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Fajar Masya
Jurusan Teknik Informatika, Universitas Mercu Buana Jakarta
Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Mathematics Other

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Journal : Technomedia Journal

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Implementasi Algoritma Apriori Untuk Prediksi Transaksi Penjualan Produk Pada Aplikasi Point Of Sales Fathurrozi, Ahmad; Masya, Fajar; Sugiyatno
Technomedia Journal Vol 8 No 2 Oktober (2023): TMJ (Technomedia Journal)
Publisher : Pandawan Incorporation, Alphabet Incubator Universitas Raharja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33050/tmj.v8i2.2004

Abstract

In the face of market competition, in order to increase sales of products sold, related parties must think about strategies for product marketing to increase sales productivity. One of them is by predicting and analyzing sales transaction data on the Point of sales system used. The unavailability of calculation analysis of the formation of a pattern of product associations that are most often purchased by consumers in product sales transaction data. By applying data mining techniques to the association rule method using the a priori algorithm, it can be used as a method to predict and analyze data from sales transactions, this method aims to display information about the data results in the form of a product association pattern that is most often purchased by consumers. With the resulting product association pattern, it will be used to support decision making in making business solutions.
Co-Authors Anugrah, Hendra Trio Cahyani, Lathifa Alya Elvina Elvina Farhan Firdaus, Farhan Fathurrozi, Ahmad Hadyd, Anur Al Hidayatullah, Syarief Khoiri, Syakur Leyaska, Alfathu Ive Nugroho, Adi Putro Prasetyo, Miko Putra, Anrico Ananda Putri, Shakira Angelina Ika Ramadhan, Maulana Fachry Ruci Meiyanti Saputra, Denni Sari, Winni Indah Kurnia Sugiyatno Sulis Sandiwarno Yasir, Muhammad Afiat Yosef, Martin Ronaldo