonga Fenny BNL. Tobing Indah Valentin Silalahi jefri, Jefpri Parulian Lidiana Simanjuntak Melinda Malau Robitha Anugrah Sania Debora Panjaitan Sautman Sinaga Situmorang, Humala Timbul Hamonangan Simanjuntak