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FAKTOR – FAKTOR YANG MEMBUAT KONSUMEN MEMILIH FULL SERVICE AIRLINES Irvan Saputra; Loresa Danette Yonathan
Jurnal Hospitality dan Manajemen Jasa Vol 5, No 2 (2017): Jurnal Hospitality dan Manajemen Jasa
Publisher : Jurnal Hospitality dan Manajemen Jasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (122.372 KB)

Abstract

Penelitian ini bertujuan untuk mencari faktor-faktor baru apa saja yang terbentuk darifaktor internal dan eksternal yang membuat konsumen memilih Full Service Airlines diIndonesia. Penelitian dilakukan dengan menyebarkan kuesioner kepada 302 responden penggunaFull Service Airlines di Indonesia. Metode penelitian yang digunakan adalah analisis faktordengan bantuan program SPSS 16.0. Hasil penelitian menunjukkan terbentuknya lima faktor barudari faktor internal dan eksternal yang membuat konsumen memilih Full Service Airlines diIndonesia, yaitu facility, brand image, prestige, recommendation dan self-comfort. This research aims to find out the new factors from internal and external factors thatmake consumers choose Full Service Airlines in Indonesia. This research was conducted bydistributing questionnaires to 302 respondents of Full Service Airlines’ users in Indonesia. Theresearch method used is factor analysis with the help of SPSS 16.0 program. The results of thestudy show five new factors resulted from internal and external factors that make consumerschoose Full Service Airlines in Indonesia, namely facility, brand image, prestige,recommendation and self-comfort.
THE EFFECT OF PRICE, BRAND IMAGE AND PRODUCT QUALITY ON REALME SMARTPHONE PURCHASE DECISIONS AMONG THE PEOPLE OF EAST ACEH DISTRICT Irvan Saputra; Khairina AR; Widyana Verawaty Siregar; T. Edyansyah
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 12 (2025): NOVEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v4i12.1164

Abstract

This study aims to determine the effect of price, brand image, and product quality on the purchasing decision of Realme smartphones among the people of East Aceh Regency. The population in this study were the people of East Aceh Regency who had purchased Realme smartphones. The research method used was a quantitative approach with a sample collection technique using purposive sampling. The data collected in this study were primary data, obtained through direct distribution of questionnaires using a non-probability sampling method, involving 100 respondents. For data analysis, multiple linear regression was used with the help of SPSS (Statistical Product and Service Solution) software version 26.0. At the stage of testing the research instrument, validity and reliability tests were applied. The findings of this study indicate that price and product quality have a positive and significant influence on the purchasing decision of Realme smartphones among the people of East Aceh Regency, while brand image shows a positive but insignificant influence on the purchasing decision of Realme smartphones among the people.
THE APPLICATION OF A TACTICAL LEARNING MODEL TO IMPROVE GAME UNDERSTANDING IN FOOTBALL AMONG GRADE VIII STUDENTS AT SMP NEGERI 1 BADAR Irvan Saputra; Fakhrur Rizal; Orbit Irwansyah
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 5 No. 1 (2025): DECEMBER
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijset.v5i1.1384

Abstract

This study investigates the effectiveness of the Tactical Games Model (TGM), an approach rooted in the Teaching Games for Understanding (TGfU) pedagogy, in enhancing game understanding in football among junior high school students. A quasi-experimental design with a pretest-posttest control group was employed. A sample of 60 Grade VIII students from SMP Negeri 1 Badar was divided into two groups: an experimental group (n=30) that received instruction via the tactical model, and a control group (n=30) that underwent conventional, technique-focused training. Game understanding was quantitatively assessed using the Game Performance Assessment Instrument (GPAI), which measures components such as decision-making, skill execution, and support in game-like situations. The results from paired sample t-tests indicated a statistically significant improvement in game understanding from pretest to posttest for both groups (p < .05). However, the experimental group demonstrated a substantially greater improvement, with an average gain score of 17.5 points, compared to the control group's average gain of 6.5 points. This significant difference in gain scores confirms the superior efficacy of the tactical learning model. The study concludes that the tactical approach, which embeds technical skill development within a contextual, game-centered learning environment, is significantly more effective than the traditional technical model in fostering a deeper and more applicable understanding of football among students. The findings advocate for a pedagogical shift in physical education towards models that prioritize tactical awareness and decision-making.