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All Journal Jurnal Mantik JURNAL LENTERA BISNIS Journal On Teacher Education (Jote) Lead Journal of Economy and Administration JURNAL ABDIMAS PLJ
Badriyah Badriyah
POLITEKNIK LP3I JAKARTA
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences Other

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Journal : JURNAL LENTERA BISNIS

 1 
MEDIA SOSIAL BROADCAST SEBAGAI MULTIMEDIA TERINTEGRASI INDUSTRI KREATIF BAGI DIGITAL NATIVE GENERASI Z Eko Hadi Prayitno; Nurul Giswi Karomah; Badriyah Badriyah
JURNAL LENTERA BISNIS Vol 10, No 1 (2021): JURNAL LENTERA BISNIS
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v10i1.403

Abstract

This study aims to determine the Z generation digital native of Instagram social media account owners with public features that have a tendency to develop integrated account owners, through the use of multimedia broadcasts and the potential to promote visual works in the creative industry. The data collection period was observed by observing the posting of the respondent's portfolio on the feed from May - September 2020. The research design was correlational quantitative research between the Characteristics of Generation Z (X1), Social Media Broadcast (X2) and Creative Industry Integrated Development Multimedia (Y) variables. The purpose of this study was to determine the relationship between the ability of Generation Z Characteristics in processing learning outcomes with the use of social media. Broadcast is integrated into a part of promoting portfolios in Creative Industry Integrated Development. Research data from a population of 180, of which there are 91 generation Z, and 20 accounts with Digital Native characteristics with public settings, taken as the research sample. The results obtained 1) Generation Z tends to have Digital Native Characteristics obtained as much as 84%, 2) Generation Z tends to have digital native characteristics that carry out the activity of Social Media Broadcast as much as 84%, 3) There is a native digital indicator of Generation Z doing Integrated Creative Industry Development for 88%. 4) Producing an accredited national publication research journal indexed.Keywords:             Sosial Media broadcast, Multimedia, Creative Industry, Digital Native, Z Generation
PROSES SELEKSI KARYAWAN DI PT. HERO SUPERMARKET TBK JAKARTA Badriyah Badriyah; Husnul Asriah
JURNAL LENTERA BISNIS Vol 2, No 1 (2013): JURNAL LENTERA BISNIS
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v2i1.117

Abstract

PT Hero Supermarker Tbk merupakan pasar swalayan (supermarket) terbesar di Indonesia, melihat kondisi tersebut keberhasilan perusahaan untuk dapat mendapatkan sumber daya manusia yang berkualitas tidak lepas dari upaya pihak perusahaan untuk mengadakan proses seleksi yang baik.Dimana dengan adanya ketentuan-ketentuan yang berlaku dalam merekrut seseorang agar dapat menghasilkan satu kelompok pelamar yang memenuhi syarat untuk bekerja di perusahaan tersebut.Maka dari itu peneliti ingin mengetahui proses seleksi seorang karyawan di  PT Hero Supermarket Tbk sehingga memilki karyawan yang berkualitas dan professional sesuai dengan bidangnya agar dapat terus meningkatkan mutu dan kualitas perusahaan.Keyword :Seleksi, Karyawan, Kualitas dan Kemampuan
Co-Authors Agung Edi Rustanto Aris Hendrawan D Purnomo Husnul Asriah Klemens Mere Nani Nani Nur Haris Efendi Nuridayanti Nuridayanti Nurul Giswi Karomah R Arynati Ratnawati Rini Mardikawanty Solissa, Everhard Markiano Sri Muryaningsih Sudirman